Beauty and personal care · County · Arizona
Barbershops in Santa Cruz County, AZ
Competitor counts, household spending and official business counts for barbershops in Santa Cruz County, AZ, set against other counties and the U.S.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #711 of 1,356 scored counties
#6 of 12 scored counties in Arizona
- Listings
- 5
- 0 chain locations (0%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $14.1M
- On personal care products and services · $830 a household
- Spending per listing
- $2.8M
- 49% above the U.S.
- Listings per 10k households
- 2.9
- 45% below the U.S.
- Population, 2025
- 50,020
- +4.8% since 2020
See the barbershops around any address in Santa Cruz County
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Santa Cruz County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $830 per household (17% below the U.S. average), households in Santa Cruz County spend about $14.1M a year on personal care products and services. Spread across 5 barbershops, that is $2.8M per shop, 49% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.
Santa Cruz County has 5 barbershops on map listings as of September 2026. None of them are chain locations, against 12% across the U.S. That comes to 2.9 for every 10,000 households, 45% below the U.S. rate of 5.3.
In 2023, official counts showed 3 businesses with payroll in Santa Cruz County classed as barber shops. That is one for every 5,655 households, against one for every 16,589 across the U.S. Official counts also show 20 one-person businesses without payroll.
Population estimates show Santa Cruz County grew 4.8% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for barbershops in Santa Cruz County is 49 (lower middle), #711 of 1,356 scored counties and #6 of 12 scored counties in Arizona.
How Santa Cruz County compares
The same measures for Arizona and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Santa Cruz County | Arizona | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.9 | 5.7 | 5.3 |
| Spending per listing | $2.8M | $1.8M | $1.9M |
| Households per official establishment | 5,655 | 13,864 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +82.3% | +28.5% |
| Population growth, 2020–2025 | +4.8% | +6.1% | +3.1% |
| Spending per household on personal care products and services | $830 | $1,017 | $1,005 |
| Median household income | $55,217 | $79,964 | $80,734 |
| Groundwork market score | 49 | 44 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 4
- Annual payroll, 2023
- $80K
- One-person businesses, 2023
- 20Businesses with no payroll
- Map listings, September 2026
- 50 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in Santa Cruz County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Santa Cruz County
- Population, 2025 estimate
- 50,020+4.8% since 2020
- Households
- 16,966
- Median age
- 38.7
- Homes lived in by their owners
- 69%
- Vehicles per household
- 2.0
- Land area
- 1,236 sq. mi.
- People per square mile
- 40
- Median household income
- $55,217+33.8% vs. 2015–2019, before inflation
- Average household income
- $71,913
- Median home value
- $233,000
- Jobs located here
- 12,313
- Daytime population
- 42,829Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Santa Cruz County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Santa Cruz County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Arizona
Every Arizona market ranked →The highest-scoring counties in Arizona for barbershops, numbered among those based in Arizona, with Santa Cruz County marked.
Top counties in Arizona
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Pinal County, AZ | 85 | 44 | 2.7 | $3.6M | +25.4% | #35 of 1,356 |
| 2Mohave County, AZ | 70 | 34 | 3.3 | $2.6M | +6.5% | #239 of 1,356 |
| 3Yavapai County, AZ | 60 | 38 | 3.4 | $2.8M | +6.5% | #445 of 1,356 |
| 4Maricopa County, AZ | 58 | 1,153 | 6.7 | $1.6M | +5.5% | #503 of 1,356 |
| 5Gila County, AZ | 54 | 8 | 3.4 | $2.6M | +0.9% | #589 of 1,356 |
| 6Santa Cruz County, AZ | 49 | 5 | 2.9 | $2.8M | +4.8% | #711 of 1,356 |
| 7Navajo County, AZ | 49 | 15 | 3.7 | $2.2M | +3.0% | #718 of 1,356 |
| 8Coconino County, AZ | 48 | 21 | 3.8 | $2.6M | −0.6% | #743 of 1,356 |
| 9Yuma County, AZ | 47 | 52 | 6.6 | $1.3M | +9.2% | #790 of 1,356 |
| 10Cochise County, AZ | 45 | 21 | 4.1 | $2.1M | +0.6% | #827 of 1,356 |
Other business types in Santa Cruz County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas65
- Hair salons66
- Barbershops49
- Nail salons
- Spas and skin care70
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Santa Cruz County, AZ?
Map listings as of September 2026 show 5 barbershops in Santa Cruz County. None of them are chain locations. The listings count barbershops. Official counts show 3 businesses with payroll classed as barber shops in 2023. Another 20 one-person businesses have no payroll, by official counts.
How much do households in Santa Cruz County, AZ spend on personal care products and services?
About $14.1M a year, or $830 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 5 barbershops on map listings, it comes to $2.8M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 16,966 households in Santa Cruz County and national spending patterns by income.
How does Santa Cruz County, AZ compare with the U.S. for barbershops?
Santa Cruz County has 2.9 barbershops per 10,000 households, 45% below the U.S. rate of 5.3. Spending per shop is $2.8M, 49% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Santa Cruz County would have about 8, against 5 on map listings. There is one business with payroll in the industry for every 5,655 households, against one for every 16,589 across the U.S.
How fast is Santa Cruz County, AZ growing?
Population estimates put Santa Cruz County at 50,020 people in 2025, up 4.8% since 2020, faster than the U.S. (+3.1%). It has 16,966 households. The median household income in Santa Cruz County is $55,217 a year, 32% below the U.S. median of $80,734. That rose 33.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Santa Cruz County scores 49 for barbershops (lower middle), #711 of 1,356 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Santa Cruz County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Santa Cruz County
Screening a site or an acquisition in Santa Cruz County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Santa Cruz County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.