Groundwork

Food and drink · County · Missouri

Bakeries and dessert shops in Howard County, MO

The bakeries and dessert shops in Howard County, MO, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
0 chain locations (0%)
Official establishments
3
All snack bars and retail bakeries
Household spending a year
$12.7M
On food away from home · $3,530 a household
Spending per listing
$4.2M
2% above the U.S.
Listings per 10k households
8.4
14% below the U.S.
Population, 2025
10,180
+0.3% since 2020

See the bakeries and dessert shops around any address in Howard County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Howard County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 3 bakeries and dessert shops in Howard County. Per 10,000 households, that is 8.4, 14% below the U.S. rate of 9.8.

Household spending on food away from home in Howard County comes to about $12.7M a year: $3,530 per household, 13% below the U.S. average. That is about $4.2M of household spending for each shop on map listings, 2% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

In 2023, official counts showed 3 businesses with payroll in Howard County classed as snack bars and retail bakeries. That is one for every 1,195 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too.

Population estimates put the population change in Howard County from 2020 to 2025 at +0.3%, slower than the U.S. (+3.1%). With 3 bakeries and dessert shops on map listings, Howard County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Howard County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Howard County, MO compared with Missouri and the U.S.
MeasureHoward CountyMissouriU.S.
Listings per 10k households8.48.19.8
Spending per listing$4.2M$4.7M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,1951,9131,369
Official establishment growth, 2019–2023n/a+43.3%+24.6%
Population growth, 2020–2025+0.3%+1.9%+3.1%
Spending per household on food away from home$3,530$3,799$4,070
Median household income$65,938$70,702$80,734
Groundwork market scoreNot scored56

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3All snack bars and retail bakeries
Employees, 2023
17
Annual payroll, 2023
$153K
One-person businesses, 2023
0All snack bars and retail bakeries with no payroll
Map listings, September 2026
30 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as snack bars and retail bakeries in Howard County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Howard County

Population, 2025 estimate
10,180+0.3% since 2020
Households
3,585
Median age
39.5
Homes lived in by their owners
79%
Vehicles per household
2.1
Land area
464 sq. mi.
People per square mile
22
Median household income
$65,938+25.1% vs. 2015–2019, before inflation
Average household income
$83,071
Median home value
$159,400
Jobs located here
2,720
Daytime population
8,278Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Howard County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Howard County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Bakeries and dessert shops across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for bakeries and dessert shops, numbered among those based in Missouri, with Howard County marked.

Top counties in Missouri

Counties in Missouri ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lincoln County, MO9373.1$13.2M+11.4%#6 of 1,889
2Christian County, MO85185.1$7.8M+8.3%#46 of 1,889
3Jefferson County, MO81515.8$6.9M+2.7%#73 of 1,889
4Newton County, MO80125.4$6.6M+6.1%#87 of 1,889
5Cass County, MO79286.5$6.5M+7.1%#100 of 1,889
6Callaway County, MO7874.2$8.7M+3.2%#104 of 1,889
7Lawrence County, MO7285.5$6.2M+3.7%#217 of 1,889
8Clay County, MO71787.6$5.5M+4.3%#247 of 1,889
9St. Charles County, MO701358.4$5.6M+4.9%#266 of 1,889
10Pettis County, MO67105.9$5.7M+2.9%#334 of 1,889
Howard County, MONot scored38.4$4.2M+0.3%

Other business types in Howard County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Howard County, MO?

Howard County has 3 bakeries and dessert shops on map listings as of September 2026. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 3 businesses with payroll classed as snack bars and retail bakeries in 2023. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops.

How much do households in Howard County, MO spend on food away from home?

About $12.7M a year, or $3,530 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 3 bakeries and dessert shops on map listings, it comes to $4.2M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 3,585 households in Howard County and national spending patterns by income.

How does Howard County, MO compare with the U.S. for bakeries and dessert shops?

Howard County has 8.4 bakeries and dessert shops per 10,000 households, 14% below the U.S. rate of 9.8. Spending per shop is $4.2M, 2% above the U.S. figure of $4.1M. The count on map listings matches the U.S. ratio of bakeries and dessert shops to household spending. There is one business with payroll in the industry for every 1,195 households, against one for every 1,369 across the U.S.

How fast is Howard County, MO growing?

Population estimates put Howard County at 10,180 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 3,585 households. Median household income in Howard County is $65,938, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Howard County has no market score for bakeries and dessert shops: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Howard County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Howard County

Screening a site or an acquisition in Howard County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Howard County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.