Groundwork

Food and drink · Metro area · Florida

Fast food and sandwich shops in the Lakeland-Winter Haven, FL metro area

How the Lakeland-Winter Haven, FL metro area compares with other metro areas and the U.S. for fast food and sandwich shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 67 out of 100: Upper middle

Ranked #96 of 387 scored metro areas
#15 of 22 scored metro areas based in Florida

Listings
338
276 chain locations (82%)
Official establishments
482
All limited-service restaurants · +27.5% since 2019
Household spending a year
$1B
On food away from home · $3,500 a household
Spending per listing
$3M
2% below the U.S.
Listings per 10k households
11.7
12% below the U.S.
Population, 2025
874,790
+19.8% since 2020

See the fast food and sandwich shops around any address in the Lakeland-Winter Haven metro area

The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Lakeland-Winter Haven metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,500 per household (14% below the U.S. average), households in the Lakeland-Winter Haven metro area spend about $1B a year on food away from home. Spread across 338 fast food and sandwich shops, that is $3M per shop, 2% below the U.S. figure of $3.1M. The spending figure covers all food away from home, not only fast food and sandwich shops.

There are 338 fast food and sandwich shops on map listings in the Lakeland-Winter Haven metro area as of September 2026. 276 of them (82%) are chain locations, against 79% across the U.S. Per 10,000 households, that is 11.7, 12% below the U.S. rate of 13.3.

In 2023, official counts showed 482 businesses with payroll in the Lakeland-Winter Haven metro area classed as limited-service restaurants, up 27.5% from 2019. That is one for every 600 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops. Another 131 one-person businesses have no payroll, by official counts. Since fiscal 2022, 18 SBA-backed loans worth $11.4M have gone to businesses classed as limited-service restaurants in the Lakeland-Winter Haven metro area.

Population estimates show the Lakeland-Winter Haven metro area grew 19.8% from 2020 to 2025, faster than the U.S. (+3.1%). The Lakeland-Winter Haven metro area scores 67 (upper middle) on the Groundwork market score for fast food and sandwich shops, ranking #96 of 387 scored metro areas and #15 of 22 scored metro areas based in Florida. That puts it in the top quarter of metro areas.

How the Lakeland-Winter Haven metro area compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Fast food and sandwich shops in Lakeland-Winter Haven, FL metro area compared with Florida and the U.S.
MeasureLakeland-Winter Haven metro areaFloridaU.S.
Listings per 10k households11.712.213.3
Spending per listing$3M$3.2M$3.1M
Households per official establishment (all limited-service restaurants)600548478
Official establishment growth, 2019–2023+27.5%+12.5%+6.1%
Population growth, 2020–2025+19.8%+8.7%+3.1%
Spending per household on food away from home$3,500$3,841$4,070
Median household income$65,978$74,568$80,734
Groundwork market score6764

Official counts and lending

Businesses

Official establishments, 2019 to 2023
482All limited-service restaurants · +27.5% over the period
Employees, 2023
10,584
Annual payroll, 2023
$191.3M
One-person businesses, 2023
131All limited-service restaurants with no payroll
Map listings, September 2026
338276 chain locations
Listings at the U.S. rate for this spending
332The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
18
Amount
$11.4M

SBA-backed loans to businesses classed as limited-service restaurants in the Lakeland-Winter Haven metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.

Population and households in the Lakeland-Winter Haven metro area

Population, 2025 estimate
874,790+19.8% since 2020
Households
289,425
Median age
40.5
Homes lived in by their owners
70%
Vehicles per household
1.8
Land area
1,799 sq. mi.
People per square mile
440
Median household income
$65,978+30.4% vs. 2015–2019, before inflation
Average household income
$87,487
Median home value
$266,500
Jobs located here
284,856
Daytime population
728,367Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Lakeland-Winter Haven metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.

Or open the report at the center of the Lakeland-Winter Haven metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Fast food and sandwich shops across Florida

Every Florida market ranked →

The highest-scoring metro areas in Florida for fast food and sandwich shops, numbered among those based in Florida, with the Lakeland-Winter Haven metro area marked.

Top metro areas in Florida

Metro areas in Florida ranked for fast food and sandwich shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Naples-Marco Island, FL9316610.0$4.3M+10.6%#1 of 387
2North Port-Bradenton-Sarasota, FL903839.8$4.1M+13.2%#4 of 387
3Wildwood-The Villages, FL87649.1$4.1M+21.1%#6 of 387
4Punta Gorda, FL84768.4$4.3M+15.5%#11 of 387
5Sebastian-Vero Beach-West Vero Corridor, FL847210.2$3.8M+7.7%#12 of 387
6Cape Coral-Fort Myers, FL8434410.5$3.7M+14.4%#14 of 387
7Palm Bay-Melbourne-Titusville, FL8228110.9$3.6M+9.1%#20 of 387
8Port St. Lucie, FL8122511.0$3.5M+16.0%#24 of 387
9Homosassa Springs, FL78537.4$4.4M+11.1%#32 of 387
10Ocala, FL751529.2$3.6M+17.3%#46 of 387
15Lakeland-Winter Haven, FL6733811.7$3M+19.8%#96 of 387

Other business types in the Lakeland-Winter Haven metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many fast food and sandwich shops are in the Lakeland-Winter Haven, FL metro area?

As of September 2026, map listings count 338 fast food and sandwich shops in the Lakeland-Winter Haven metro area. 276 of them (82%) are chain locations. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 482 businesses with payroll classed as limited-service restaurants in 2023, up 27.5% from 2019. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too. Official counts list 131 one-person businesses without payroll.

How much do households in the Lakeland-Winter Haven, FL metro area spend on food away from home?

About $1B a year, or $3,500 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 338 fast food and sandwich shops on map listings, it comes to $3M per shop. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade. It is estimated from the incomes of the 289,425 households in the Lakeland-Winter Haven metro area and national spending patterns by income.

How does the Lakeland-Winter Haven, FL metro area compare with the U.S. for fast food and sandwich shops?

The Lakeland-Winter Haven metro area has 11.7 fast food and sandwich shops per 10,000 households, 12% below the U.S. rate of 13.3. Spending per shop is $3M, 2% below the U.S. figure of $3.1M. At the U.S. ratio of fast food and sandwich shops to household spending, the Lakeland-Winter Haven metro area would have about 332, against 338 on map listings. There is one business with payroll in the industry for every 600 households, against one for every 478 across the U.S. The official count rose 27.5% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Lakeland-Winter Haven, FL metro area growing?

Population estimates put the Lakeland-Winter Haven metro area at 874,790 people in 2025, up 19.8% since 2020, faster than the U.S. (+3.1%). It has 289,425 households. Median household income in the Lakeland-Winter Haven metro area is $65,978, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Lakeland-Winter Haven metro area scores 67 for fast food and sandwich shops (upper middle), #96 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Lakeland-Winter Haven metro area. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for fast food and sandwich shops · All 56 business types in the Lakeland-Winter Haven metro area

Screening a site or an acquisition in the Lakeland-Winter Haven metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Lakeland-Winter Haven metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.