Beauty and personal care · County · Massachusetts
Barbershops in Barnstable County, MA
How Barnstable County, MA compares with other counties and the U.S. for barbershops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 69 out of 100: Upper middle
Ranked #266 of 1,356 scored counties
#4 of 13 scored counties in Massachusetts
- Listings
- 51
- 8 chain locations (16%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $118.7M
- On personal care products and services · $1,122 a household
- Spending per listing
- $2.3M
- 23% above the U.S.
- Listings per 10k households
- 4.8
- 9% below the U.S.
- Population, 2025
- 233,539
- +2.4% since 2020
See the barbershops around any address in Barnstable County
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Barnstable County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 51 barbershops in Barnstable County. Chain locations make up 16% of them, against 12% across the U.S. Per 10,000 households, that is 4.8, 9% below the U.S. rate of 5.3.
Household spending on personal care products and services in Barnstable County comes to about $118.7M a year: $1,122 per household, 12% above the U.S. average. That works out to $2.3M per shop, 23% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.
There is no official count of businesses with payroll classed as barber shops in Barnstable County: counts under 3 aren’t published. Official counts also show 77 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $34K has gone to businesses classed as barber shops in Barnstable County.
Population estimates show Barnstable County grew 2.4% from 2020 to 2025, slower than the U.S. (+3.1%). Barnstable County scores 69 (upper middle) on the Groundwork market score for barbershops, ranking #266 of 1,356 scored counties and #4 of 13 scored counties in Massachusetts. That puts it in the top quarter of counties.
How Barnstable County compares
The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Barnstable County | Massachusetts | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.8 | 6.0 | 5.3 |
| Spending per listing | $2.3M | $1.9M | $1.9M |
| Households per official establishment | n/a | 16,982 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +36.7% | +28.5% |
| Population growth, 2020–2025 | +2.4% | +2.4% | +3.1% |
| Spending per household on personal care products and services | $1,122 | $1,165 | $1,005 |
| Median household income | $95,241 | $103,960 | $80,734 |
| Groundwork market score | 69 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 77Businesses with no payroll
- Map listings, September 2026
- 518 chain locations
- Listings at the U.S. rate for this spending
- 63The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $34K
SBA-backed loans to businesses classed as barber shops in Barnstable County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Barnstable County
- Population, 2025 estimate
- 233,539+2.4% since 2020
- Households
- 105,777
- Median age
- 53.8
- Homes lived in by their owners
- 81%
- Vehicles per household
- 1.8
- Land area
- 394 sq. mi.
- People per square mile
- 588
- Median household income
- $95,241+28.1% vs. 2015–2019, before inflation
- Average household income
- $134,349
- Median home value
- $629,000
- Jobs located here
- 87,424
- Daytime population
- 221,377Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Barnstable County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Barnstable County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Massachusetts
Every Massachusetts market ranked →The highest-scoring counties in Massachusetts for barbershops, numbered among those based in Massachusetts, with Barnstable County marked.
Top counties in Massachusetts
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hampshire County, MA | 88 | 20 | 3.2 | $3.3M | +10.4% | #23 of 1,356 |
| 2Plymouth County, MA | 73 | 98 | 4.8 | $2.5M | +3.5% | #170 of 1,356 |
| 3Norfolk County, MA | 70 | 129 | 4.6 | $2.9M | +2.2% | #230 of 1,356 |
| 4Barnstable County, MA | 69 | 51 | 4.8 | $2.3M | +2.4% | #266 of 1,356 |
| 5Middlesex County, MA | 68 | 369 | 5.8 | $2.2M | +2.8% | #283 of 1,356 |
| 6Dukes County, MA | 64 | 5 | 6.6 | $1.9M | +3.1% | #372 of 1,356 |
| 7Worcester County, MA | 64 | 224 | 6.7 | $1.7M | +3.7% | #374 of 1,356 |
| 8Franklin County, MA | 63 | 10 | 3.2 | $3M | −0.3% | #382 of 1,356 |
| 9Bristol County, MA | 60 | 152 | 6.5 | $1.6M | +2.9% | #456 of 1,356 |
| 10Berkshire County, MA | 55 | 24 | 4.2 | $2.4M | −1.2% | #566 of 1,356 |
Other business types in Barnstable County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas49
- Hair salons57
- Barbershops69
- Nail salons51
- Spas and skin care54
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Barnstable County, MA?
There are 51 barbershops on map listings in Barnstable County as of September 2026. 8 of them (16%) are chain locations. The listings count barbershops. No official count is published for barber shops in Barnstable County: counts under 3 are left out. Official counts list 77 one-person businesses without payroll.
How much do households in Barnstable County, MA spend on personal care products and services?
About $118.7M a year, or $1,122 per household. That is 12% above the U.S. average (an index of 112, where 100 is the U.S. average). Spread across the 51 barbershops on map listings, it comes to $2.3M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 105,777 households in Barnstable County and national spending patterns by income.
How does Barnstable County, MA compare with the U.S. for barbershops?
Barnstable County has 4.8 barbershops per 10,000 households, 9% below the U.S. rate of 5.3. Spending per shop is $2.3M, 23% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Barnstable County would have about 63, against 51 on map listings.
How fast is Barnstable County, MA growing?
Population estimates put Barnstable County at 233,539 people in 2025, up 2.4% since 2020, slower than the U.S. (+3.1%). It has 105,777 households. Median household income in Barnstable County is $95,241, 18% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.1%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Barnstable County scores 69 for barbershops (upper middle), #266 of 1,356 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Barnstable County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Barnstable County
Screening a site or an acquisition in Barnstable County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Barnstable County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.