Groundwork

Fitness and classes · County · Maryland

Gyms and studios in Harford County, MD

The gyms and studios in Harford County, MD, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #581 of 2,088 scored counties
#10 of 23 scored counties in Maryland

Listings
138
33 chain locations (24%)
Official establishments
68
0.0% since 2019
Household spending a year
$108M
On memberships, classes and admissions · $1,061 a household
Spending per listing
$783K
18% above the U.S.
Listings per 10k households
13.6
9% below the U.S.
Population, 2025
266,446
+2.0% since 2020

See the gyms and studios around any address in Harford County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Harford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in Harford County comes to about $108M a year: $1,061 per household, 8% above the U.S. average. Spread across 138 gyms and studios, that is $783K per location, 18% above the U.S. figure of $662K.

There are 138 gyms and studios on map listings in Harford County as of September 2026. 33 of them (24%) are chain locations, against 20% across the U.S. That comes to 13.6 for every 10,000 households, 9% below the U.S. rate of 14.9.

The official count of businesses with payroll classed as fitness centers and recreation instruction in Harford County was 68 in 2023, unchanged from 2019. That is one for every 1,497 households, against one for every 1,641 across the U.S. Since fiscal 2022, 7 SBA-backed loans worth $769K have gone to businesses classed as fitness centers and recreation instruction in Harford County.

Population estimates put the population change in Harford County from 2020 to 2025 at +2.0%, slower than the U.S. (+3.1%). The Groundwork market score for gyms and studios in Harford County is 60 (upper middle), #581 of 2,088 scored counties and #10 of 23 scored counties in Maryland.

How Harford County compares

The same measures for Maryland and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Harford County, MD compared with Maryland and the U.S.
MeasureHarford CountyMarylandU.S.
Listings per 10k households13.613.614.9
Spending per listing$783K$768K$662K
Households per official establishment1,4971,6951,641
Official establishment growth, 2019–20230.0%−3.0%+8.2%
Population growth, 2020–2025+2.0%+1.4%+3.1%
Spending per household on memberships, classes and admissions$1,061$1,042$983
Median household income$112,265$103,678$80,734
Groundwork market score6062

Official counts and lending

Businesses

Official establishments, 2019 to 2023
68 → 680.0% over the period
Employees, 2023
1,071
Annual payroll, 2023
$26.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
13833 chain locations
Listings at the U.S. rate for this spending
163The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
7
Amount
$769K

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Harford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Harford County

Population, 2025 estimate
266,446+2.0% since 2020
Households
101,795
Median age
41.6
Homes lived in by their owners
80%
Vehicles per household
1.9
Land area
437 sq. mi.
People per square mile
603
Median household income
$112,265+25.9% vs. 2015–2019, before inflation
Average household income
$133,186
Median home value
$386,400
Jobs located here
87,506
Daytime population
226,500Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Harford County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Harford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Maryland

Every Maryland market ranked →

The highest-scoring counties in Maryland for gyms and studios, numbered among those based in Maryland, with Harford County marked.

Top counties in Maryland

Counties in Maryland ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Queen Anne’s County, MD793316.6$668K+8.8%#85 of 2,088
2St. Mary’s County, MD74409.4$1.2M+2.4%#150 of 2,088
3Charles County, MD749014.8$785K+5.9%#167 of 2,088
4Prince George’s County, MD7335610.2$966K+0.5%#178 of 2,088
5Calvert County, MD714814.3$877K+1.7%#230 of 2,088
6Cecil County, MD684711.6$747K+3.2%#322 of 2,088
7Dorchester County, MD6796.6$953K+3.4%#334 of 2,088
8Frederick County, MD6716916.2$736K+11.0%#352 of 2,088
9Washington County, MD636210.4$731K+2.0%#494 of 2,088
10Harford County, MD6013813.6$783K+2.0%#581 of 2,088

Other business types in Harford County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Harford County, MD?

As of September 2026, map listings count 138 gyms and studios in Harford County. 33 of them (24%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 68 businesses with payroll classed as fitness centers and recreation instruction in 2023, unchanged from 2019.

How much do households in Harford County, MD spend on memberships, classes and admissions?

About $108M a year, or $1,061 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 138 gyms and studios on map listings, it comes to $783K per location. It is estimated from the incomes of the 101,795 households in Harford County and national spending patterns by income.

How does Harford County, MD compare with the U.S. for gyms and studios?

Harford County has 13.6 gyms and studios per 10,000 households, 9% below the U.S. rate of 14.9. Spending per location is $783K, 18% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Harford County would have about 163, against 138 on map listings. There is one business with payroll in the industry for every 1,497 households, against one for every 1,641 across the U.S. The official count held level from 2019 to 2023, against +8.2% for the U.S.

How fast is Harford County, MD growing?

Population estimates put Harford County at 266,446 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 101,795 households. The median household income in Harford County is $112,265 a year, 39% above the U.S. median of $80,734. That rose 25.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Harford County scores 60 for gyms and studios (upper middle), #581 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Harford County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Harford County

Screening a site or an acquisition in Harford County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Harford County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.