Fitness and classes · County · Georgia
Gyms and studios in Fulton County, GA
The gyms and studios in Fulton County, GA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 36 out of 100: Lower middle
Ranked #1,626 of 2,088 scored counties
#65 of 98 scored counties in Georgia
- Listings
- 1,053
- 222 chain locations (21%)
- Official establishments
- 429
- +4.1% since 2019
- Household spending a year
- $472.8M
- On memberships, classes and admissions · $1,022 a household
- Spending per listing
- $449K
- 32% below the U.S.
- Listings per 10k households
- 22.8
- 53% above the U.S.
- Population, 2025
- 1,098,791
- +2.7% since 2020
See the gyms and studios around any address in Fulton County
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Fulton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for gyms and studios in Fulton County is 36 (lower middle), #1,626 of 2,088 scored counties and #65 of 98 scored counties in Georgia. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 1,053 gyms and studios in Fulton County. Of those, 222 are chain locations, or 21%, against 20% across the U.S. Per 10,000 households, that is 22.8, 53% above the U.S. rate of 14.9.
Household spending on memberships, classes and admissions in Fulton County comes to about $472.8M a year: $1,022 per household, 4% above the U.S. average. That is about $449K of household spending for each location on map listings, 32% below the U.S. figure of $662K.
Official counts show 429 businesses with payroll classed as fitness centers and recreation instruction in Fulton County in 2023, up 4.1% from 2019. That is one for every 1,078 households, against one for every 1,641 across the U.S. Since fiscal 2022, 45 SBA-backed loans worth $20.4M have gone to businesses classed as fitness centers and recreation instruction in Fulton County. Between 2020 and 2025, the population of Fulton County grew 2.7%, in step with the U.S. (+3.1%).
How Fulton County compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Fulton County | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 22.8 | 14.3 | 14.9 |
| Spending per listing | $449K | $554K | $662K |
| Households per official establishment | 1,078 | 1,825 | 1,641 |
| Official establishment growth, 2019–2023 | +4.1% | +5.2% | +8.2% |
| Population growth, 2020–2025 | +2.7% | +5.3% | +3.1% |
| Spending per household on memberships, classes and admissions | $1,022 | $792 | $983 |
| Median household income | $95,292 | $77,353 | $80,734 |
| Groundwork market score | 36 | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 412 → 429+4.1% over the period
- Employees, 2023
- 5,036
- Annual payroll, 2023
- $102.5M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 1,053222 chain locations
- Listings at the U.S. rate for this spending
- 714The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 45
- Amount
- $20.4M
SBA-backed loans to businesses classed as fitness centers and recreation instruction in Fulton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Fulton County
- Population, 2025 estimate
- 1,098,791+2.7% since 2020
- Households
- 462,481
- Median age
- 38.1
- Homes lived in by their owners
- 54%
- Vehicles per household
- 1.5
- Land area
- 527 sq. mi.
- People per square mile
- 2,043
- Median household income
- $95,292+36.8% vs. 2015–2019, before inflation
- Average household income
- $145,610
- Median home value
- $458,800
- Jobs located here
- 965,119
- Daytime population
- 1,533,450Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Fulton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of Fulton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across Georgia
Every Georgia market ranked →The highest-scoring counties in Georgia for gyms and studios, numbered among those based in Georgia, with Fulton County marked.
Top counties in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Newton County, GA | 82 | 28 | 6.8 | $999K | +11.2% | #52 of 2,088 |
| 2Pickens County, GA | 81 | 11 | 8.2 | $944K | +11.4% | #59 of 2,088 |
| 3Monroe County, GA | 81 | 10 | 9.5 | $873K | +14.1% | #61 of 2,088 |
| 4Walton County, GA | 80 | 31 | 8.7 | $889K | +16.0% | #73 of 2,088 |
| 5Effingham County, GA | 79 | 24 | 9.9 | $825K | +14.1% | #83 of 2,088 |
| 6Paulding County, GA | 75 | 58 | 9.7 | $905K | +12.7% | #137 of 2,088 |
| 7Lee County, GA | 73 | 9 | 7.3 | $1M | +2.9% | #176 of 2,088 |
| 8Haralson County, GA | 73 | 9 | 7.7 | $883K | +10.0% | #184 of 2,088 |
| 9Coweta County, GA | 73 | 61 | 10.8 | $845K | +9.2% | #185 of 2,088 |
| 10Morgan County, GA | 72 | 8 | 9.9 | $777K | +9.4% | #213 of 2,088 |
| 65Fulton County, GA | 36 | 1,053 | 22.8 | $449K | +2.7% | #1,626 of 2,088 |
Other business types in Fulton County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes36
- Gyms39
- Yoga, Pilates and fitness studios32
- Martial arts and dance studios46
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in Fulton County, GA?
Fulton County has 1,053 gyms and studios on map listings as of September 2026. 222 of them (21%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 429 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 4.1% from 2019.
How much do households in Fulton County, GA spend on memberships, classes and admissions?
About $472.8M a year, or $1,022 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 1,053 gyms and studios on map listings, it comes to $449K per location. It is estimated from the incomes of the 462,481 households in Fulton County and national spending patterns by income.
How does Fulton County, GA compare with the U.S. for gyms and studios?
Fulton County has 22.8 gyms and studios per 10,000 households, 53% above the U.S. rate of 14.9. Spending per location is $449K, 32% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Fulton County would have about 714, against 1,053 on map listings. There is one business with payroll in the industry for every 1,078 households, against one for every 1,641 across the U.S. The official count rose 4.1% from 2019 to 2023, against +8.2% for the U.S.
How fast is Fulton County, GA growing?
Population estimates put Fulton County at 1,098,791 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 462,481 households. Median household income in Fulton County is $95,292, 18% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Fulton County scores 36 for gyms and studios (lower middle), #1,626 of 2,088 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Fulton County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in Fulton County
Screening a site or an acquisition in Fulton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Fulton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.