Health care · County · Virginia
Optometrists and eye clinics in Salem city, VA
Competitor counts, household spending and official business counts for optometrists and eye clinics in Salem city, VA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 17 out of 100: Low
Ranked #1,233 of 1,302 scored counties
#47 of 53 scored counties in Virginia
- Listings
- 12
- 2 chain locations (17%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $11.1M
- On medical and dental services · $1,085 a household
- Spending per listing
- $927K
- 70% below the U.S.
- Listings per 10k households
- 11.7
- 2.9 times the U.S.
- Population, 2025
- 25,816
- +1.7% since 2020
See the optometrists and eye clinics around any address in Salem city
The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Salem city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Salem city scores 17 (low) on the Groundwork market score for optometrists and eye clinics, ranking #1,233 of 1,302 scored counties and #47 of 53 scored counties in Virginia. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 12 optometrists and eye clinics in Salem city. 2 of them (17%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 11.7, 2.9 times the U.S. rate of 4.1.
Household spending on medical and dental services in Salem city comes to about $11.1M a year: $1,085 per household, 16% below the U.S. average. That is about $927K of household spending for each practice on map listings, 70% below the U.S. figure of $3.1M. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade.
Official counts show 4 businesses with payroll classed as offices of optometrists in Salem city in 2023. That is one for every 2,564 households, against one for every 5,742 across the U.S. Population estimates show Salem city grew 1.7% from 2020 to 2025, slower than the U.S. (+3.1%).
How Salem city compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Salem city | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 11.7 | 4.1 | 4.1 |
| Spending per listing | $927K | $3.1M | $3.1M |
| Households per official establishment | 2,564 | 6,303 | 5,742 |
| Official establishment growth, 2019–2023 | n/a | −6.6% | +0.2% |
| Population growth, 2020–2025 | +1.7% | +2.8% | +3.1% |
| Spending per household on medical and dental services | $1,085 | $1,264 | $1,288 |
| Median household income | $66,725 | $93,170 | $80,734 |
| Groundwork market score | 17 | 52 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 4
- Employees, 2023
- 25
- Annual payroll, 2023
- $1.6M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 122 chain locations
- Listings at the U.S. rate for this spending
- 4The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of optometrists in Salem city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Salem city
- Population, 2025 estimate
- 25,816+1.7% since 2020
- Households
- 10,256
- Median age
- 41.0
- Homes lived in by their owners
- 63%
- Vehicles per household
- 1.9
- Land area
- 15 sq. mi.
- People per square mile
- 1,765
- Median household income
- $66,725+16.7% vs. 2015–2019, before inflation
- Average household income
- $96,247
- Median home value
- $258,600
- Jobs located here
- 21,974
- Daytime population
- 36,320Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Salem city?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.
Or open the report at the center of Salem city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardOptometrists and eye care across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for optometrists and eye clinics, numbered among those based in Virginia, with Salem city marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Stafford County, VA | 92 | 12 | 2.3 | $6.6M | +8.3% | #2 of 1,302 |
| 2Fauquier County, VA | 84 | 7 | 2.6 | $5.6M | +4.8% | #17 of 1,302 |
| 3Richmond city, VA | 80 | 14 | 1.3 | $8.1M | +4.6% | #49 of 1,302 |
| 4Alexandria city, VA | 78 | 26 | 3.4 | $4.1M | +1.0% | #83 of 1,302 |
| 5Bedford County, VA | 77 | 6 | 1.8 | $6.3M | +4.4% | #87 of 1,302 |
| 6Arlington County, VA | 75 | 45 | 4.0 | $3.8M | +2.1% | #126 of 1,302 |
| 7Spotsylvania County, VA | 73 | 17 | 3.2 | $4.1M | +10.5% | #150 of 1,302 |
| 8Chesterfield County, VA | 73 | 44 | 3.1 | $4.1M | +8.7% | #151 of 1,302 |
| 9Loudoun County, VA | 68 | 70 | 4.9 | $3.5M | +6.4% | #242 of 1,302 |
| 10York County, VA | 66 | 5 | 1.9 | $7.3M | +1.6% | #272 of 1,302 |
| 47Salem city, VA | 17 | 12 | 11.7 | $927K | +1.7% | #1,233 of 1,302 |
Other business types in Salem city
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics18
- Dentists and orthodontists34
- Primary care and pediatrics25
- Urgent care and walk-in clinics
- Chiropractors24
- Physical therapy23
- Optometrists and eye care17
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many optometrists and eye clinics are in Salem city, VA?
There are 12 optometrists and eye clinics on map listings in Salem city as of September 2026. 2 of them (17%) are chain locations. The listings count optometrists and eye clinics. Official counts show 4 businesses with payroll classed as offices of optometrists in 2023.
How much do households in Salem city, VA spend on medical and dental services?
About $11.1M a year, or $1,085 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 12 optometrists and eye clinics on map listings, it comes to $927K per practice. The spending figure covers all medical and dental services, not only optometrists and eye clinics. It is estimated from the incomes of the 10,256 households in Salem city and national spending patterns by income.
How does Salem city, VA compare with the U.S. for optometrists and eye clinics?
Salem city has 11.7 optometrists and eye clinics per 10,000 households, 2.9 times the U.S. rate of 4.1. Spending per practice is $927K, 70% below the U.S. figure of $3.1M. At the national ratio of optometrists and eye clinics to household spending, Salem city would have about 4, against 12 on map listings. There is one business with payroll in the industry for every 2,564 households, against one for every 5,742 across the U.S.
How fast is Salem city, VA growing?
Population estimates put Salem city at 25,816 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 10,256 households. The median household income in Salem city is $66,725 a year, 17% below the U.S. median of $80,734. That rose 16.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Salem city scores 17 for optometrists and eye clinics (low), #1,233 of 1,302 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Salem city. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for optometrists and eye clinics · All 56 business types in Salem city
Screening a site or an acquisition in Salem city?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Salem city. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.