Groundwork

Fitness and classes · County · Missouri

Yoga, Pilates and fitness studios in Cass County, MO

The yoga, Pilates and fitness studios in Cass County, MO, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
2 chain locations (50%)
Official establishments
7
All fitness and recreational sports centers
Household spending a year
$43M
On memberships, classes and admissions · $995 a household
Spending per listing
$10.7M
2.7 times the U.S.
Listings per 10k households
0.9
62% below the U.S.
Population, 2025
115,859
+7.1% since 2020

See the yoga, Pilates and fitness studios around any address in Cass County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cass County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Cass County spend about $43M a year on memberships, classes and admissions, or $995 per household, in line with the U.S. average. That is about $10.7M of household spending for each studio on map listings, 2.7 times the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 4 yoga, Pilates and fitness studios on map listings in Cass County as of September 2026. That is 0.9 per 10,000 households, 62% below the U.S. rate of 2.4.

The official count of businesses with payroll classed as fitness and recreational sports centers in Cass County was 7 in 2023. That is one for every 6,172 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 1 SBA-backed loan worth $300K has gone to businesses classed as fitness and recreational sports centers in Cass County.

Population estimates put the population change in Cass County from 2020 to 2025 at +7.1%, faster than the U.S. (+3.1%). With 4 yoga, Pilates and fitness studios on map listings, Cass County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Cass County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Cass County, MO compared with Missouri and the U.S.
MeasureCass CountyMissouriU.S.
Listings per 10k households0.91.52.4
Spending per listing$10.7M$5.7M$4.1M
Households per official establishment (all fitness and recreational sports centers)6,1723,5993,109
Official establishment growth, 2019–2023n/a+11.3%+5.8%
Population growth, 2020–2025+7.1%+1.9%+3.1%
Spending per household on memberships, classes and admissions$995$869$983
Median household income$87,535$70,702$80,734
Groundwork market scoreNot scored63

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8 → 7All fitness and recreational sports centers
Employees, 2023
86
Annual payroll, 2023
$1.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
42 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$300K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Cass County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Cass County

Population, 2025 estimate
115,859+7.1% since 2020
Households
43,206
Median age
41.3
Homes lived in by their owners
76%
Vehicles per household
2.1
Land area
697 sq. mi.
People per square mile
159
Median household income
$87,535+26.1% vs. 2015–2019, before inflation
Average household income
$108,544
Median home value
$292,400
Jobs located here
30,659
Daytime population
87,642Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cass County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Cass County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for yoga, Pilates and fitness studios, numbered among those based in Missouri, with Cass County marked.

Top counties in Missouri

Counties in Missouri ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jefferson County, MO8070.8$11.6M+2.7%#20 of 777
2Clay County, MO74121.2$8.5M+4.3%#47 of 777
3St. Charles County, MO66332.0$5.9M+4.9%#134 of 777
4Jasper County, MO6661.2$5.8M+3.7%#135 of 777
5Platte County, MO61112.5$4.6M+6.7%#198 of 777
6Franklin County, MO5661.4$6.1M+3.1%#257 of 777
7Cape Girardeau County, MO5382.5$3.3M+2.7%#337 of 777
8Boone County, MO52141.8$5M+4.2%#348 of 777
9Jackson County, MO50672.2$3.8M+2.1%#385 of 777
10Greene County, MO48262.0$3.8M+3.3%#422 of 777
Cass County, MONot scored40.9$10.7M+7.1%

Other business types in Cass County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Cass County, MO?

As of September 2026, map listings count 4 yoga, Pilates and fitness studios in Cass County. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 7 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Cass County, MO spend on memberships, classes and admissions?

About $43M a year, or $995 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 4 yoga, Pilates and fitness studios on map listings, it comes to $10.7M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 43,206 households in Cass County and national spending patterns by income.

How does Cass County, MO compare with the U.S. for yoga, Pilates and fitness studios?

Cass County has 0.9 yoga, Pilates and fitness studios per 10,000 households, 62% below the U.S. rate of 2.4. Spending per studio is $10.7M, 2.7 times the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Cass County would have about 11, against 4 on map listings. There is one business with payroll in the industry for every 6,172 households, against one for every 3,109 across the U.S.

How fast is Cass County, MO growing?

Population estimates put Cass County at 115,859 people in 2025, up 7.1% since 2020, faster than the U.S. (+3.1%). It has 43,206 households. The median household income in Cass County is $87,535 a year, 8% above the U.S. median of $80,734. That rose 26.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cass County has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cass County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Cass County

Screening a site or an acquisition in Cass County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cass County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.