Groundwork

Beauty and personal care · Metro area · South Carolina

Barbershops in the Columbia, SC metro area

How the Columbia, SC metro area compares with other metro areas and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #252 of 387 scored metro areas
#4 of 8 scored metro areas based in South Carolina

Listings
238
21 chain locations (9%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$293.4M
On personal care products and services · $864 a household
Spending per listing
$1.2M
35% below the U.S.
Listings per 10k households
7.0
32% above the U.S.
Population, 2025
879,918
+6.0% since 2020

See the barbershops around any address in the Columbia metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Columbia metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 238 barbershops in the Columbia metro area. 21 of them (9%) are chain locations, against 12% across the U.S. That comes to 7.0 for every 10,000 households, 32% above the U.S. rate of 5.3.

Households in the Columbia metro area spend about $293.4M a year on personal care products and services, or $864 per household, 14% below the U.S. average. That works out to $1.2M per shop, 35% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

Official counts show 13 businesses with payroll classed as barber shops in the Columbia metro area in 2023. That is one for every 26,123 households, against one for every 16,589 across the U.S. Official counts list 443 one-person businesses without payroll. Since fiscal 2022, 3 SBA-backed loans worth $451K have gone to businesses classed as barber shops in the Columbia metro area.

Population estimates show the Columbia metro area grew 6.0% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for barbershops in the Columbia metro area is 45 (lower middle), #252 of 387 scored metro areas and #4 of 8 scored metro areas based in South Carolina.

How the Columbia metro area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Columbia, SC metro area compared with South Carolina and the U.S.
MeasureColumbia metro areaSouth CarolinaU.S.
Listings per 10k households7.05.95.3
Spending per listing$1.2M$1.5M$1.9M
Households per official establishment26,12321,61216,589
Official establishment growth, 2019–2023n/a+32.4%+28.5%
Population growth, 2020–2025+6.0%+8.5%+3.1%
Spending per household on personal care products and services$864$871$1,005
Median household income$68,359$69,324$80,734
Groundwork market score4540

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13
Employees, 2023
89
Annual payroll, 2023
$2.7M
One-person businesses, 2023
443Businesses with no payroll
Map listings, September 2026
23821 chain locations
Listings at the U.S. rate for this spending
156The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$451K

SBA-backed loans to businesses classed as barber shops in the Columbia metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Columbia metro area

Population, 2025 estimate
879,918+6.0% since 2020
Households
339,601
Median age
39.2
Homes lived in by their owners
69%
Vehicles per household
1.9
Land area
3,703 sq. mi.
People per square mile
229
Median household income
$68,359+22.1% vs. 2015–2019, before inflation
Average household income
$92,243
Median home value
$232,400
Jobs located here
410,492
Daytime population
894,123Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Columbia metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Columbia metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across South Carolina

Every South Carolina market ranked →

The highest-scoring metro areas in South Carolina for barbershops, numbered among those based in South Carolina (a market based in another state is listed without a number), with the Columbia metro area marked.

Top metro areas in South Carolina

Metro areas in South Carolina ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Spartanburg, SC55715.0$1.7M+14.3%#156 of 387
2Myrtle Beach-Conway-North Myrtle Beach, SC51724.5$1.9M+20.9%#187 of 387
3Charleston-North Charleston, SC481935.7$1.7M+10.7%#212 of 387
Charlotte-Concord-Gastonia, NC-SC476375.9$1.6M+10.1%#225 of 387
4Columbia, SC452387.0$1.2M+6.0%#252 of 387
5Hilton Head Island-Bluffton-Port Royal, SC44565.9$1.7M+12.0%#258 of 387
6Greenville-Anderson-Greer, SC432626.8$1.3M+9.0%#264 of 387
Augusta-Richmond County, GA-SC391576.8$1.3M+4.7%#291 of 387
7Florence, SC16486.1$1.3M+0.9%#378 of 387
8Sumter, SC9307.3$1.1M−0.3%#384 of 387

Other business types in the Columbia metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Columbia, SC metro area?

There are 238 barbershops on map listings in the Columbia metro area as of September 2026. 21 of them (9%) are chain locations. The listings count barbershops. Official counts show 13 businesses with payroll classed as barber shops in 2023. Official counts also show 443 one-person businesses without payroll.

How much do households in the Columbia, SC metro area spend on personal care products and services?

About $293.4M a year, or $864 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 238 barbershops on map listings, it comes to $1.2M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 339,601 households in the Columbia metro area and national spending patterns by income.

How does the Columbia, SC metro area compare with the U.S. for barbershops?

The Columbia metro area has 7.0 barbershops per 10,000 households, 32% above the U.S. rate of 5.3. Spending per shop is $1.2M, 35% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Columbia metro area would have about 156, against 238 on map listings. There is one business with payroll in the industry for every 26,123 households, against one for every 16,589 across the U.S.

How fast is the Columbia, SC metro area growing?

Population estimates put the Columbia metro area at 879,918 people in 2025, up 6.0% since 2020, faster than the U.S. (+3.1%). It has 339,601 households. Median household income in the Columbia metro area is $68,359, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Columbia metro area scores 45 for barbershops (lower middle), #252 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Columbia metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Columbia metro area

Screening a site or an acquisition in the Columbia metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Columbia metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.