Groundwork

Child care · County · North Carolina

Child care centers and preschools in Pitt County, NC

How Pitt County, NC compares with other counties and the U.S. for child care centers and preschools: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #1,169 of 1,611 scored counties
#51 of 73 scored counties in North Carolina

Listings
46
4 chain locations (9%)
Official establishments
55
−15.4% since 2019
Household spending a year
$28.1M
On child care and other personal services · $377 a household
Spending per listing
$610K
39% below the U.S.
Listings per 10k households
6.2
7% above the U.S.
Population, 2025
182,936
+5.4% since 2020

See the child care centers and preschools around any address in Pitt County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pitt County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $377 per household (35% below the U.S. average), households in Pitt County spend about $28.1M a year on child care and other personal services. That works out to $610K per center, 39% below the U.S. figure of $1M.

There are 46 child care centers and preschools on map listings in Pitt County as of September 2026. Chain locations make up 9% of them, against 12% across the U.S. Per 10,000 households, that is 6.2, 7% above the U.S. rate of 5.8.

In 2023, official counts showed 55 businesses with payroll in Pitt County classed as child care services, down 15.4% from 2019. That is one for every 1,355 households, against one for every 1,573 across the U.S. Another 239 one-person businesses have no payroll, by official counts. Since fiscal 2022, 3 SBA-backed loans worth $1.5M have gone to businesses classed as child care services in Pitt County.

Population estimates show Pitt County grew 5.4% from 2020 to 2025, faster than the U.S. (+3.1%). For child care centers and preschools, Pitt County has a Groundwork market score of 37 (lower middle): #1,169 of 1,611 scored counties and #51 of 73 scored counties in North Carolina.

How Pitt County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Pitt County, NC compared with North Carolina and the U.S.
MeasurePitt CountyNorth CarolinaU.S.
Listings per 10k households6.25.55.8
Spending per listing$610K$844K$1M
Households per official establishment1,3551,6391,573
Official establishment growth, 2019–2023−15.4%+2.5%+5.7%
Population growth, 2020–2025+5.4%+7.2%+3.1%
Spending per household on child care and other personal services$377$463$581
Median household income$58,188$72,388$80,734
Groundwork market score3753

Official counts and lending

Businesses

Official establishments, 2019 to 2023
65 → 55−15.4% over the period
Employees, 2023
779
Annual payroll, 2023
$19.1M
One-person businesses, 2023
239Businesses with no payroll
Map listings, September 2026
464 chain locations
Listings at the U.S. rate for this spending
28The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$1.5M

SBA-backed loans to businesses classed as child care services in Pitt County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Pitt County

Population, 2025 estimate
182,936+5.4% since 2020
Households
74,533
Median age
35.8
Homes lived in by their owners
51%
Vehicles per household
1.8
Land area
652 sq. mi.
People per square mile
272
Median household income
$58,188+22.7% vs. 2015–2019, before inflation
Average household income
$80,802
Median home value
$208,900
Jobs located here
82,213
Daytime population
183,443Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pitt County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Pitt County. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for child care centers and preschools, numbered among those based in North Carolina, with Pitt County marked.

Top counties in North Carolina

Counties in North Carolina ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brunswick County, NC89121.7$2.6M+26.5%#18 of 1,611
2Davie County, NC8163.5$1.4M+6.9%#72 of 1,611
3Macon County, NC7663.3$1.2M+5.8%#145 of 1,611
4Union County, NC76475.6$1.1M+11.7%#147 of 1,611
5Lincoln County, NC75143.8$1.3M+13.2%#156 of 1,611
6Henderson County, NC74193.7$1.1M+5.0%#180 of 1,611
7Forsyth County, NC73573.6$1.2M+5.0%#193 of 1,611
8Yadkin County, NC7153.3$1.1M+2.9%#236 of 1,611
9Iredell County, NC71435.6$895K+12.9%#247 of 1,611
10Burke County, NC6992.5$1.4M+1.6%#277 of 1,611
51Pitt County, NC37466.2$610K+5.4%#1,169 of 1,611

Other business types in Pitt County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Pitt County, NC?

As of September 2026, map listings count 46 child care centers and preschools in Pitt County. 4 of them (9%) are chain locations. The listings count day care centers and preschools. Official counts show 55 businesses with payroll classed as child care services in 2023, down 15.4% from 2019. Official counts list 239 one-person businesses without payroll.

How much do households in Pitt County, NC spend on child care and other personal services?

About $28.1M a year, or $377 per household. That is 35% below the U.S. average (an index of 65, where 100 is the U.S. average). Spread across the 46 child care centers and preschools on map listings, it comes to $610K per center. It is estimated from the incomes of the 74,533 households in Pitt County and national spending patterns by income.

How does Pitt County, NC compare with the U.S. for child care centers and preschools?

Pitt County has 6.2 child care centers and preschools per 10,000 households, 7% above the U.S. rate of 5.8. Spending per center is $610K, 39% below the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, Pitt County would have about 28, against 46 on map listings. There is one business with payroll in the industry for every 1,355 households, against one for every 1,573 across the U.S. The official count fell 15.4% from 2019 to 2023, against +5.7% for the U.S.

How fast is Pitt County, NC growing?

Population estimates put Pitt County at 182,936 people in 2025, up 5.4% since 2020, faster than the U.S. (+3.1%). It has 74,533 households. Median household income in Pitt County is $58,188, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pitt County scores 37 for child care centers and preschools (lower middle), #1,169 of 1,611 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pitt County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Pitt County

Screening a site or an acquisition in Pitt County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pitt County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.