Groundwork

Pets · Metro area · Idaho

Veterinarians in the Twin Falls, ID metro area

The veterinarians in the Twin Falls, ID metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #298 of 384 scored metro areas
#6 of 6 scored metro areas based in Idaho

Listings
20
2 chain locations (10%)
Official establishments
23
−11.5% since 2019
Household spending a year
$37.9M
On pets · $880 a household
Spending per listing
$1.9M
30% below the U.S.
Listings per 10k households
4.6
39% above the U.S.
Population, 2025
123,901
+8.1% since 2020

See the veterinarians around any address in the Twin Falls metro area

The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Twin Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for veterinarians in the Twin Falls metro area is 35 (lower middle), #298 of 384 scored metro areas and #6 of 6 scored metro areas based in Idaho. That puts it in the bottom quarter of metro areas.

Household spending on pets in the Twin Falls metro area comes to about $37.9M a year: $880 per household, 3% below the U.S. average. Spread across 20 veterinarians, that is $1.9M per clinic, 30% below the U.S. figure of $2.7M. The spending figure covers all pets, not only veterinarians.

There are 20 veterinarians on map listings in the Twin Falls metro area as of September 2026. Of those, 2 are chain locations, or 10%, against 19% across the U.S. That is 4.6 per 10,000 households, 39% above the U.S. rate of 3.3.

In 2023, official counts showed 23 businesses with payroll in the Twin Falls metro area classed as veterinary services, down 11.5% from 2019. That is one for every 1,871 households, against one for every 3,767 across the U.S. Between 2020 and 2025, the population of the Twin Falls metro area grew 8.1%, faster than the U.S. (+3.1%).

How the Twin Falls metro area compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Veterinarians in Twin Falls, ID metro area compared with Idaho and the U.S.
MeasureTwin Falls metro areaIdahoU.S.
Listings per 10k households4.63.93.3
Spending per listing$1.9M$2.5M$2.7M
Households per official establishment1,8712,6123,767
Official establishment growth, 2019–2023−11.5%+11.0%+6.8%
Population growth, 2020–2025+8.1%+9.8%+3.1%
Spending per household on pets$880$953$909
Median household income$68,810$77,800$80,734
Groundwork market score3555

Official counts and lending

Businesses

Official establishments, 2019 to 2023
23−11.5% over the period
Employees, 2023
153
Annual payroll, 2023
$6.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
202 chain locations
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as veterinary services in the Twin Falls metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Twin Falls metro area

Population, 2025 estimate
123,901+8.1% since 2020
Households
43,031
Median age
36.5
Homes lived in by their owners
71%
Vehicles per household
2.1
Land area
2,519 sq. mi.
People per square mile
47
Median household income
$68,810+30.0% vs. 2015–2019, before inflation
Average household income
$90,318
Median home value
$325,500
Jobs located here
51,549
Daytime population
117,832Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Twin Falls metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.

Or open the report at the center of the Twin Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Veterinarians across Idaho

Every Idaho market ranked →

The highest-scoring metro areas in Idaho for veterinarians, numbered among those based in Idaho (a market based in another state is listed without a number), with the Twin Falls metro area marked.

Top metro areas in Idaho

Metro areas in Idaho ranked for veterinarians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Logan, UT-ID75132.6$3.7M+8.8%#34 of 384
1Boise City, ID661093.6$2.8M+12.2%#83 of 384
2Pocatello, ID6092.7$3.2M+4.9%#114 of 384
3Coeur d’Alene, ID59263.7$2.6M+11.0%#132 of 384
4Idaho Falls, ID47254.5$2.1M+9.8%#219 of 384
5Lewiston, ID-WA4693.4$2.7M+1.5%#220 of 384
6Twin Falls, ID35204.6$1.9M+8.1%#298 of 384

Other business types in the Twin Falls metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many veterinarians are in the Twin Falls, ID metro area?

As of September 2026, map listings count 20 veterinarians in the Twin Falls metro area. 2 of them (10%) are chain locations. The listings count veterinary clinics and animal hospitals. Official counts show 23 businesses with payroll classed as veterinary services in 2023, down 11.5% from 2019.

How much do households in the Twin Falls, ID metro area spend on pets?

About $37.9M a year, or $880 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 20 veterinarians on map listings, it comes to $1.9M per clinic. That spending covers all pets, which veterinarians share with other businesses in the trade. It is estimated from the incomes of the 43,031 households in the Twin Falls metro area and national spending patterns by income.

How does the Twin Falls, ID metro area compare with the U.S. for veterinarians?

The Twin Falls metro area has 4.6 veterinarians per 10,000 households, 39% above the U.S. rate of 3.3. Spending per clinic is $1.9M, 30% below the U.S. figure of $2.7M. At the U.S. ratio of veterinarians to household spending, the Twin Falls metro area would have about 14, against 20 on map listings. There is one business with payroll in the industry for every 1,871 households, against one for every 3,767 across the U.S. The official count fell 11.5% from 2019 to 2023, against +6.8% for the U.S.

How fast is the Twin Falls, ID metro area growing?

Population estimates put the Twin Falls metro area at 123,901 people in 2025, up 8.1% since 2020, faster than the U.S. (+3.1%). It has 43,031 households. Median household income in the Twin Falls metro area is $68,810, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Twin Falls metro area scores 35 for veterinarians (lower middle), #298 of 384 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Twin Falls metro area. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for veterinarians · All 56 business types in the Twin Falls metro area

Screening a site or an acquisition in the Twin Falls metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Twin Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.