Groundwork

Funeral services · County · Virginia

Funeral homes in Smyth County, VA

Competitor counts, household spending and official business counts for funeral homes in Smyth County, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #1,074 of 1,472 scored counties
#31 of 47 scored counties in Virginia

Listings
6
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$2.1M
On funerals · $168 a household
Spending per listing
$355K
48% below the U.S.
Listings per 10k households
4.7
2.2 times the U.S.
Population, 2025
28,882
−3.0% since 2020

See the funeral homes around any address in Smyth County

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Smyth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on funerals in Smyth County comes to about $2.1M a year: $168 per household, 18% above the U.S. average. Spread across 6 funeral homes, that is $355K per home, 48% below the U.S. figure of $679K.

Smyth County has 6 funeral homes on map listings as of September 2026. None of them are chain locations, against 10% across the U.S. That comes to 4.7 for every 10,000 households, 2.2 times the U.S. rate of 2.1.

The official count of businesses with payroll classed as funeral homes and funeral services in Smyth County was 4 in 2023. That is one for every 3,165 households, against one for every 8,510 across the U.S.

Between 2020 and 2025, the population of Smyth County declined 3.0%, against +3.1% for the U.S. Smyth County scores 36 (lower middle) on the Groundwork market score for funeral homes, ranking #1,074 of 1,472 scored counties and #31 of 47 scored counties in Virginia.

How Smyth County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Smyth County, VA compared with Virginia and the U.S.
MeasureSmyth CountyVirginiaU.S.
Listings per 10k households4.71.82.1
Spending per listing$355K$744K$679K
Households per official establishment3,1658,8578,510
Official establishment growth, 2019–2023n/a−0.8%−1.7%
Population growth, 2020–2025−3.0%+2.8%+3.1%
Spending per household on funerals$168$137$143
Median household income$49,883$93,170$80,734
Groundwork market score3658

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 4
Employees, 2023
27
Annual payroll, 2023
$1.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
60 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in Smyth County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Smyth County

Population, 2025 estimate
28,882−3.0% since 2020
Households
12,659
Median age
45.8
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
451 sq. mi.
People per square mile
65
Median household income
$49,883+21.9% vs. 2015–2019, before inflation
Average household income
$68,477
Median home value
$139,600
Jobs located here
11,597
Daytime population
29,033Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Smyth County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of Smyth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for funeral homes, numbered among those based in Virginia, with Smyth County marked.

Top counties in Virginia

Counties in Virginia ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chesterfield County, VA80100.7$1.9M+8.7%#63 of 1,472
2Loudoun County, VA7870.5$2.5M+6.4%#83 of 1,472
3Bedford County, VA7672.1$793K+4.4%#123 of 1,472
4Fairfax County, VA75250.6$2.3M+1.7%#124 of 1,472
5Henrico County, VA73141.0$1.3M+2.3%#169 of 1,472
6Hanover County, VA7181.9$838K+5.6%#222 of 1,472
7Prince William County, VA6870.4$2.7M+4.2%#270 of 1,472
8Augusta County, VA6882.6$691K+1.8%#293 of 1,472
9Rockingham County, VA6882.4$660K+6.6%#294 of 1,472
10Roanoke County, VA6492.3$764K+0.2%#380 of 1,472
31Smyth County, VA3664.7$355K−3.0%#1,074 of 1,472

Other business types in Smyth County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in Smyth County, VA?

Map listings as of September 2026 show 6 funeral homes in Smyth County. None of them are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 4 businesses with payroll classed as funeral homes and funeral services in 2023.

How much do households in Smyth County, VA spend on funerals?

About $2.1M a year, or $168 per household. That is 18% above the U.S. average (an index of 118, where 100 is the U.S. average). Spread across the 6 funeral homes on map listings, it comes to $355K per home. It is estimated from the incomes of the 12,659 households in Smyth County and national spending patterns by income.

How does Smyth County, VA compare with the U.S. for funeral homes?

Smyth County has 4.7 funeral homes per 10,000 households, 2.2 times the U.S. rate of 2.1. Spending per home is $355K, 48% below the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, Smyth County would have about 3, against 6 on map listings. There is one business with payroll in the industry for every 3,165 households, against one for every 8,510 across the U.S.

How fast is Smyth County, VA growing?

Population estimates put Smyth County at 28,882 people in 2025, down 3.0% since 2020, against +3.1% for the U.S. It has 12,659 households. The median household income in Smyth County is $49,883 a year, 38% below the U.S. median of $80,734. That rose 21.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Smyth County scores 36 for funeral homes (lower middle), #1,074 of 1,472 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Smyth County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in Smyth County

Screening a site or an acquisition in Smyth County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Smyth County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.