Groundwork

Clothing and laundry · County · West Virginia

Clothing and shoe stores in Harrison County, WV

The clothing and shoe stores in Harrison County, WV, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 19 out of 100: Low

Ranked #1,960 of 2,087 scored counties
#23 of 27 scored counties in West Virginia

Listings
56
36 chain locations (64%)
Official establishments
27
−20.6% since 2019
Household spending a year
$45.7M
On clothing, shoes and related services · $1,735 a household
Spending per listing
$817K
36% below the U.S.
Listings per 10k households
21.2
31% above the U.S.
Population, 2025
64,221
−2.5% since 2020

See the clothing and shoe stores around any address in Harrison County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Harrison County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For clothing and shoe stores, Harrison County has a Groundwork market score of 19 (low): #1,960 of 2,087 scored counties and #23 of 27 scored counties in West Virginia. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 56 clothing and shoe stores in Harrison County. Of those, 36 are chain locations, or 64%, against 44% across the U.S. That is 21.2 per 10,000 households, 31% above the U.S. rate of 16.2.

At $1,735 per household (16% below the U.S. average), households in Harrison County spend about $45.7M a year on clothing, shoes and related services. Spread across 56 clothing and shoe stores, that is $817K per store, 36% below the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

Official counts show 27 businesses with payroll classed as clothing and shoe stores in Harrison County in 2023, down 20.6% from 2019. That is one for every 976 households, against one for every 1,273 across the U.S. Population estimates show Harrison County declined 2.5% from 2020 to 2025, against +3.1% for the U.S.

How Harrison County compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Harrison County, WV compared with West Virginia and the U.S.
MeasureHarrison CountyWest VirginiaU.S.
Listings per 10k households21.210.816.2
Spending per listing$817K$1.6M$1.3M
Households per official establishment9762,0641,273
Official establishment growth, 2019–2023−20.6%−13.3%−12.2%
Population growth, 2020–2025−2.5%−1.4%+3.1%
Spending per household on clothing, shoes and related services$1,735$1,698$2,055
Median household income$60,377$59,608$80,734
Groundwork market score1955

Official counts and lending

Businesses

Official establishments, 2019 to 2023
34 → 27−20.6% over the period
Employees, 2023
422
Annual payroll, 2023
$8.2M
One-person businesses, 2023
29Businesses with no payroll
Map listings, September 2026
5636 chain locations
Listings at the U.S. rate for this spending
36The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in Harrison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Harrison County

Population, 2025 estimate
64,221−2.5% since 2020
Households
26,353
Median age
42.8
Homes lived in by their owners
74%
Vehicles per household
1.7
Land area
416 sq. mi.
People per square mile
156
Median household income
$60,377+13.9% vs. 2015–2019, before inflation
Average household income
$84,166
Median home value
$166,200
Jobs located here
34,505
Daytime population
72,165Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Harrison County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Harrison County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across West Virginia

Every West Virginia market ranked →

The highest-scoring counties in West Virginia for clothing and shoe stores, numbered among those based in West Virginia, with Harrison County marked.

Top counties in West Virginia

Counties in West Virginia ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jefferson County, WV94125.3$4.1M+9.2%#6 of 2,087
2Berkeley County, WV89316.1$3.1M+13.7%#32 of 2,087
3Putnam County, WV76146.0$3.3M−1.0%#208 of 2,087
4Marion County, WV67146.0$2.9M−1.2%#451 of 2,087
5Hancock County, WV6175.5$3.1M−4.5%#628 of 2,087
6Marshall County, WV5364.8$3.4M−4.4%#912 of 2,087
7Fayette County, WV51127.5$2.1M−5.6%#1,000 of 2,087
8Jackson County, WV4997.8$2.1M−1.0%#1,074 of 2,087
9Brooke County, WV4866.2$2.7M−6.0%#1,111 of 2,087
10Wayne County, WV47106.3$2.6M−4.0%#1,145 of 2,087
23Harrison County, WV195621.2$817K−2.5%#1,960 of 2,087

Other business types in Harrison County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in Harrison County, WV?

Harrison County has 56 clothing and shoe stores on map listings as of September 2026. 36 of them (64%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 27 businesses with payroll classed as clothing and shoe stores in 2023, down 20.6% from 2019. Another 29 one-person businesses have no payroll, by official counts.

How much do households in Harrison County, WV spend on clothing, shoes and related services?

About $45.7M a year, or $1,735 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 56 clothing and shoe stores on map listings, it comes to $817K per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 26,353 households in Harrison County and national spending patterns by income.

How does Harrison County, WV compare with the U.S. for clothing and shoe stores?

Harrison County has 21.2 clothing and shoe stores per 10,000 households, 31% above the U.S. rate of 16.2. Spending per store is $817K, 36% below the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Harrison County would have about 36, against 56 on map listings. There is one business with payroll in the industry for every 976 households, against one for every 1,273 across the U.S. The official count fell 20.6% from 2019 to 2023, against −12.2% for the U.S.

How fast is Harrison County, WV growing?

Population estimates put Harrison County at 64,221 people in 2025, down 2.5% since 2020, against +3.1% for the U.S. It has 26,353 households. The median household income in Harrison County is $60,377 a year, 25% below the U.S. median of $80,734. That rose 13.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Harrison County scores 19 for clothing and shoe stores (low), #1,960 of 2,087 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Harrison County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Harrison County

Screening a site or an acquisition in Harrison County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Harrison County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.