Groundwork

Fitness and classes · County · Oklahoma

Gyms and studios in Tulsa County, OK

How Tulsa County, OK compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 31 out of 100: Lower middle

Ranked #1,769 of 2,088 scored counties
#25 of 47 scored counties in Oklahoma

Listings
487
87 chain locations (18%)
Official establishments
186
+12.1% since 2019
Household spending a year
$193.8M
On memberships, classes and admissions · $711 a household
Spending per listing
$398K
40% below the U.S.
Listings per 10k households
17.9
20% above the U.S.
Population, 2025
698,782
+4.2% since 2020

See the gyms and studios around any address in Tulsa County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Tulsa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms and studios in Tulsa County is 31 (lower middle), #1,769 of 2,088 scored counties and #25 of 47 scored counties in Oklahoma. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 487 gyms and studios in Tulsa County. Chain locations make up 18% of them, against 20% across the U.S. That is 17.9 per 10,000 households, 20% above the U.S. rate of 14.9.

At $711 per household (28% below the U.S. average), households in Tulsa County spend about $193.8M a year on memberships, classes and admissions. That works out to $398K per location, 40% below the U.S. figure of $662K.

Official counts show 186 businesses with payroll classed as fitness centers and recreation instruction in Tulsa County in 2023, up 12.1% from 2019. That is one for every 1,465 households, against one for every 1,641 across the U.S. Since fiscal 2022, 13 SBA-backed loans worth $3.8M have gone to businesses classed as fitness centers and recreation instruction in Tulsa County. Population estimates show Tulsa County grew 4.2% from 2020 to 2025, faster than the U.S. (+3.1%).

How Tulsa County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Tulsa County, OK compared with Oklahoma and the U.S.
MeasureTulsa CountyOklahomaU.S.
Listings per 10k households17.914.114.9
Spending per listing$398K$462K$662K
Households per official establishment1,4652,2041,641
Official establishment growth, 2019–2023+12.1%+16.2%+8.2%
Population growth, 2020–2025+4.2%+4.0%+3.1%
Spending per household on memberships, classes and admissions$711$649$983
Median household income$69,009$65,039$80,734
Groundwork market score3138

Official counts and lending

Businesses

Official establishments, 2019 to 2023
166 → 186+12.1% over the period
Employees, 2023
2,601
Annual payroll, 2023
$45.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
48787 chain locations
Listings at the U.S. rate for this spending
293The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
13
Amount
$3.8M

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Tulsa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Tulsa County

Population, 2025 estimate
698,782+4.2% since 2020
Households
272,422
Median age
36.9
Homes lived in by their owners
60%
Vehicles per household
1.8
Land area
570 sq. mi.
People per square mile
1,194
Median household income
$69,009+24.3% vs. 2015–2019, before inflation
Average household income
$98,310
Median home value
$230,400
Jobs located here
375,335
Daytime population
760,837Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Tulsa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Tulsa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for gyms and studios, numbered among those based in Oklahoma, with Tulsa County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Logan County, OK89137.3$1.1M+11.5%#15 of 2,088
2Wagoner County, OK82206.4$1.1M+14.6%#48 of 2,088
3Rogers County, OK77308.2$919K+7.1%#108 of 2,088
4Grady County, OK71209.7$725K+7.7%#238 of 2,088
5McClain County, OK612615.8$495K+18.4%#571 of 2,088
6Osage County, OK60137.5$853K+2.2%#579 of 2,088
7Creek County, OK59248.5$716K+4.4%#642 of 2,088
8Canadian County, OK587512.9$617K+20.4%#698 of 2,088
9Bryan County, OK55179.2$595K+10.9%#826 of 2,088
10Delaware County, OK53179.9$572K+3.8%#920 of 2,088
25Tulsa County, OK3148717.9$398K+4.2%#1,769 of 2,088

Other business types in Tulsa County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Tulsa County, OK?

Tulsa County has 487 gyms and studios on map listings as of September 2026. 87 of them (18%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 186 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 12.1% from 2019.

How much do households in Tulsa County, OK spend on memberships, classes and admissions?

About $193.8M a year, or $711 per household. That is 28% below the U.S. average (an index of 72, where 100 is the U.S. average). Spread across the 487 gyms and studios on map listings, it comes to $398K per location. It is estimated from the incomes of the 272,422 households in Tulsa County and national spending patterns by income.

How does Tulsa County, OK compare with the U.S. for gyms and studios?

Tulsa County has 17.9 gyms and studios per 10,000 households, 20% above the U.S. rate of 14.9. Spending per location is $398K, 40% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Tulsa County would have about 293, against 487 on map listings. There is one business with payroll in the industry for every 1,465 households, against one for every 1,641 across the U.S. The official count rose 12.1% from 2019 to 2023, against +8.2% for the U.S.

How fast is Tulsa County, OK growing?

Population estimates put Tulsa County at 698,782 people in 2025, up 4.2% since 2020, faster than the U.S. (+3.1%). It has 272,422 households. Median household income in Tulsa County is $69,009, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Tulsa County scores 31 for gyms and studios (lower middle), #1,769 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Tulsa County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Tulsa County

Screening a site or an acquisition in Tulsa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Tulsa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.