Groundwork

Food and drink · Metro area · South Carolina

Restaurants and cafes in the Florence, SC metro area

How the Florence, SC metro area compares with other metro areas and the U.S. for restaurants and cafes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 23 out of 100: Low

Ranked #364 of 387 scored metro areas
#8 of 8 scored metro areas based in South Carolina

Listings
777
352 chain locations (45%)
Official establishments
361
+10.7% since 2019
Household spending a year
$256.3M
On food away from home · $3,268 a household
Spending per listing
$330K
11% below the U.S.
Listings per 10k households
99.1
10% below the U.S.
Population, 2025
201,392
+0.9% since 2020

See the restaurants and cafes around any address in the Florence metro area

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Florence metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For restaurants and cafes, the Florence metro area has a Groundwork market score of 23 (low): #364 of 387 scored metro areas and #8 of 8 scored metro areas based in South Carolina. That puts it in the bottom quarter of metro areas.

At $3,268 per household (20% below the U.S. average), households in the Florence metro area spend about $256.3M a year on food away from home. Spread across 777 restaurants and cafes, that is $330K per restaurant, 11% below the U.S. figure of $371K.

The Florence metro area has 777 restaurants and cafes on map listings as of September 2026. Chain locations make up 45% of them, against 34% across the U.S. That is 99.1 per 10,000 households, 10% below the U.S. rate of 109.8.

In 2023, official counts showed 361 businesses with payroll in the Florence metro area classed as restaurants and other eating places, up 10.7% from 2019. That is one for every 217 households, against one for every 209 across the U.S. Since fiscal 2022, 6 SBA-backed loans worth $6.5M have gone to businesses classed as restaurants and other eating places in the Florence metro area. Between 2020 and 2025, the population of the Florence metro area grew 0.9%, slower than the U.S. (+3.1%).

How the Florence metro area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Florence, SC metro area compared with South Carolina and the U.S.
MeasureFlorence metro areaSouth CarolinaU.S.
Listings per 10k households99.1103.7109.8
Spending per listing$330K$353K$371K
Households per official establishment217218209
Official establishment growth, 2019–2023+10.7%+9.1%+6.0%
Population growth, 2020–2025+0.9%+8.5%+3.1%
Spending per household on food away from home$3,268$3,660$4,070
Median household income$54,443$69,324$80,734
Groundwork market score2345

Official counts and lending

Businesses

Official establishments, 2019 to 2023
361+10.7% over the period
Employees, 2023
7,407
Annual payroll, 2023
$131.7M
One-person businesses, 2023
78Businesses with no payroll
Map listings, September 2026
777352 chain locations
Listings at the U.S. rate for this spending
691The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$6.5M

SBA-backed loans to businesses classed as restaurants and other eating places in the Florence metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Florence metro area

Population, 2025 estimate
201,392+0.9% since 2020
Households
78,417
Median age
40.0
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
1,361 sq. mi.
People per square mile
147
Median household income
$54,443+23.4% vs. 2015–2019, before inflation
Average household income
$79,289
Median home value
$170,800
Jobs located here
90,742
Daytime population
204,808Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Florence metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of the Florence metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across South Carolina

Every South Carolina market ranked →

The highest-scoring metro areas in South Carolina for restaurants and cafes, numbered among those based in South Carolina (a market based in another state is listed without a number), with the Florence metro area marked.

Top metro areas in South Carolina

Metro areas in South Carolina ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Charlotte-Concord-Gastonia, NC-SC7010,54398.0$419K+10.1%#62 of 387
Augusta-Richmond County, GA-SC612,11691.3$400K+4.7%#123 of 387
1Sumter, SC6031075.5$433K−0.3%#126 of 387
2Spartanburg, SC591,30591.1$379K+14.3%#139 of 387
3Columbia, SC583,18693.8$387K+6.0%#141 of 387
4Charleston-North Charleston, SC464,093121.9$337K+10.7%#217 of 387
5Greenville-Anderson-Greer, SC454,018104.7$353K+9.0%#222 of 387
6Hilton Head Island-Bluffton-Port Royal, SC411,238129.7$318K+12.0%#256 of 387
7Myrtle Beach-Conway-North Myrtle Beach, SC252,554160.9$218K+20.9%#356 of 387
8Florence, SC2377799.1$330K+0.9%#364 of 387

Other business types in the Florence metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in the Florence, SC metro area?

Map listings as of September 2026 show 777 restaurants and cafes in the Florence metro area. 352 of them (45%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 361 businesses with payroll classed as restaurants and other eating places in 2023, up 10.7% from 2019. Official counts also show 78 one-person businesses without payroll.

How much do households in the Florence, SC metro area spend on food away from home?

About $256.3M a year, or $3,268 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 777 restaurants and cafes on map listings, it comes to $330K per restaurant. It is estimated from the incomes of the 78,417 households in the Florence metro area and national spending patterns by income.

How does the Florence, SC metro area compare with the U.S. for restaurants and cafes?

The Florence metro area has 99.1 restaurants and cafes per 10,000 households, 10% below the U.S. rate of 109.8. Spending per restaurant is $330K, 11% below the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, the Florence metro area would have about 691, against 777 on map listings. There is one business with payroll in the industry for every 217 households, against one for every 209 across the U.S. The official count rose 10.7% from 2019 to 2023, against +6.0% for the U.S.

How fast is the Florence, SC metro area growing?

Population estimates put the Florence metro area at 201,392 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 78,417 households. Median household income in the Florence metro area is $54,443, 33% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Florence metro area scores 23 for restaurants and cafes (low), #364 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Florence metro area. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in the Florence metro area

Screening a site or an acquisition in the Florence metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Florence metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.