Groundwork

Fitness and classes · County · Georgia

Yoga, Pilates and fitness studios in Whitfield County, GA

The yoga, Pilates and fitness studios in Whitfield County, GA, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
10
All fitness and recreational sports centers
Household spending a year
$23.3M
On memberships, classes and admissions · $632 a household
Spending per listing
$11.6M
Too few listings to compare
Listings per 10k households
0.5
Too few listings to compare
Population, 2025
106,212
+3.3% since 2020

See the yoga, Pilates and fitness studios around any address in Whitfield County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Whitfield County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in Whitfield County comes to about $23.3M a year: $632 per household, 36% below the U.S. average. That works out to $11.6M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 2 yoga, Pilates and fitness studios on map listings in Whitfield County as of September 2026. That is 0.5 per 10,000 households.

Official counts show 10 businesses with payroll classed as fitness and recreational sports centers in Whitfield County in 2023. That is one for every 3,683 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

Population estimates put the population change in Whitfield County from 2020 to 2025 at +3.3%, in step with the U.S. (+3.1%). With 2 yoga, Pilates and fitness studios on map listings, Whitfield County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Whitfield County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Whitfield County, GA compared with Georgia and the U.S.
MeasureWhitfield CountyGeorgiaU.S.
Listings per 10k households0.52.02.4
Spending per listing$11.6M$4M$4.1M
Households per official establishment (all fitness and recreational sports centers)3,6833,4353,109
Official establishment growth, 2019–2023n/a+5.2%+5.8%
Population growth, 2020–2025+3.3%+5.3%+3.1%
Spending per household on memberships, classes and admissions$632$792$983
Median household income$67,070$77,353$80,734
Groundwork market scoreNot scored48

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 10All fitness and recreational sports centers
Employees, 2023
95
Annual payroll, 2023
$1.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Whitfield County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Whitfield County

Population, 2025 estimate
106,212+3.3% since 2020
Households
36,834
Median age
37.1
Homes lived in by their owners
67%
Vehicles per household
2.0
Land area
290 sq. mi.
People per square mile
357
Median household income
$67,070+37.9% vs. 2015–2019, before inflation
Average household income
$87,834
Median home value
$218,000
Jobs located here
59,533
Daytime population
114,456Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Whitfield County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Whitfield County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Yoga, Pilates and fitness studios across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for yoga, Pilates and fitness studios, numbered among those based in Georgia, with Whitfield County marked.

Top counties in Georgia

Counties in Georgia ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Paulding County, GA7871.2$7.5M+12.7%#27 of 777
2Henry County, GA7691.0$7.5M+9.5%#39 of 777
3Coweta County, GA7681.4$6.4M+9.2%#40 of 777
4Houston County, GA7550.8$9.4M+8.5%#42 of 777
5Bartow County, GA6451.2$6.2M+10.5%#156 of 777
6Columbia County, GA64101.8$5.2M+7.9%#159 of 777
7Hall County, GA64141.9$4.2M+11.4%#162 of 777
8Forsyth County, GA60283.1$4.3M+11.8%#208 of 777
9Carroll County, GA6071.6$4.2M+9.8%#209 of 777
10Bulloch County, GA5651.6$3.6M+8.8%#271 of 777
Whitfield County, GANot scored20.5$11.6M+3.3%

Other business types in Whitfield County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Whitfield County, GA?

As of September 2026, map listings count 2 yoga, Pilates and fitness studios in Whitfield County. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 10 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Whitfield County, GA spend on memberships, classes and admissions?

About $23.3M a year, or $632 per household. That is 36% below the U.S. average (an index of 64, where 100 is the U.S. average). Spread across the 2 yoga, Pilates and fitness studios on map listings, it comes to $11.6M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 36,834 households in Whitfield County and national spending patterns by income.

How does Whitfield County, GA compare with the U.S. for yoga, Pilates and fitness studios?

Whitfield County has 2 yoga, Pilates and fitness studios on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Whitfield County would have about 6, against 2 on map listings. There is one business with payroll in the industry for every 3,683 households, against one for every 3,109 across the U.S.

How fast is Whitfield County, GA growing?

Population estimates put Whitfield County at 106,212 people in 2025, up 3.3% since 2020, in step with the U.S. (+3.1%). It has 36,834 households. The median household income in Whitfield County is $67,070 a year, 17% below the U.S. median of $80,734. That rose 37.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Whitfield County has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Whitfield County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Whitfield County

Screening a site or an acquisition in Whitfield County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Whitfield County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.