Groundwork

Fitness and classes · County · Georgia

Yoga, Pilates and fitness studios in Paulding County, GA

The yoga, Pilates and fitness studios in Paulding County, GA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 78 out of 100: High

Ranked #27 of 777 scored counties
#1 of 25 scored counties in Georgia

Listings
7
1 chain location (14%)
Official establishments
15
All fitness and recreational sports centers
Household spending a year
$52.5M
On memberships, classes and admissions · $875 a household
Spending per listing
$7.5M
85% above the U.S.
Listings per 10k households
1.2
50% below the U.S.
Population, 2025
190,996
+12.7% since 2020

See the yoga, Pilates and fitness studios around any address in Paulding County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Paulding County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for yoga, Pilates and fitness studios in Paulding County is 78 (high), #27 of 777 scored counties and #1 of 25 scored counties in Georgia. That puts it in the top 10% of counties for yoga, Pilates and fitness studios.

Households in Paulding County spend about $52.5M a year on memberships, classes and admissions, or $875 per household, 11% below the U.S. average. That is about $7.5M of household spending for each studio on map listings, 85% above the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 7 yoga, Pilates and fitness studios on map listings in Paulding County as of September 2026. One of them (14%) is a chain location, against 18% across the U.S. Per 10,000 households, that is 1.2, 50% below the U.S. rate of 2.4.

Official counts show 15 businesses with payroll classed as fitness and recreational sports centers in Paulding County in 2023. That is one for every 4,001 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 4 SBA-backed loans worth $1.7M have gone to businesses classed as fitness and recreational sports centers in Paulding County. Population estimates show Paulding County grew 12.7% from 2020 to 2025, faster than the U.S. (+3.1%).

How Paulding County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Paulding County, GA compared with Georgia and the U.S.
MeasurePaulding CountyGeorgiaU.S.
Listings per 10k households1.22.02.4
Spending per listing$7.5M$4M$4.1M
Households per official establishment (all fitness and recreational sports centers)4,0013,4353,109
Official establishment growth, 2019–2023n/a+5.2%+5.8%
Population growth, 2020–2025+12.7%+5.3%+3.1%
Spending per household on memberships, classes and admissions$875$792$983
Median household income$98,031$77,353$80,734
Groundwork market score7848

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12 → 15All fitness and recreational sports centers
Employees, 2023
113
Annual payroll, 2023
$1.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
71 chain location
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$1.7M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Paulding County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Paulding County

Population, 2025 estimate
190,996+12.7% since 2020
Households
60,008
Median age
37.5
Homes lived in by their owners
81%
Vehicles per household
2.2
Land area
312 sq. mi.
People per square mile
573
Median household income
$98,031+43.4% vs. 2015–2019, before inflation
Average household income
$113,444
Median home value
$326,300
Jobs located here
29,361
Daytime population
119,651Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Paulding County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Paulding County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for yoga, Pilates and fitness studios, numbered among those based in Georgia, with Paulding County marked.

Top counties in Georgia

Counties in Georgia ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Paulding County, GA7871.2$7.5M+12.7%#27 of 777
2Henry County, GA7691.0$7.5M+9.5%#39 of 777
3Coweta County, GA7681.4$6.4M+9.2%#40 of 777
4Houston County, GA7550.8$9.4M+8.5%#42 of 777
5Bartow County, GA6451.2$6.2M+10.5%#156 of 777
6Columbia County, GA64101.8$5.2M+7.9%#159 of 777
7Hall County, GA64141.9$4.2M+11.4%#162 of 777
8Forsyth County, GA60283.1$4.3M+11.8%#208 of 777
9Carroll County, GA6071.6$4.2M+9.8%#209 of 777
10Bulloch County, GA5651.6$3.6M+8.8%#271 of 777

Other business types in Paulding County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Paulding County, GA?

As of September 2026, map listings count 7 yoga, Pilates and fitness studios in Paulding County. One of them (14%) is a chain location. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 15 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Paulding County, GA spend on memberships, classes and admissions?

About $52.5M a year, or $875 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 7 yoga, Pilates and fitness studios on map listings, it comes to $7.5M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 60,008 households in Paulding County and national spending patterns by income.

How does Paulding County, GA compare with the U.S. for yoga, Pilates and fitness studios?

Paulding County has 1.2 yoga, Pilates and fitness studios per 10,000 households, 50% below the U.S. rate of 2.4. Spending per studio is $7.5M, 85% above the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Paulding County would have about 13, against 7 on map listings. There is one business with payroll in the industry for every 4,001 households, against one for every 3,109 across the U.S.

How fast is Paulding County, GA growing?

Population estimates put Paulding County at 190,996 people in 2025, up 12.7% since 2020, faster than the U.S. (+3.1%). It has 60,008 households. The median household income in Paulding County is $98,031 a year, 21% above the U.S. median of $80,734. That rose 43.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Paulding County scores 78 for yoga, Pilates and fitness studios (high), #27 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Paulding County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Paulding County

Screening a site or an acquisition in Paulding County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Paulding County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.