Groundwork

Auto · Small-town market · New Mexico

Auto repair and car care businesses in the Deming, NM area

How the Deming, NM area compares with other small-town markets and the U.S. for auto repair and car care businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #259 of 538 scored small-town markets
#8 of 13 scored small-town markets based in New Mexico

Listings
35
9 chain locations (26%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$8.9M
On vehicle maintenance and repairs · $968 a household
Spending per listing
$255K
5% below the U.S.
Listings per 10k households
37.9
6% above the U.S.
Population, 2025
25,407
−0.2% since 2020

See the auto repair and car care businesses around any address in the Deming area

The site report maps the auto repair and car care businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Deming area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 35 auto repair and car care businesses in the Deming area. 9 of them (26%) are chain locations, against 24% across the U.S. Per 10,000 households, that is 37.9, 6% above the U.S. rate of 35.7.

At $968 per household (in line with the U.S. average), households in the Deming area spend about $8.9M a year on vehicle maintenance and repairs. That is about $255K of household spending for each business on map listings, 5% below the U.S. figure of $269K.

The official count of businesses with payroll classed as automotive repair and maintenance, and tire dealers in the Deming area was 14 in 2023. That is one for every 659 households, against one for every 681 across the U.S. Official counts list 30 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $1.1M have gone to businesses classed as automotive repair and maintenance, and tire dealers in the Deming area.

Between 2020 and 2025, the population of the Deming area declined 0.2%, against +3.1% for the U.S. The Deming area scores 51 (upper middle) on the Groundwork market score for auto repair and car care businesses, ranking #259 of 538 scored small-town markets and #8 of 13 scored small-town markets based in New Mexico.

How the Deming area compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair and car care businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Auto repair and car care in Deming, NM area compared with New Mexico and the U.S.
MeasureDeming areaNew MexicoU.S.
Listings per 10k households37.936.135.7
Spending per listing$255K$286K$269K
Households per official establishment659697681
Official establishment growth, 2019–2023n/a+4.2%+4.1%
Population growth, 2020–2025−0.2%+0.3%+3.1%
Spending per household on vehicle maintenance and repairs$968$1,033$958
Median household income$36,419$64,059$80,734
Groundwork market score5149

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14
Employees, 2023
56
Annual payroll, 2023
$2M
One-person businesses, 2023
30Businesses with no payroll
Map listings, September 2026
359 chain locations
Listings at the U.S. rate for this spending
33The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$1.1M

SBA-backed loans to businesses classed as automotive repair and maintenance, and tire dealers in the Deming area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Deming area

Population, 2025 estimate
25,407−0.2% since 2020
Households
9,223
Median age
37.5
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
2,965 sq. mi.
People per square mile
9
Median household income
$36,419+24.0% vs. 2015–2019, before inflation
Average household income
$54,300
Median home value
$128,000
Jobs located here
7,479
Daytime population
23,917Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Deming area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair and car care businesses on map listings by name and distance.

Or open the report at the center of the Deming area. Signed out, you see a blurred preview; on an account, each report is one action.

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Auto repair and car care across New Mexico

Every New Mexico market ranked →

The highest-scoring small-town markets in New Mexico for auto repair and car care businesses, numbered among those based in New Mexico, with the Deming area marked.

Top small-town markets in New Mexico

Small-town markets in New Mexico ranked for auto repair and car care businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Los Alamos, NM842024.3$499K0.0%#10 of 538
2Española, NM832516.0$737K−1.0%#11 of 538
3Taos, NM793522.5$486K+0.3%#22 of 538
4Las Vegas, NM734129.5$365K−3.2%#60 of 538
5Silver City, NM583430.1$345K−3.4%#192 of 538
6Alamogordo, NM589739.6$254K+3.7%#197 of 538
7Ruidoso, NM553232.0$340K−2.3%#213 of 538
8Deming, NM513537.9$255K−0.2%#259 of 538
9Carlsbad-Artesia, NM4811247.4$232K+0.3%#289 of 538
10Hobbs, NM4212651.1$219K+0.2%#353 of 538

Other business types in the Deming area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many auto repair and car care businesses are in the Deming, NM area?

The Deming area has 35 auto repair and car care businesses on map listings as of September 2026. 9 of them (26%) are chain locations. The listings count repair shops, body shops, tire shops, car washes, oil change and parts stores. Official counts show 14 businesses with payroll classed as automotive repair and maintenance, and tire dealers in 2023. Official counts also show 30 one-person businesses without payroll.

How much do households in the Deming, NM area spend on vehicle maintenance and repairs?

About $8.9M a year, or $968 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 35 auto repair and car care businesses on map listings, it comes to $255K per business. It is estimated from the incomes of the 9,223 households in the Deming area and national spending patterns by income.

How does the Deming, NM area compare with the U.S. for auto repair and car care businesses?

The Deming area has 37.9 auto repair and car care businesses per 10,000 households, 6% above the U.S. rate of 35.7. Spending per business is $255K, 5% below the U.S. figure of $269K. At the national ratio of auto repair and car care businesses to household spending, the Deming area would have about 33, against 35 on map listings. There is one business with payroll in the industry for every 659 households, against one for every 681 across the U.S.

How fast is the Deming, NM area growing?

Population estimates put the Deming area at 25,407 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 9,223 households. Median household income in the Deming area is $36,419, 55% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Deming area scores 51 for auto repair and car care businesses (upper middle), #259 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Deming area. It maps the auto repair and car care businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for auto repair and car care businesses · All 56 business types in the Deming area

Screening a site or an acquisition in the Deming area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Deming area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.