Health care · Metro area · California
Dentists and orthodontists in the Salinas, CA metro area
Competitor counts, household spending and official business counts for dentists and orthodontists in the Salinas, CA metro area, set against other metro areas and the U.S.
Groundwork market score · out of 100
Score 34 out of 100: Lower middle
Ranked #320 of 387 scored metro areas
#10 of 25 scored metro areas based in California
- Listings
- 192
- 24 chain locations (13%)
- Official establishments
- 183
- −1.1% since 2019
- Household spending a year
- $188.9M
- On medical and dental services · $1,426 a household
- Spending per listing
- $984K
- In line with the U.S.
- Listings per 10k households
- 14.5
- 11% above the U.S.
- Population, 2025
- 433,729
- −1.5% since 2020
See the dentists and orthodontists around any address in the Salinas metro area
The site report maps the dentists and orthodontists on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Salinas metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Salinas metro area scores 34 (lower middle) on the Groundwork market score for dentists and orthodontists, ranking #320 of 387 scored metro areas and #10 of 25 scored metro areas based in California. That puts it in the bottom quarter of metro areas.
As of September 2026, map listings count 192 dentists and orthodontists in the Salinas metro area. Chain locations make up 13% of them, against 12% across the U.S. Per 10,000 households, that is 14.5, 11% above the U.S. rate of 13.1.
Household spending on medical and dental services in the Salinas metro area comes to about $188.9M a year: $1,426 per household, 11% above the U.S. average. That is about $984K of household spending for each practice on map listings, in line with the U.S. figure of $984K. That spending covers all medical and dental services, which dentists and orthodontists share with other businesses in the trade.
Official counts show 183 businesses with payroll classed as offices of dentists in the Salinas metro area in 2023, down 1.1% from 2019. That is one for every 724 households, against one for every 952 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $3.3M have gone to businesses classed as offices of dentists in the Salinas metro area. Population estimates put the population change in the Salinas metro area from 2020 to 2025 at −1.5%, against +3.1% for the U.S.
How the Salinas metro area compares
The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the dentists and orthodontists counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Salinas metro area | California | U.S. |
|---|---|---|---|
| Listings per 10k households | 14.5 | 17.9 | 13.1 |
| Spending per listing | $984K | $817K | $984K |
| Households per official establishment | 724 | 595 | 952 |
| Official establishment growth, 2019–2023 | −1.1% | +1.8% | −0.5% |
| Population growth, 2020–2025 | −1.5% | −0.4% | +3.1% |
| Spending per household on medical and dental services | $1,426 | $1,464 | $1,288 |
| Median household income | $97,230 | $99,122 | $80,734 |
| Groundwork market score | 34 | 22 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 183−1.1% over the period
- Employees, 2023
- 1,365
- Annual payroll, 2023
- $82M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 19224 chain locations
- Listings at the U.S. rate for this spending
- 192The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $3.3M
SBA-backed loans to businesses classed as offices of dentists in the Salinas metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Salinas metro area
- Population, 2025 estimate
- 433,729−1.5% since 2020
- Households
- 132,489
- Median age
- 36.7
- Homes lived in by their owners
- 52%
- Vehicles per household
- 2.1
- Land area
- 3,282 sq. mi.
- People per square mile
- 133
- Median household income
- $97,230+36.9% vs. 2015–2019, before inflation
- Average household income
- $131,514
- Median home value
- $781,000
- Jobs located here
- 167,373
- Daytime population
- 429,093Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Salinas metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the dentists and orthodontists on map listings by name and distance.
Or open the report at the center of the Salinas metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardDentists and orthodontists across California
Every California market ranked →The highest-scoring metro areas in California for dentists and orthodontists, numbered among those based in California, with the Salinas metro area marked.
Top metro areas in California
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1El Centro, CA | 72 | 31 | 6.2 | $1.8M | +1.1% | #34 of 387 |
| 2Yuba City, CA | 62 | 66 | 10.7 | $1.2M | +3.3% | #111 of 387 |
| 3Bakersfield-Delano, CA | 56 | 310 | 10.9 | $1.1M | +2.3% | #141 of 387 |
| 4Hanford-Corcoran, CA | 52 | 46 | 10.4 | $1.2M | +1.0% | #177 of 387 |
| 5Merced, CA | 51 | 93 | 10.8 | $1.1M | +5.1% | #182 of 387 |
| 6Stockton-Lodi, CA | 49 | 337 | 13.7 | $1M | +5.5% | #194 of 387 |
| 7Visalia, CA | 44 | 163 | 11.4 | $1.1M | +2.4% | #234 of 387 |
| 8Riverside-San Bernardino-Ontario, CA | 37 | 2,197 | 15.1 | $900K | +3.5% | #301 of 387 |
| 9Vallejo, CA | 36 | 248 | 15.7 | $919K | +0.6% | #312 of 387 |
| 10Salinas, CA | 34 | 192 | 14.5 | $984K | −1.5% | #320 of 387 |
Other business types in the Salinas metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics53
- Dentists and orthodontists34
- Primary care and pediatrics51
- Urgent care and walk-in clinics
- Chiropractors61
- Physical therapy37
- Optometrists and eye care55
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many dentists and orthodontists are in the Salinas, CA metro area?
The Salinas metro area has 192 dentists and orthodontists on map listings as of September 2026. 24 of them (13%) are chain locations. The listings count dental practices, orthodontists included. Official counts show 183 businesses with payroll classed as offices of dentists in 2023, down 1.1% from 2019.
How much do households in the Salinas, CA metro area spend on medical and dental services?
About $188.9M a year, or $1,426 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 192 dentists and orthodontists on map listings, it comes to $984K per practice. The spending figure covers all medical and dental services, not only dentists and orthodontists. It is estimated from the incomes of the 132,489 households in the Salinas metro area and national spending patterns by income.
How does the Salinas, CA metro area compare with the U.S. for dentists and orthodontists?
The Salinas metro area has 14.5 dentists and orthodontists per 10,000 households, 11% above the U.S. rate of 13.1. Spending per practice is $984K, in line with the U.S. figure of $984K. The count on map listings matches the U.S. ratio of dentists and orthodontists to household spending. There is one business with payroll in the industry for every 724 households, against one for every 952 across the U.S. The official count fell 1.1% from 2019 to 2023, against −0.5% for the U.S.
How fast is the Salinas, CA metro area growing?
Population estimates put the Salinas metro area at 433,729 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 132,489 households. The median household income in the Salinas metro area is $97,230 a year, 20% above the U.S. median of $80,734. That rose 36.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Salinas metro area scores 34 for dentists and orthodontists (lower middle), #320 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Salinas metro area. It maps the dentists and orthodontists on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for dentists and orthodontists · All 56 business types in the Salinas metro area
Screening a site or an acquisition in the Salinas metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Salinas metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.