Groundwork

Fitness and classes · Metro area · Georgia

Yoga, Pilates and fitness studios in the Columbus, GA-AL metro area

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in the Columbus, GA-AL metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #171 of 347 scored metro areas
#5 of 10 scored metro areas based in Georgia

Listings
14
2 chain locations (14%)
Official establishments
30
All fitness and recreational sports centers · +16.7% since 2019
Household spending a year
$77.5M
On memberships, classes and admissions · $608 a household
Spending per listing
$5.5M
36% above the U.S.
Listings per 10k households
1.1
54% below the U.S.
Population, 2025
324,830
−1.3% since 2020

See the yoga, Pilates and fitness studios around any address in the Columbus metro area

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 14 yoga, Pilates and fitness studios in the Columbus metro area. Of those, 2 are chain locations, or 14%, against 18% across the U.S. Per 10,000 households, that is 1.1, 54% below the U.S. rate of 2.4.

At $608 per household (38% below the U.S. average), households in the Columbus metro area spend about $77.5M a year on memberships, classes and admissions. Spread across 14 yoga, Pilates and fitness studios, that is $5.5M per studio, 36% above the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

Official counts show 30 businesses with payroll classed as fitness and recreational sports centers in the Columbus metro area in 2023, up 16.7% from 2019. That is one for every 4,250 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 4 SBA-backed loans worth $844K have gone to businesses classed as fitness and recreational sports centers in the Columbus metro area.

Between 2020 and 2025, the population of the Columbus metro area declined 1.3%, against +3.1% for the U.S. The Columbus metro area scores 49 (lower middle) on the Groundwork market score for yoga, Pilates and fitness studios, ranking #171 of 347 scored metro areas and #5 of 10 scored metro areas based in Georgia.

How the Columbus metro area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Columbus, GA-AL metro area compared with Georgia and the U.S.
MeasureColumbus metro areaGeorgiaU.S.
Listings per 10k households1.12.02.4
Spending per listing$5.5M$4M$4.1M
Households per official establishment (all fitness and recreational sports centers)4,2503,4353,109
Official establishment growth, 2019–2023+16.7%+5.2%+5.8%
Population growth, 2020–2025−1.3%+5.3%+3.1%
Spending per household on memberships, classes and admissions$608$792$983
Median household income$59,336$77,353$80,734
Groundwork market score4948

Official counts and lending

Businesses

Official establishments, 2019 to 2023
30All fitness and recreational sports centers · +16.7% over the period
Employees, 2023
375
Annual payroll, 2023
$5.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
142 chain locations
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$844K

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Columbus metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in the Columbus metro area

Population, 2025 estimate
324,830−1.3% since 2020
Households
127,512
Median age
37.7
Homes lived in by their owners
58%
Vehicles per household
1.7
Land area
2,786 sq. mi.
People per square mile
117
Median household income
$59,336+24.7% vs. 2015–2019, before inflation
Average household income
$81,434
Median home value
$197,300
Jobs located here
110,573
Daytime population
319,730Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Columbus metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

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Yoga, Pilates and fitness studios across Georgia

Every Georgia market ranked →

The highest-scoring metro areas in Georgia for yoga, Pilates and fitness studios, numbered among those based in Georgia (a market based in another state is listed without a number), with the Columbus metro area marked.

Top metro areas in Georgia

Metro areas in Georgia ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warner Robins, GA7450.7$10.9M+8.2%#19 of 347
2Macon-Bibb County, GA6380.9$6.9M+2.1%#61 of 347
3Gainesville, GA62141.9$4.2M+11.4%#69 of 347
4Augusta-Richmond County, GA-SC61341.5$4.8M+4.7%#76 of 347
5Columbus, GA-AL49141.1$5.5M−1.3%#171 of 347
6Valdosta, GA4981.4$4M+3.3%#175 of 347
Chattanooga, TN-GA48401.7$4.2M+5.3%#184 of 347
7Brunswick-St. Simons, GA4681.7$4M+4.4%#202 of 347
8Atlanta-Sandy Springs-Roswell, GA465922.6$3.6M+5.9%#206 of 347
9Savannah, GA45382.4$3.2M+8.1%#215 of 347

Other business types in the Columbus metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in the Columbus, GA-AL metro area?

The Columbus metro area has 14 yoga, Pilates and fitness studios on map listings as of September 2026. 2 of them (14%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 30 businesses with payroll classed as fitness and recreational sports centers in 2023, up 16.7% from 2019. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

How much do households in the Columbus, GA-AL metro area spend on memberships, classes and admissions?

About $77.5M a year, or $608 per household. That is 38% below the U.S. average (an index of 62, where 100 is the U.S. average). Spread across the 14 yoga, Pilates and fitness studios on map listings, it comes to $5.5M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 127,512 households in the Columbus metro area and national spending patterns by income.

How does the Columbus, GA-AL metro area compare with the U.S. for yoga, Pilates and fitness studios?

The Columbus metro area has 1.1 yoga, Pilates and fitness studios per 10,000 households, 54% below the U.S. rate of 2.4. Spending per studio is $5.5M, 36% above the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, the Columbus metro area would have about 19, against 14 on map listings. There is one business with payroll in the industry for every 4,250 households, against one for every 3,109 across the U.S. The official count rose 16.7% from 2019 to 2023, against +5.8% for the U.S.

How fast is the Columbus, GA-AL metro area growing?

Population estimates put the Columbus metro area at 324,830 people in 2025, down 1.3% since 2020, against +3.1% for the U.S. It has 127,512 households. Median household income in the Columbus metro area is $59,336, 27% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Columbus metro area scores 49 for yoga, Pilates and fitness studios (lower middle), #171 of 347 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Columbus metro area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the Columbus metro area

Screening a site or an acquisition in the Columbus metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.