Groundwork

Funeral services · County · Texas

Funeral homes in Williamson County, TX

Competitor counts, household spending and official business counts for funeral homes in Williamson County, TX, set against other counties and the U.S.

Groundwork market score · out of 100

Score 80 out of 100: High

Ranked #64 of 1,472 scored counties
#4 of 97 scored counties in Texas

Listings
16
4 chain locations (25%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$28.7M
On funerals · $114 a household
Spending per listing
$1.8M
2.6 times the U.S.
Listings per 10k households
0.6
71% below the U.S.
Population, 2025
752,827
+22.3% since 2020

See the funeral homes around any address in Williamson County

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Williamson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for funeral homes in Williamson County is 80 (high), #64 of 1,472 scored counties and #4 of 97 scored counties in Texas. That puts it in the top 10% of counties for funeral homes.

As of September 2026, map listings count 16 funeral homes in Williamson County. Of those, 4 are chain locations, or 25%, against 10% across the U.S. That is 0.6 per 10,000 households, 71% below the U.S. rate of 2.1.

Household spending on funerals in Williamson County comes to about $28.7M a year: $114 per household, 20% below the U.S. average. That works out to $1.8M per home, 2.6 times the U.S. figure of $679K.

The official count of businesses with payroll classed as funeral homes and funeral services in Williamson County was 8 in 2023. That is one for every 31,540 households, against one for every 8,510 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $160K has gone to businesses classed as funeral homes and funeral services in Williamson County. Population estimates put the population change in Williamson County from 2020 to 2025 at +22.3%, faster than the U.S. (+3.1%).

How Williamson County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Williamson County, TX compared with Texas and the U.S.
MeasureWilliamson CountyTexasU.S.
Listings per 10k households0.61.72.1
Spending per listing$1.8M$693K$679K
Households per official establishment31,54011,1948,510
Official establishment growth, 2019–2023n/a−1.3%−1.7%
Population growth, 2020–2025+22.3%+8.5%+3.1%
Spending per household on funerals$114$121$143
Median household income$111,340$78,476$80,734
Groundwork market score8061

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10 → 8
Employees, 2023
57
Annual payroll, 2023
$2.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
164 chain locations
Listings at the U.S. rate for this spending
42The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$160K

SBA-backed loans to businesses classed as funeral homes and funeral services in Williamson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Williamson County

Population, 2025 estimate
752,827+22.3% since 2020
Households
252,323
Median age
38.2
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
1,116 sq. mi.
People per square mile
603
Median household income
$111,340+27.5% vs. 2015–2019, before inflation
Average household income
$140,407
Median home value
$447,000
Jobs located here
238,920
Daytime population
563,844Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Williamson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of Williamson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Funeral homes across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for funeral homes, numbered among those based in Texas, with Williamson County marked.

Top counties in Texas

Counties in Texas ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wood County, TX8752.7$752K+10.3%#36 of 1,472
2Comal County, TX8471.0$1.4M+27.9%#43 of 1,472
3Parker County, TX8291.6$915K+23.5%#51 of 1,472
4Williamson County, TX80160.6$1.8M+22.3%#64 of 1,472
5Fort Bend County, TX80230.8$1.5M+17.4%#66 of 1,472
6Denton County, TX79200.6$1.9M+16.9%#72 of 1,472
7Collin County, TX79300.7$1.5M+20.6%#74 of 1,472
8Smith County, TX77161.9$848K+7.8%#112 of 1,472
9Kendall County, TX7763.4$519K+19.6%#114 of 1,472
10Hays County, TX7590.9$1.1M+24.8%#135 of 1,472

Other business types in Williamson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in Williamson County, TX?

Williamson County has 16 funeral homes on map listings as of September 2026. 4 of them (25%) are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 8 businesses with payroll classed as funeral homes and funeral services in 2023.

How much do households in Williamson County, TX spend on funerals?

About $28.7M a year, or $114 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 16 funeral homes on map listings, it comes to $1.8M per home. It is estimated from the incomes of the 252,323 households in Williamson County and national spending patterns by income.

How does Williamson County, TX compare with the U.S. for funeral homes?

Williamson County has 0.6 funeral homes per 10,000 households, 71% below the U.S. rate of 2.1. Spending per home is $1.8M, 2.6 times the U.S. figure of $679K. At the national ratio of funeral homes to household spending, Williamson County would have about 42, against 16 on map listings. There is one business with payroll in the industry for every 31,540 households, against one for every 8,510 across the U.S.

How fast is Williamson County, TX growing?

Population estimates put Williamson County at 752,827 people in 2025, up 22.3% since 2020, faster than the U.S. (+3.1%). It has 252,323 households. Median household income in Williamson County is $111,340, 38% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Williamson County scores 80 for funeral homes (high), #64 of 1,472 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Williamson County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in Williamson County

Screening a site or an acquisition in Williamson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Williamson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.