Groundwork

Funeral services · County · Texas

Funeral homes in Wise County, TX

How Wise County, TX compares with other counties and the U.S. for funeral homes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 64 out of 100: Upper middle

Ranked #391 of 1,472 scored counties
#32 of 97 scored counties in Texas

Listings
7
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$3.7M
On funerals · $149 a household
Spending per listing
$534K
21% below the U.S.
Listings per 10k households
2.8
33% above the U.S.
Population, 2025
83,778
+21.5% since 2020

See the funeral homes around any address in Wise County

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wise County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 7 funeral homes in Wise County. None of them are chain locations, against 10% across the U.S. Per 10,000 households, that is 2.8, 33% above the U.S. rate of 2.1.

Households in Wise County spend about $3.7M a year on funerals, or $149 per household, 4% above the U.S. average. That is about $534K of household spending for each home on map listings, 21% below the U.S. figure of $679K.

In 2023, official counts showed 4 businesses with payroll in Wise County classed as funeral homes and funeral services. That is one for every 6,284 households, against one for every 8,510 across the U.S.

Population estimates show Wise County grew 21.5% from 2020 to 2025, faster than the U.S. (+3.1%). Wise County scores 64 (upper middle) on the Groundwork market score for funeral homes, ranking #391 of 1,472 scored counties and #32 of 97 scored counties in Texas.

How Wise County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Wise County, TX compared with Texas and the U.S.
MeasureWise CountyTexasU.S.
Listings per 10k households2.81.72.1
Spending per listing$534K$693K$679K
Households per official establishment6,28411,1948,510
Official establishment growth, 2019–2023n/a−1.3%−1.7%
Population growth, 2020–2025+21.5%+8.5%+3.1%
Spending per household on funerals$149$121$143
Median household income$93,421$78,476$80,734
Groundwork market score6461

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 4
Employees, 2023
24
Annual payroll, 2023
$1.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
70 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in Wise County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Wise County

Population, 2025 estimate
83,778+21.5% since 2020
Households
25,135
Median age
39.7
Homes lived in by their owners
81%
Vehicles per household
2.3
Land area
904 sq. mi.
People per square mile
83
Median household income
$93,421+44.8% vs. 2015–2019, before inflation
Average household income
$113,388
Median home value
$304,900
Jobs located here
22,026
Daytime population
63,869Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wise County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of Wise County. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for funeral homes, numbered among those based in Texas, with Wise County marked.

Top counties in Texas

Counties in Texas ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wood County, TX8752.7$752K+10.3%#36 of 1,472
2Comal County, TX8471.0$1.4M+27.9%#43 of 1,472
3Parker County, TX8291.6$915K+23.5%#51 of 1,472
4Williamson County, TX80160.6$1.8M+22.3%#64 of 1,472
5Fort Bend County, TX80230.8$1.5M+17.4%#66 of 1,472
6Denton County, TX79200.6$1.9M+16.9%#72 of 1,472
7Collin County, TX79300.7$1.5M+20.6%#74 of 1,472
8Smith County, TX77161.9$848K+7.8%#112 of 1,472
9Kendall County, TX7763.4$519K+19.6%#114 of 1,472
10Hays County, TX7590.9$1.1M+24.8%#135 of 1,472
32Wise County, TX6472.8$534K+21.5%#391 of 1,472

Other business types in Wise County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in Wise County, TX?

There are 7 funeral homes on map listings in Wise County as of September 2026. None of them are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 4 businesses with payroll classed as funeral homes and funeral services in 2023.

How much do households in Wise County, TX spend on funerals?

About $3.7M a year, or $149 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 7 funeral homes on map listings, it comes to $534K per home. It is estimated from the incomes of the 25,135 households in Wise County and national spending patterns by income.

How does Wise County, TX compare with the U.S. for funeral homes?

Wise County has 2.8 funeral homes per 10,000 households, 33% above the U.S. rate of 2.1. Spending per home is $534K, 21% below the U.S. figure of $679K. At the national ratio of funeral homes to household spending, Wise County would have about 6, against 7 on map listings. There is one business with payroll in the industry for every 6,284 households, against one for every 8,510 across the U.S.

How fast is Wise County, TX growing?

Population estimates put Wise County at 83,778 people in 2025, up 21.5% since 2020, faster than the U.S. (+3.1%). It has 25,135 households. Median household income in Wise County is $93,421, 16% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 44.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wise County scores 64 for funeral homes (upper middle), #391 of 1,472 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wise County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in Wise County

Screening a site or an acquisition in Wise County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wise County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.