Groundwork

Beauty and personal care · Metro area · South Carolina

Barbershops in the Florence, SC metro area

The barbershops in the Florence, SC metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 16 out of 100: Low

Ranked #378 of 387 scored metro areas
#7 of 8 scored metro areas based in South Carolina

Listings
48
6 chain locations (13%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$61.4M
On personal care products and services · $783 a household
Spending per listing
$1.3M
32% below the U.S.
Listings per 10k households
6.1
15% above the U.S.
Population, 2025
201,392
+0.9% since 2020

See the barbershops around any address in the Florence metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Florence metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For barbershops, the Florence metro area has a Groundwork market score of 16 (low): #378 of 387 scored metro areas and #7 of 8 scored metro areas based in South Carolina. That puts it in the bottom quarter of metro areas.

Map listings as of September 2026 show 48 barbershops in the Florence metro area. Chain locations make up 13% of them, against 12% across the U.S. Per 10,000 households, that is 6.1, 15% above the U.S. rate of 5.3.

Households in the Florence metro area spend about $61.4M a year on personal care products and services, or $783 per household, 22% below the U.S. average. That is about $1.3M of household spending for each shop on map listings, 32% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in the Florence metro area: counts under 3 aren’t published. Population estimates put the population change in the Florence metro area from 2020 to 2025 at +0.9%, slower than the U.S. (+3.1%).

How the Florence metro area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Florence, SC metro area compared with South Carolina and the U.S.
MeasureFlorence metro areaSouth CarolinaU.S.
Listings per 10k households6.15.95.3
Spending per listing$1.3M$1.5M$1.9M
Households per official establishmentn/a21,61216,589
Official establishment growth, 2019–2023n/a+32.4%+28.5%
Population growth, 2020–2025+0.9%+8.5%+3.1%
Spending per household on personal care products and services$783$871$1,005
Median household income$54,443$69,324$80,734
Groundwork market score1640

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
123Businesses with no payroll
Map listings, September 2026
486 chain locations
Listings at the U.S. rate for this spending
33The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Florence metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Florence metro area

Population, 2025 estimate
201,392+0.9% since 2020
Households
78,417
Median age
40.0
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
1,361 sq. mi.
People per square mile
147
Median household income
$54,443+23.4% vs. 2015–2019, before inflation
Average household income
$79,289
Median home value
$170,800
Jobs located here
90,742
Daytime population
204,808Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Florence metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Florence metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across South Carolina

Every South Carolina market ranked →

The highest-scoring metro areas in South Carolina for barbershops, numbered among those based in South Carolina (a market based in another state is listed without a number), with the Florence metro area marked.

Top metro areas in South Carolina

Metro areas in South Carolina ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Spartanburg, SC55715.0$1.7M+14.3%#156 of 387
2Myrtle Beach-Conway-North Myrtle Beach, SC51724.5$1.9M+20.9%#187 of 387
3Charleston-North Charleston, SC481935.7$1.7M+10.7%#212 of 387
Charlotte-Concord-Gastonia, NC-SC476375.9$1.6M+10.1%#225 of 387
4Columbia, SC452387.0$1.2M+6.0%#252 of 387
5Hilton Head Island-Bluffton-Port Royal, SC44565.9$1.7M+12.0%#258 of 387
6Greenville-Anderson-Greer, SC432626.8$1.3M+9.0%#264 of 387
Augusta-Richmond County, GA-SC391576.8$1.3M+4.7%#291 of 387
7Florence, SC16486.1$1.3M+0.9%#378 of 387
8Sumter, SC9307.3$1.1M−0.3%#384 of 387

Other business types in the Florence metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Florence, SC metro area?

There are 48 barbershops on map listings in the Florence metro area as of September 2026. 6 of them (13%) are chain locations. The listings count barbershops. No official count is published for barber shops in the Florence metro area: counts under 3 are left out. Official counts list 123 one-person businesses without payroll.

How much do households in the Florence, SC metro area spend on personal care products and services?

About $61.4M a year, or $783 per household. That is 22% below the U.S. average (an index of 78, where 100 is the U.S. average). Spread across the 48 barbershops on map listings, it comes to $1.3M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 78,417 households in the Florence metro area and national spending patterns by income.

How does the Florence, SC metro area compare with the U.S. for barbershops?

The Florence metro area has 6.1 barbershops per 10,000 households, 15% above the U.S. rate of 5.3. Spending per shop is $1.3M, 32% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Florence metro area would have about 33, against 48 on map listings.

How fast is the Florence, SC metro area growing?

Population estimates put the Florence metro area at 201,392 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 78,417 households. Median household income in the Florence metro area is $54,443, 33% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Florence metro area scores 16 for barbershops (low), #378 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Florence metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Florence metro area

Screening a site or an acquisition in the Florence metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Florence metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.