Fitness and classes · County · New Jersey
Yoga, Pilates and fitness studios in Somerset County, NJ
Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Somerset County, NJ, set against other counties and the U.S.
Groundwork market score · out of 100
Score 52 out of 100: Upper middle
Ranked #354 of 777 scored counties
#15 of 21 scored counties in New Jersey
- Listings
- 52
- 12 chain locations (23%)
- Official establishments
- 78
- All fitness and recreational sports centers · −12.4% since 2019
- Household spending a year
- $210.2M
- On memberships, classes and admissions · $1,607 a household
- Spending per listing
- $4M
- In line with the U.S.
- Listings per 10k households
- 4.0
- 67% above the U.S.
- Population, 2025
- 356,486
- +3.5% since 2020
See the yoga, Pilates and fitness studios around any address in Somerset County
The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Somerset County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $1,607 per household (63% above the U.S. average), households in Somerset County spend about $210.2M a year on memberships, classes and admissions. Spread across 52 yoga, Pilates and fitness studios, that is $4M per studio, in line with the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.
There are 52 yoga, Pilates and fitness studios on map listings in Somerset County as of September 2026. 12 of them (23%) are chain locations, against 18% across the U.S. That is 4.0 per 10,000 households, 67% above the U.S. rate of 2.4.
In 2023, official counts showed 78 businesses with payroll in Somerset County classed as fitness and recreational sports centers, down 12.4% from 2019. That is one for every 1,677 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 12 SBA-backed loans worth $6.4M have gone to businesses classed as fitness and recreational sports centers in Somerset County.
Population estimates put the population change in Somerset County from 2020 to 2025 at +3.5%, in step with the U.S. (+3.1%). Somerset County scores 52 (upper middle) on the Groundwork market score for yoga, Pilates and fitness studios, ranking #354 of 777 scored counties and #15 of 21 scored counties in New Jersey.
How Somerset County compares
The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Somerset County | New Jersey | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.0 | 3.1 | 2.4 |
| Spending per listing | $4M | $4M | $4.1M |
| Households per official establishment (all fitness and recreational sports centers) | 1,677 | 2,346 | 3,109 |
| Official establishment growth, 2019–2023 | −12.4% | −7.1% | +5.8% |
| Population growth, 2020–2025 | +3.5% | +3.0% | +3.1% |
| Spending per household on memberships, classes and admissions | $1,607 | $1,238 | $983 |
| Median household income | $140,374 | $103,556 | $80,734 |
| Groundwork market score | 52 | 41 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 89 → 78All fitness and recreational sports centers · −12.4% over the period
- Employees, 2023
- 2,342
- Annual payroll, 2023
- $51.5M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 5212 chain locations
- Listings at the U.S. rate for this spending
- 52The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 12
- Amount
- $6.4M
SBA-backed loans to businesses classed as fitness and recreational sports centers in Somerset County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.
Population and households in Somerset County
- Population, 2025 estimate
- 356,486+3.5% since 2020
- Households
- 130,802
- Median age
- 42.6
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.9
- Land area
- 302 sq. mi.
- People per square mile
- 1,159
- Median household income
- $140,374+23.6% vs. 2015–2019, before inflation
- Average household income
- $191,543
- Median home value
- $552,100
- Jobs located here
- 201,609
- Daytime population
- 369,052Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Somerset County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.
Or open the report at the center of Somerset County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardYoga, Pilates and fitness studios across New Jersey
Every New Jersey market ranked →The highest-scoring counties in New Jersey for yoga, Pilates and fitness studios, numbered among those based in New Jersey, with Somerset County marked.
Top counties in New Jersey
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Warren County, NJ | 73 | 8 | 1.8 | $6.1M | +3.2% | #63 of 777 |
| 2Middlesex County, NJ | 71 | 60 | 1.9 | $6.6M | +2.6% | #77 of 777 |
| 3Ocean County, NJ | 70 | 50 | 2.1 | $5.1M | +5.6% | #92 of 777 |
| 4Passaic County, NJ | 67 | 32 | 1.8 | $5.9M | +1.6% | #125 of 777 |
| 5Sussex County, NJ | 66 | 16 | 2.8 | $4.6M | +2.9% | #138 of 777 |
| 6Salem County, NJ | 63 | 5 | 2.0 | $4.5M | +2.3% | #175 of 777 |
| 7Mercer County, NJ | 61 | 30 | 2.1 | $5.8M | +3.3% | #193 of 777 |
| 8Cumberland County, NJ | 58 | 5 | 0.9 | $8.4M | +2.2% | #224 of 777 |
| 9Hudson County, NJ | 58 | 81 | 2.7 | $4.3M | +1.8% | #236 of 777 |
| 10Burlington County, NJ | 57 | 49 | 2.8 | $4.5M | +4.3% | #247 of 777 |
| 15Somerset County, NJ | 52 | 52 | 4.0 | $4M | +3.5% | #354 of 777 |
Other business types in Somerset County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes55
- Gyms65
- Yoga, Pilates and fitness studios52
- Martial arts and dance studios47
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many yoga, Pilates and fitness studios are in Somerset County, NJ?
As of September 2026, map listings count 52 yoga, Pilates and fitness studios in Somerset County. 12 of them (23%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 78 businesses with payroll classed as fitness and recreational sports centers in 2023, down 12.4% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.
How much do households in Somerset County, NJ spend on memberships, classes and admissions?
About $210.2M a year, or $1,607 per household. That is 63% above the U.S. average (an index of 163, where 100 is the U.S. average). Spread across the 52 yoga, Pilates and fitness studios on map listings, it comes to $4M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 130,802 households in Somerset County and national spending patterns by income.
How does Somerset County, NJ compare with the U.S. for yoga, Pilates and fitness studios?
Somerset County has 4.0 yoga, Pilates and fitness studios per 10,000 households, 67% above the U.S. rate of 2.4. Spending per studio is $4M, in line with the U.S. figure of $4.1M. The count on map listings matches the U.S. ratio of yoga, Pilates and fitness studios to household spending. There is one business with payroll in the industry for every 1,677 households, against one for every 3,109 across the U.S. The official count fell 12.4% from 2019 to 2023, against +5.8% for the U.S.
How fast is Somerset County, NJ growing?
Population estimates put Somerset County at 356,486 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 130,802 households. The median household income in Somerset County is $140,374 a year, 74% above the U.S. median of $80,734. That rose 23.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Somerset County scores 52 for yoga, Pilates and fitness studios (upper middle), #354 of 777 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Somerset County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Somerset County
Screening a site or an acquisition in Somerset County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Somerset County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.