Groundwork

Fitness and classes · County · Georgia

Gyms and studios in Newton County, GA

The gyms and studios in Newton County, GA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 82 out of 100: High

Ranked #52 of 2,088 scored counties
#1 of 98 scored counties in Georgia

Listings
28
5 chain locations (18%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$28M
On memberships, classes and admissions · $679 a household
Spending per listing
$999K
51% above the U.S.
Listings per 10k households
6.8
54% below the U.S.
Population, 2025
125,583
+11.2% since 2020

See the gyms and studios around any address in Newton County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Newton County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms and studios in Newton County is 82 (high), #52 of 2,088 scored counties and #1 of 98 scored counties in Georgia. That puts it in the top 10% of counties for gyms and studios.

As of September 2026, map listings count 28 gyms and studios in Newton County. Chain locations make up 18% of them, against 20% across the U.S. That is 6.8 per 10,000 households, 54% below the U.S. rate of 14.9.

Household spending on memberships, classes and admissions in Newton County comes to about $28M a year: $679 per household, 31% below the U.S. average. That works out to $999K per location, 51% above the U.S. figure of $662K.

In 2023, official counts showed 7 businesses with payroll in Newton County classed as fitness centers and recreation instruction. That is one for every 5,886 households, against one for every 1,641 across the U.S. Population estimates put the population change in Newton County from 2020 to 2025 at +11.2%, faster than the U.S. (+3.1%).

How Newton County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Newton County, GA compared with Georgia and the U.S.
MeasureNewton CountyGeorgiaU.S.
Listings per 10k households6.814.314.9
Spending per listing$999K$554K$662K
Households per official establishment5,8861,8251,641
Official establishment growth, 2019–2023n/a+5.2%+8.2%
Population growth, 2020–2025+11.2%+5.3%+3.1%
Spending per household on memberships, classes and admissions$679$792$983
Median household income$77,179$77,353$80,734
Groundwork market score8245

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10 → 7
Employees, 2023
132
Annual payroll, 2023
$1.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
285 chain locations
Listings at the U.S. rate for this spending
42The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Newton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Newton County

Population, 2025 estimate
125,583+11.2% since 2020
Households
41,203
Median age
37.1
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
274 sq. mi.
People per square mile
432
Median household income
$77,179+37.1% vs. 2015–2019, before inflation
Average household income
$93,574
Median home value
$265,000
Jobs located here
26,349
Daytime population
91,909Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Newton County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Newton County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Gyms, studios and classes across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for gyms and studios, numbered among those based in Georgia, with Newton County marked.

Top counties in Georgia

Counties in Georgia ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Newton County, GA82286.8$999K+11.2%#52 of 2,088
2Pickens County, GA81118.2$944K+11.4%#59 of 2,088
3Monroe County, GA81109.5$873K+14.1%#61 of 2,088
4Walton County, GA80318.7$889K+16.0%#73 of 2,088
5Effingham County, GA79249.9$825K+14.1%#83 of 2,088
6Paulding County, GA75589.7$905K+12.7%#137 of 2,088
7Lee County, GA7397.3$1M+2.9%#176 of 2,088
8Haralson County, GA7397.7$883K+10.0%#184 of 2,088
9Coweta County, GA736110.8$845K+9.2%#185 of 2,088
10Morgan County, GA7289.9$777K+9.4%#213 of 2,088

Other business types in Newton County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Newton County, GA?

Newton County has 28 gyms and studios on map listings as of September 2026. 5 of them (18%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 7 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Newton County, GA spend on memberships, classes and admissions?

About $28M a year, or $679 per household. That is 31% below the U.S. average (an index of 69, where 100 is the U.S. average). Spread across the 28 gyms and studios on map listings, it comes to $999K per location. It is estimated from the incomes of the 41,203 households in Newton County and national spending patterns by income.

How does Newton County, GA compare with the U.S. for gyms and studios?

Newton County has 6.8 gyms and studios per 10,000 households, 54% below the U.S. rate of 14.9. Spending per location is $999K, 51% above the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Newton County would have about 42, against 28 on map listings. There is one business with payroll in the industry for every 5,886 households, against one for every 1,641 across the U.S.

How fast is Newton County, GA growing?

Population estimates put Newton County at 125,583 people in 2025, up 11.2% since 2020, faster than the U.S. (+3.1%). It has 41,203 households. Median household income in Newton County is $77,179, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 37.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Newton County scores 82 for gyms and studios (high), #52 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Newton County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Newton County

Screening a site or an acquisition in Newton County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Newton County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.