Groundwork

Clothing and laundry · Metro area · Idaho

Clothing and shoe stores in the Idaho Falls, ID metro area

The clothing and shoe stores in the Idaho Falls, ID metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #278 of 387 scored metro areas
#5 of 6 scored metro areas based in Idaho

Listings
89
48 chain locations (54%)
Official establishments
55
0.0% since 2019
Household spending a year
$98M
On clothing, shoes and related services · $1,767 a household
Spending per listing
$1.1M
13% below the U.S.
Listings per 10k households
16.0
In line with the U.S.
Population, 2025
173,851
+9.8% since 2020

See the clothing and shoe stores around any address in the Idaho Falls metro area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Idaho Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 89 clothing and shoe stores in the Idaho Falls metro area. 48 of them (54%) are chain locations, against 44% across the U.S. That is 16.0 per 10,000 households, in line with the U.S. rate of 16.2.

At $1,767 per household (14% below the U.S. average), households in the Idaho Falls metro area spend about $98M a year on clothing, shoes and related services. That is about $1.1M of household spending for each store on map listings, 13% below the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

Official counts show 55 businesses with payroll classed as clothing and shoe stores in the Idaho Falls metro area in 2023, unchanged from 2019. That is one for every 1,008 households, against one for every 1,273 across the U.S. Official counts list 109 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $216K has gone to businesses classed as clothing and shoe stores in the Idaho Falls metro area.

Population estimates show the Idaho Falls metro area grew 9.8% from 2020 to 2025, faster than the U.S. (+3.1%). The Idaho Falls metro area scores 38 (lower middle) on the Groundwork market score for clothing and shoe stores, ranking #278 of 387 scored metro areas and #5 of 6 scored metro areas based in Idaho.

How the Idaho Falls metro area compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Idaho Falls, ID metro area compared with Idaho and the U.S.
MeasureIdaho Falls metro areaIdahoU.S.
Listings per 10k households16.012.016.2
Spending per listing$1.1M$1.5M$1.3M
Households per official establishment1,0081,7431,273
Official establishment growth, 2019–20230.0%−8.9%−12.2%
Population growth, 2020–2025+9.8%+9.8%+3.1%
Spending per household on clothing, shoes and related services$1,767$1,756$2,055
Median household income$80,291$77,800$80,734
Groundwork market score3868

Official counts and lending

Businesses

Official establishments, 2019 to 2023
550.0% over the period
Employees, 2023
637
Annual payroll, 2023
$12.1M
One-person businesses, 2023
109Businesses with no payroll
Map listings, September 2026
8948 chain locations
Listings at the U.S. rate for this spending
77The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$216K

SBA-backed loans to businesses classed as clothing and shoe stores in the Idaho Falls metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Idaho Falls metro area

Population, 2025 estimate
173,851+9.8% since 2020
Households
55,456
Median age
34.2
Homes lived in by their owners
74%
Vehicles per household
2.2
Land area
5,196 sq. mi.
People per square mile
32
Median household income
$80,291+31.6% vs. 2015–2019, before inflation
Average household income
$101,557
Median home value
$372,100
Jobs located here
80,023
Daytime population
171,300Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Idaho Falls metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of the Idaho Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Idaho

Every Idaho market ranked →

The highest-scoring metro areas in Idaho for clothing and shoe stores, numbered among those based in Idaho (a market based in another state is listed without a number), with the Idaho Falls metro area marked.

Top metro areas in Idaho

Metro areas in Idaho ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Coeur d’Alene, ID757310.3$1.7M+11.0%#38 of 387
2Boise City, ID7534411.3$1.6M+12.2%#39 of 387
Logan, UT-ID606613.4$1.3M+8.8%#132 of 387
3Lewiston, ID-WA582810.5$1.6M+1.5%#144 of 387
4Pocatello, ID475115.2$1.1M+4.9%#227 of 387
5Idaho Falls, ID388916.0$1.1M+9.8%#278 of 387
6Twin Falls, ID347717.9$923K+8.1%#298 of 387

Other business types in the Idaho Falls metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in the Idaho Falls, ID metro area?

The Idaho Falls metro area has 89 clothing and shoe stores on map listings as of September 2026. 48 of them (54%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 55 businesses with payroll classed as clothing and shoe stores in 2023, unchanged from 2019. Official counts also show 109 one-person businesses without payroll.

How much do households in the Idaho Falls, ID metro area spend on clothing, shoes and related services?

About $98M a year, or $1,767 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 89 clothing and shoe stores on map listings, it comes to $1.1M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 55,456 households in the Idaho Falls metro area and national spending patterns by income.

How does the Idaho Falls, ID metro area compare with the U.S. for clothing and shoe stores?

The Idaho Falls metro area has 16.0 clothing and shoe stores per 10,000 households, in line with the U.S. rate of 16.2. Spending per store is $1.1M, 13% below the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, the Idaho Falls metro area would have about 77, against 89 on map listings. There is one business with payroll in the industry for every 1,008 households, against one for every 1,273 across the U.S. The official count held level from 2019 to 2023, against −12.2% for the U.S.

How fast is the Idaho Falls, ID metro area growing?

Population estimates put the Idaho Falls metro area at 173,851 people in 2025, up 9.8% since 2020, faster than the U.S. (+3.1%). It has 55,456 households. The median household income in the Idaho Falls metro area is $80,291 a year, in line with the U.S. median of $80,734. That rose 31.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Idaho Falls metro area scores 38 for clothing and shoe stores (lower middle), #278 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Idaho Falls metro area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the Idaho Falls metro area

Screening a site or an acquisition in the Idaho Falls metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Idaho Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.