Groundwork

Auto · Small-town market · Illinois

Car washes and detailers in the Ottawa, IL area

The car washes and detailers in the Ottawa, IL area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #300 of 441 scored small-town markets
#6 of 19 scored small-town markets based in Illinois

Listings
42
8 chain locations (19%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$66.2M
On vehicle maintenance and repairs · $1,071 a household
Spending per listing
$1.6M
37% below the U.S.
Listings per 10k households
6.8
79% above the U.S.
Population, 2025
145,902
−1.6% since 2020

See the car washes and detailers around any address in the Ottawa area

The site report maps the car washes and detailers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Ottawa area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 42 car washes and detailers in the Ottawa area. Of those, 8 are chain locations, or 19%, against 23% across the U.S. That comes to 6.8 for every 10,000 households, 79% above the U.S. rate of 3.8.

Households in the Ottawa area spend about $66.2M a year on vehicle maintenance and repairs, or $1,071 per household, 12% above the U.S. average. That works out to $1.6M per location, 37% below the U.S. figure of $2.5M. That spending covers all vehicle maintenance and repairs, which car washes and detailers share with other businesses in the trade.

Official counts show 9 businesses with payroll classed as car washes in the Ottawa area in 2023. That is one for every 6,874 households, against one for every 6,523 across the U.S.

Population estimates put the population change in the Ottawa area from 2020 to 2025 at −1.6%, against +3.1% for the U.S. The Groundwork market score for car washes and detailers in the Ottawa area is 41 (lower middle), #300 of 441 scored small-town markets and #6 of 19 scored small-town markets based in Illinois.

How the Ottawa area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the car washes and detailers counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Car washes and detailing in Ottawa, IL area compared with Illinois and the U.S.
MeasureOttawa areaIllinoisU.S.
Listings per 10k households6.83.63.8
Spending per listing$1.6M$2.7M$2.5M
Households per official establishment6,8746,4326,523
Official establishment growth, 2019–2023n/a+8.6%+16.7%
Population growth, 2020–2025−1.6%−0.6%+3.1%
Spending per household on vehicle maintenance and repairs$1,071$975$958
Median household income$72,230$83,390$80,734
Groundwork market score4146

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9
Employees, 2023
47
Annual payroll, 2023
$1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
428 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as car washes in the Ottawa area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Ottawa area

Population, 2025 estimate
145,902−1.6% since 2020
Households
61,866
Median age
43.0
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
2,164 sq. mi.
People per square mile
68
Median household income
$72,230+24.2% vs. 2015–2019, before inflation
Average household income
$91,689
Median home value
$156,400
Jobs located here
52,301
Daytime population
131,372Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Ottawa area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the car washes and detailers on map listings by name and distance.

Or open the report at the center of the Ottawa area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Car washes and detailing across Illinois

Every Illinois market ranked →

The highest-scoring small-town markets in Illinois for car washes and detailers, numbered among those based in Illinois (a market based in another state is listed without a number), with the Ottawa area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for car washes and detailers by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jacksonville, IL6053.3$3.2M−3.1%#135 of 441
2Canton, IL6053.6$2.9M−2.0%#136 of 441
3Dixon, IL5753.7$2.9M−3.4%#157 of 441
4Centralia, IL5063.9$2.6M−3.4%#218 of 441
Burlington, IA-IL4773.5$3.1M−2.5%#239 of 441
5Rochelle, IL46146.7$1.6M−0.7%#253 of 441
6Ottawa, IL41426.8$1.6M−1.6%#300 of 441
7Marion-Herrin, IL37155.2$2M+0.2%#324 of 441
8Effingham, IL37116.1$1.9M−0.9%#325 of 441
9Sterling, IL32114.8$2.2M−2.6%#357 of 441

Other business types in the Ottawa area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many car washes and detailers are in the Ottawa, IL area?

There are 42 car washes and detailers on map listings in the Ottawa area as of September 2026. 8 of them (19%) are chain locations. The listings count car washes and detailers. Official counts show 9 businesses with payroll classed as car washes in 2023.

How much do households in the Ottawa, IL area spend on vehicle maintenance and repairs?

About $66.2M a year, or $1,071 per household. That is 12% above the U.S. average (an index of 112, where 100 is the U.S. average). Spread across the 42 car washes and detailers on map listings, it comes to $1.6M per location. The spending figure covers all vehicle maintenance and repairs, not only car washes and detailers. It is estimated from the incomes of the 61,866 households in the Ottawa area and national spending patterns by income.

How does the Ottawa, IL area compare with the U.S. for car washes and detailers?

The Ottawa area has 6.8 car washes and detailers per 10,000 households, 79% above the U.S. rate of 3.8. Spending per location is $1.6M, 37% below the U.S. figure of $2.5M. At the national ratio of car washes and detailers to household spending, the Ottawa area would have about 26, against 42 on map listings. There is one business with payroll in the industry for every 6,874 households, against one for every 6,523 across the U.S.

How fast is the Ottawa, IL area growing?

Population estimates put the Ottawa area at 145,902 people in 2025, down 1.6% since 2020, against +3.1% for the U.S. It has 61,866 households. Median household income in the Ottawa area is $72,230, 11% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Ottawa area scores 41 for car washes and detailers (lower middle), #300 of 441 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Ottawa area. It maps the car washes and detailers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for car washes and detailers · All 56 business types in the Ottawa area

Screening a site or an acquisition in the Ottawa area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Ottawa area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.