County profile · Georgia
Catoosa County, GA market data
Population, household spending and competition for 56 business types in Catoosa County, each scored against other counties.
- Population, 2025
- 69,628
- +2.3% since 2020
- Households
- 26,653
- Median household income
- $74,639
- +32.7% vs. 2015–2019, before inflation
- Median home value
- $240,900
- Jobs located here
- 15,370
- Highest market score
- 79
- Insurance agencies, #244 of 2,272 scored counties
A site report maps the competitors on map listings around any address in Catoosa County by name and distance, and the households and spending within reach. Or open the report at the center of Catoosa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 69,628 people live in Catoosa County, in 26,653 households. Population estimates show Catoosa County grew 2.3% from 2020 to 2025, slower than the U.S. (+3.1%). The median household income in Catoosa County is $74,639 a year, 8% below the U.S. median of $80,734. That rose 32.7% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Catoosa County spend the most on vehicle insurance (an index of 139, where 100 is the U.S. average) and the least on memberships, classes and admissions (71).
The highest Groundwork market scores in Catoosa County are for insurance agencies (79), coffee shops and cafes (78) and sit-down restaurants (77). Catoosa County ranks #244 of 2,272 scored counties for insurance agencies.
Catoosa County is part of the Chattanooga metro area. For its number of households, Catoosa County has the most map listings, relative to the U.S., for convenience stores (69% above the U.S. rate) and the fewest for coffee shops and cafes (63% below the U.S. rate).
All 56 business types in Catoosa County
Highest Groundwork market score first. Each score compares Catoosa County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Insurance agencies | 79 | #244 of 2,272 | 31 | 11.6 | $2.3M | 187 | 17 |
| Coffee shops and cafes | 78 | #128 of 2,063 | 11 | 4.1 | $9M | 242 | 9 |
| Sit-down restaurants | 77 | #185 of 2,405 | 84 | 31.5 | $1.2M | 177 | 33 |
| Bakeries and dessert shops | 73 | #204 of 1,889 | 16 | 6.0 | $6.2M | 149 | 9 |
| Car washes and detailing | 72 | #173 of 1,451 | 6 | 2.3 | $4.4M | 174 | Under 3 |
| Landscaping and lawn care | 70 | #255 of 1,493 | 15 | 5.6 | $2.6M | 88 | 12 |
| Restaurants and cafes | 70 | #394 of 2,405 | 171 | 64.2 | $578K | 156 | 101 |
| Real estate agents and brokers | 69 | #244 of 2,176 | 36 | 13.5 | Index only | 203 | 12 |
| Lawn, cleaning and pest control | 67 | #300 of 1,771 | 24 | 9.0 | $1.6M | 96 | 24 |
| Funeral homes | 66 | #332 of 1,472 | 6 | 2.3 | $672K | 99 | 3 |
| Child care and preschools | 66 | #357 of 1,611 | 9 | 3.4 | $1.3M | 127 | 14 |
| Mortgage brokers and lenders | 64 | #182 of 887 | 5 | 1.9 | Index only | 204 | Under 3 |
| Real estate | 64 | #420 of 2,229 | 52 | 19.5 | Index only | 177 | 19 |
| Clothing and shoe stores | 64 | #541 of 2,087 | 22 | 8.3 | $2.2M | 176 | 15 |
| Pizza | 63 | #529 of 2,090 | 12 | 4.5 | $8.2M | 162 | 58 |
| Clothing, shoes and laundry | 62 | #621 of 2,210 | 35 | 13.1 | $1.4M | 159 | 15 |
| Physical therapy | 61 | #414 of 1,422 | 9 | 3.4 | $3.2M | 135 | 8 |
| Spas and skin care | 61 | #495 of 1,769 | 21 | 7.9 | $1.1M | 128 | 3 |
| Pet businesses | 61 | #634 of 2,200 | 35 | 13.1 | $669K | 76 | 10 |
| Veterinarians | 60 | #500 of 1,485 | 11 | 4.1 | $2.1M | 78 | 6 |
| Barbershops | 59 | #464 of 1,356 | 9 | 3.4 | $2.6M | 139 | Under 3 |
| Grocery stores | 59 | #720 of 2,070 | 17 | 6.4 | $9.4M | 101 | 11 |
| HVAC and plumbing | 58 | #576 of 1,707 | 17 | 6.4 | $4.4M | 93 | 22 |
| Dentists and orthodontists | 58 | #658 of 1,886 | 23 | 8.6 | $1.3M | 129 | 13 |
| Property management | 57 | #332 of 910 | 8 | 3.0 | Index only | 90 | 3 |
| Hair salons | 56 | #895 of 2,339 | 59 | 22.1 | $399K | 93 | 6 |
| Roofing and gutters | 54 | #507 of 1,177 | 10 | 3.8 | $7.6M | 89 | Under 3 |
| Home repair trades | 54 | #857 of 2,057 | 35 | 13.1 | $2.2M | 89 | 41 |
| Martial arts and dance studios | 53 | #596 of 1,334 | 11 | 4.1 | $1.7M | 84 | 3 |
| Pet grooming and boarding | 53 | #668 of 1,461 | 16 | 6.0 | $1.5M | 57 | 4 |
| Grocery and convenience stores | 52 | #1,130 of 2,402 | 61 | 22.9 | $2.6M | 77 | 19 |
| Optometrists and eye care | 51 | #658 of 1,302 | 10 | 3.8 | $2.9M | 93 | 4 |
| Tire shops | 51 | #757 of 1,530 | 12 | 4.5 | $2.2M | 87 | Under 3 |
| Salons, barbers and spas | 51 | #1,128 of 2,385 | 108 | 40.5 | $218K | 102 | 13 |
| Electricians | 50 | #579 of 1,160 | 8 | 3.0 | $9.4M | 79 | 19 |
| Primary care and pediatrics | 49 | #883 of 1,656 | 20 | 7.5 | $1.5M | 82 | 21 |
| Gas stations | 49 | #1,231 of 2,358 | 49 | 18.4 | $1.7M | 73 | 40 |
| Doctors, dentists and clinics | 48 | #1,283 of 2,394 | 157 | 58.9 | $186K | 122 | 58 |
| Convenience stores | 47 | #1,247 of 2,261 | 36 | 13.5 | $4.4M | 56 | 8 |
| Nail salons | 45 | #845 of 1,328 | 19 | 7.1 | $1.2M | 74 | 3 |
| Auto repair and car care | 45 | #1,434 of 2,401 | 112 | 42.0 | $234K | 87 | 39 |
| Pest control | 43 | #448 of 699 | 6 | 2.3 | $6.4M | 63 | Under 3 |
| Collision repair and body shops | 43 | #809 of 1,327 | 9 | 3.4 | $2.9M | 95 | 11 |
| Gyms, studios and classes | 41 | #1,465 of 2,088 | 38 | 14.3 | $489K | 74 | 10 |
| Auto repair shops | 39 | #1,707 of 2,378 | 72 | 27.0 | $365K | 82 | 32 |
| Gyms | 38 | #1,311 of 1,792 | 24 | 9.0 | $774K | 59 | 7 |
| Fast food and sandwich shops | 38 | #1,581 of 2,222 | 46 | 17.3 | $2.1M | 70 | 58 |
| Chiropractors | 33 | #1,197 of 1,490 | 16 | 6.0 | $1.8M | 76 | 12 |
| Dry cleaners | Not scored | Not scored | 4 | 1.5 | $12.3M | 78 | Under 3 |
| Home inspectors | Not scored | Not scored | 3 | 1.1 | Index only | 51 | Under 3 |
| House cleaning | Not scored | Not scored | 3 | 1.1 | $12.9M | 201 | 12 |
| Laundromats | Not scored | Not scored | 3 | 1.1 | $16.4M | 131 | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 3 | 1.1 | $8.7M | 64 | 5 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 3 | 1.1 | $6.2M | 152 | 7 |
| Pet stores | Not scored | Not scored | 2 | 0.8 | $11.7M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Catoosa County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $26.2M | $985 | 103 |
| Gasoline and other fuels | $84.9M | $3,187 | 123 |
| Food away from home | $98.8M | $3,706 | 91 |
| Groceries | $159.4M | $5,979 | 95 |
| Personal care products and services | $23.5M | $882 | 88 |
| Child care and other personal services | $11.4M | $429 | 74 |
| Memberships, classes and admissions | $18.6M | $697 | 71 |
| Medical and dental services | $29.1M | $1,093 | 85 |
| Pets | $23.4M | $878 | 97 |
| Clothing, shoes and related services | $49.1M | $1,842 | 90 |
| Vehicle insurance | $72.7M | $2,727 | 139 |
| Home repairs, maintenance and insurance | $75.6M | $2,836 | 94 |
| Lawn care, cleaning and other household services | $38.7M | $1,451 | 103 |
| Rent and homeowner costs | $397.8M | $14,926 | 90 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Catoosa County
- Population, 2025 estimate
- 69,628+2.3% since 2020
- Households
- 26,653
- Median age
- 41.6
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.0
- Land area
- 162 sq. mi.
- People per square mile
- 423
- Median household income
- $74,639+32.7% vs. 2015–2019, before inflation
- Average household income
- $92,997
- Median home value
- $240,900
- Jobs located here
- 15,370
- Daytime population
- 54,753Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Catoosa County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Catoosa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Georgia 8
- Walker County, GA68,762 people
- Whitfield County, GA103,598 people
- Dade County, GA16,165 people
- Murray County, GA40,562 people
- Chattooga County, GA25,036 people
- Gordon County, GA59,100 people
- Gilmer County, GA32,426 people
- Floyd County, GA99,693 people
Questions
How fast is Catoosa County, GA growing?
Population estimates put Catoosa County at 69,628 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 26,653 households. Against the 2015–2019 survey, median household income rose 32.7%, before inflation.
How much do households in Catoosa County, GA spend?
Households in Catoosa County spend about $397.8M a year on rent and homeowner costs, $159.4M on groceries and $98.8M on food away from home. Relative to the U.S., household spending in Catoosa County runs highest on vehicle insurance (an index of 139, where 100 is the U.S. average) and lowest on memberships, classes and admissions (71).
Which business types have the highest market scores in Catoosa County, GA?
Of the business types scored in Catoosa County, insurance agencies (79), coffee shops and cafes (78) and sit-down restaurants (77) have the highest Groundwork market scores. For insurance agencies, that ranks #244 of 2,272 scored counties.
How does Catoosa County, GA compare with the U.S.?
Median household income in Catoosa County is $74,639, 8% below the U.S. median of $80,734. The population rose 2.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $240,900, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (69% above the U.S. rate) and lowest for coffee shops and cafes (63% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 48 of the 56 business types have a score in Catoosa County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Catoosa County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Georgia · Every U.S. market · How we measure
Screening a site or an acquisition in Catoosa County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Catoosa County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.