Beauty and personal care · Small-town market · Michigan
Barbershops in the Sault Ste. Marie, MI area
Competitor counts, household spending and official business counts for barbershops in the Sault Ste. Marie, MI area, set against other small-town markets and the U.S.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 1.
- Listings
- 1
- 1 chain location (100%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $12.3M
- On personal care products and services · $872 a household
- Spending per listing
- $12.3M
- Too few listings to compare
- Listings per 10k households
- 0.7
- Too few listings to compare
- Population, 2025
- 36,081
- −1.9% since 2020
See the barbershops around any address in the Sault Ste. Marie area
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sault Ste. Marie area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 1 barbershop in the Sault Ste. Marie area. That is 0.7 per 10,000 households.
Households in the Sault Ste. Marie area spend about $12.3M a year on personal care products and services, or $872 per household, 13% below the U.S. average. That works out to $12.3M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.
There is no official count of businesses with payroll classed as barber shops in the Sault Ste. Marie area: counts under 3 aren’t published. Official counts list 4 one-person businesses without payroll.
Between 2020 and 2025, the population of the Sault Ste. Marie area declined 1.9%, against +3.1% for the U.S. With 1 barbershop on map listings, the Sault Ste. Marie area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How the Sault Ste. Marie area compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Sault Ste. Marie area | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.7 | 4.0 | 5.3 |
| Spending per listing | $12.3M | $2.4M | $1.9M |
| Households per official establishment | n/a | 21,683 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +30.6% | +28.5% |
| Population growth, 2020–2025 | −1.9% | +0.6% | +3.1% |
| Spending per household on personal care products and services | $872 | $986 | $1,005 |
| Median household income | $62,217 | $72,875 | $80,734 |
| Groundwork market score | Not scored | 51 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 4Businesses with no payroll
- Map listings, September 2026
- 11 chain location
- Listings at the U.S. rate for this spending
- 7The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in the Sault Ste. Marie area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Sault Ste. Marie area
- Population, 2025 estimate
- 36,081−1.9% since 2020
- Households
- 14,080
- Median age
- 42.1
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.7
- Land area
- 1,559 sq. mi.
- People per square mile
- 23
- Median household income
- $62,217+33.8% vs. 2015–2019, before inflation
- Average household income
- $76,569
- Median home value
- $161,900
- Jobs located here
- 11,286
- Daytime population
- 35,358Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Sault Ste. Marie area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of the Sault Ste. Marie area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Michigan
Every Michigan market ranked →The highest-scoring small-town markets in Michigan for barbershops, numbered among those based in Michigan (a market based in another state is listed without a number), with the Sault Ste. Marie area marked.
Top small-town markets in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Marinette, WI-MI | 71 | 6 | 2.0 | $4.3M | +0.3% | #59 of 377 |
| 1Sturgis, MI | 70 | 6 | 2.5 | $3.6M | +0.1% | #68 of 377 |
| 2Houghton, MI | 69 | 5 | 3.2 | $2.8M | +1.8% | #76 of 377 |
| 3Coldwater, MI | 67 | 6 | 3.5 | $2.5M | +2.5% | #88 of 377 |
| 4Adrian, MI | 66 | 12 | 3.1 | $3.1M | −1.6% | #92 of 377 |
| 5Petoskey, MI | 61 | 7 | 4.6 | $2.2M | −1.0% | #120 of 377 |
| 6Mount Pleasant, MI | 59 | 8 | 3.2 | $2.7M | +0.3% | #129 of 377 |
| 7Owosso, MI | 54 | 12 | 4.3 | $2.2M | −0.4% | #166 of 377 |
| 8Alma, MI | 37 | 8 | 5.4 | $1.7M | −1.1% | #273 of 377 |
| Sault Ste. Marie, MI | Not scored | 1 | 0.7 | $12.3M | −1.9% |
Other business types in the Sault Ste. Marie area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas51
- Hair salons44
- Barbershops
- Nail salons
- Spas and skin care53
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in the Sault Ste. Marie, MI area?
There is 1 barbershop on map listings in the Sault Ste. Marie area as of September 2026. The listings count barbershops. No official count is published for barber shops in the Sault Ste. Marie area: counts under 3 are left out. Official counts also show 4 one-person businesses without payroll.
How much do households in the Sault Ste. Marie, MI area spend on personal care products and services?
About $12.3M a year, or $872 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 1 barbershop on map listings, it comes to $12.3M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 14,080 households in the Sault Ste. Marie area and national spending patterns by income.
How does the Sault Ste. Marie, MI area compare with the U.S. for barbershops?
The Sault Ste. Marie area has 1 barbershop on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of barbershops to household spending, the Sault Ste. Marie area would have about 7, against 1 on map listings.
How fast is the Sault Ste. Marie, MI area growing?
Population estimates put the Sault Ste. Marie area at 36,081 people in 2025, down 1.9% since 2020, against +3.1% for the U.S. It has 14,080 households. Median household income in the Sault Ste. Marie area is $62,217, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sault Ste. Marie area has no market score for barbershops: the score needs at least 5 on map listings, and it has 1.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Sault Ste. Marie area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in the Sault Ste. Marie area
Screening a site or an acquisition in the Sault Ste. Marie area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Sault Ste. Marie area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.