Groundwork

Beauty and personal care · Metro area · Georgia

Nail salons in the Columbus, GA-AL metro area

Competitor counts, household spending and official business counts for nail salons in the Columbus, GA-AL metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 21 out of 100: Low

Ranked #374 of 387 scored metro areas
#14 of 14 scored metro areas based in Georgia

Listings
83
31 chain locations (37%)
Official establishments
24
Businesses with payroll, 2023
Household spending a year
$102.5M
On personal care products and services · $804 a household
Spending per listing
$1.2M
26% below the U.S.
Listings per 10k households
6.5
8% above the U.S.
Population, 2025
324,830
−1.3% since 2020

See the nail salons around any address in the Columbus metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for nail salons in the Columbus metro area is 21 (low), #374 of 387 scored metro areas and #14 of 14 scored metro areas based in Georgia. That puts it in the bottom quarter of metro areas.

At $804 per household (20% below the U.S. average), households in the Columbus metro area spend about $102.5M a year on personal care products and services. That is about $1.2M of household spending for each salon on map listings, 26% below the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

The Columbus metro area has 83 nail salons on map listings as of September 2026. Of those, 31 are chain locations, or 37%, against 27% across the U.S. That comes to 6.5 for every 10,000 households, 8% above the U.S. rate of 6.0.

In 2023, official counts showed 24 businesses with payroll in the Columbus metro area classed as nail salons. That is one for every 5,313 households, against one for every 3,754 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as nail salons in the Columbus metro area. Population estimates put the population change in the Columbus metro area from 2020 to 2025 at −1.3%, against +3.1% for the U.S.

How the Columbus metro area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Columbus, GA-AL metro area compared with Georgia and the U.S.
MeasureColumbus metro areaGeorgiaU.S.
Listings per 10k households6.57.46.0
Spending per listing$1.2M$1.3M$1.7M
Households per official establishment5,3134,8103,754
Official establishment growth, 2019–2023n/a+39.5%+23.2%
Population growth, 2020–2025−1.3%+5.3%+3.1%
Spending per household on personal care products and services$804$926$1,005
Median household income$59,336$77,353$80,734
Groundwork market score2132

Official counts and lending

Businesses

Official establishments, 2019 to 2023
24
Employees, 2023
70
Annual payroll, 2023
$1.8M
One-person businesses, 2023
498Businesses with no payroll
Map listings, September 2026
8331 chain locations
Listings at the U.S. rate for this spending
61The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$50K

SBA-backed loans to businesses classed as nail salons in the Columbus metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Columbus metro area

Population, 2025 estimate
324,830−1.3% since 2020
Households
127,512
Median age
37.7
Homes lived in by their owners
58%
Vehicles per household
1.7
Land area
2,786 sq. mi.
People per square mile
117
Median household income
$59,336+24.7% vs. 2015–2019, before inflation
Average household income
$81,434
Median home value
$197,300
Jobs located here
110,573
Daytime population
319,730Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Columbus metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Georgia

Every Georgia market ranked →

The highest-scoring metro areas in Georgia for nail salons, numbered among those based in Georgia (a market based in another state is listed without a number), with the Columbus metro area marked.

Top metro areas in Georgia

Metro areas in Georgia ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dalton, GA54224.2$2M+3.5%#156 of 387
Chattanooga, TN-GA531506.5$1.4M+5.3%#168 of 387
2Hinesville, GA47165.3$1.5M+12.6%#222 of 387
3Valdosta, GA43325.6$1.4M+3.3%#260 of 387
4Atlanta-Sandy Springs-Roswell, GA431,8978.2$1.2M+5.9%#262 of 387
5Rome, GA42205.4$1.5M+2.8%#269 of 387
6Athens-Clarke County, GA40515.9$1.5M+3.9%#297 of 387
7Gainesville, GA39527.1$1.3M+11.4%#305 of 387
8Savannah, GA391257.8$1.2M+8.1%#308 of 387
9Augusta-Richmond County, GA-SC391737.5$1.2M+4.7%#309 of 387
14Columbus, GA-AL21836.5$1.2M−1.3%#374 of 387

Other business types in the Columbus metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Columbus, GA-AL metro area?

Map listings as of September 2026 show 83 nail salons in the Columbus metro area. 31 of them (37%) are chain locations. The listings count nail salons. Official counts show 24 businesses with payroll classed as nail salons in 2023. Official counts list 498 one-person businesses without payroll.

How much do households in the Columbus, GA-AL metro area spend on personal care products and services?

About $102.5M a year, or $804 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 83 nail salons on map listings, it comes to $1.2M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 127,512 households in the Columbus metro area and national spending patterns by income.

How does the Columbus, GA-AL metro area compare with the U.S. for nail salons?

The Columbus metro area has 6.5 nail salons per 10,000 households, 8% above the U.S. rate of 6.0. Spending per salon is $1.2M, 26% below the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Columbus metro area would have about 61, against 83 on map listings. There is one business with payroll in the industry for every 5,313 households, against one for every 3,754 across the U.S.

How fast is the Columbus, GA-AL metro area growing?

Population estimates put the Columbus metro area at 324,830 people in 2025, down 1.3% since 2020, against +3.1% for the U.S. It has 127,512 households. Median household income in the Columbus metro area is $59,336, 27% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Columbus metro area scores 21 for nail salons (low), #374 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Columbus metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Columbus metro area

Screening a site or an acquisition in the Columbus metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.