Groundwork

Auto · Small-town market · Illinois

Car washes and detailers in the Marion-Herrin, IL area

Competitor counts, household spending and official business counts for car washes and detailers in the Marion-Herrin, IL area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #324 of 441 scored small-town markets
#7 of 19 scored small-town markets based in Illinois

Listings
15
5 chain locations (33%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$29.6M
On vehicle maintenance and repairs · $1,021 a household
Spending per listing
$2M
22% below the U.S.
Listings per 10k households
5.2
37% above the U.S.
Population, 2025
67,225
+0.2% since 2020

See the car washes and detailers around any address in the Marion-Herrin area

The site report maps the car washes and detailers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Marion-Herrin area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 15 car washes and detailers in the Marion-Herrin area. Chain locations make up 33% of them, against 23% across the U.S. That is 5.2 per 10,000 households, 37% above the U.S. rate of 3.8.

Households in the Marion-Herrin area spend about $29.6M a year on vehicle maintenance and repairs, or $1,021 per household, 7% above the U.S. average. That is about $2M of household spending for each location on map listings, 22% below the U.S. figure of $2.5M. That spending covers all vehicle maintenance and repairs, which car washes and detailers share with other businesses in the trade.

The official count of businesses with payroll classed as car washes in the Marion-Herrin area was 9 in 2023. That is one for every 3,220 households, against one for every 6,523 across the U.S.

Population estimates show the Marion-Herrin area grew 0.2% from 2020 to 2025, slower than the U.S. (+3.1%). For car washes and detailers, the Marion-Herrin area has a Groundwork market score of 37 (lower middle): #324 of 441 scored small-town markets and #7 of 19 scored small-town markets based in Illinois.

How the Marion-Herrin area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the car washes and detailers counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Car washes and detailing in Marion-Herrin, IL area compared with Illinois and the U.S.
MeasureMarion-Herrin areaIllinoisU.S.
Listings per 10k households5.23.63.8
Spending per listing$2M$2.7M$2.5M
Households per official establishment3,2206,4326,523
Official establishment growth, 2019–2023n/a+8.6%+16.7%
Population growth, 2020–2025+0.2%−0.6%+3.1%
Spending per household on vehicle maintenance and repairs$1,021$975$958
Median household income$65,604$83,390$80,734
Groundwork market score3746

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9
Employees, 2023
34
Annual payroll, 2023
$925K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
155 chain locations
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as car washes in the Marion-Herrin area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Marion-Herrin area

Population, 2025 estimate
67,225+0.2% since 2020
Households
28,983
Median age
42.8
Homes lived in by their owners
71%
Vehicles per household
1.8
Land area
420 sq. mi.
People per square mile
159
Median household income
$65,604
Average household income
$85,846
Median home value
$156,400
Jobs located here
28,604
Daytime population
68,042Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Marion-Herrin area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the car washes and detailers on map listings by name and distance.

Or open the report at the center of the Marion-Herrin area. Signed out, you see a blurred preview; on an account, each report is one action.

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Car washes and detailing across Illinois

Every Illinois market ranked →

The highest-scoring small-town markets in Illinois for car washes and detailers, numbered among those based in Illinois (a market based in another state is listed without a number), with the Marion-Herrin area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for car washes and detailers by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jacksonville, IL6053.3$3.2M−3.1%#135 of 441
2Canton, IL6053.6$2.9M−2.0%#136 of 441
3Dixon, IL5753.7$2.9M−3.4%#157 of 441
4Centralia, IL5063.9$2.6M−3.4%#218 of 441
Burlington, IA-IL4773.5$3.1M−2.5%#239 of 441
5Rochelle, IL46146.7$1.6M−0.7%#253 of 441
6Ottawa, IL41426.8$1.6M−1.6%#300 of 441
7Marion-Herrin, IL37155.2$2M+0.2%#324 of 441
8Effingham, IL37116.1$1.9M−0.9%#325 of 441
9Sterling, IL32114.8$2.2M−2.6%#357 of 441

Other business types in the Marion-Herrin area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many car washes and detailers are in the Marion-Herrin, IL area?

There are 15 car washes and detailers on map listings in the Marion-Herrin area as of September 2026. 5 of them (33%) are chain locations. The listings count car washes and detailers. Official counts show 9 businesses with payroll classed as car washes in 2023.

How much do households in the Marion-Herrin, IL area spend on vehicle maintenance and repairs?

About $29.6M a year, or $1,021 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). Spread across the 15 car washes and detailers on map listings, it comes to $2M per location. The spending figure covers all vehicle maintenance and repairs, not only car washes and detailers. It is estimated from the incomes of the 28,983 households in the Marion-Herrin area and national spending patterns by income.

How does the Marion-Herrin, IL area compare with the U.S. for car washes and detailers?

The Marion-Herrin area has 5.2 car washes and detailers per 10,000 households, 37% above the U.S. rate of 3.8. Spending per location is $2M, 22% below the U.S. figure of $2.5M. At the national ratio of car washes and detailers to household spending, the Marion-Herrin area would have about 12, against 15 on map listings. There is one business with payroll in the industry for every 3,220 households, against one for every 6,523 across the U.S.

How fast is the Marion-Herrin, IL area growing?

Population estimates put the Marion-Herrin area at 67,225 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 28,983 households. Median household income in the Marion-Herrin area is $65,604, 19% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Marion-Herrin area scores 37 for car washes and detailers (lower middle), #324 of 441 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Marion-Herrin area. It maps the car washes and detailers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for car washes and detailers · All 56 business types in the Marion-Herrin area

Screening a site or an acquisition in the Marion-Herrin area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Marion-Herrin area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.