Groundwork

Health care · County · Missouri

Urgent care and walk-in clinics in Cole County, MO

How Cole County, MO compares with other counties and the U.S. for urgent care and walk-in clinics: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 26 out of 100: Lower middle

Ranked #298 of 325 scored counties
#7 of 7 scored counties in Missouri

Listings
7
1 chain location (14%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$43.7M
On medical and dental services · $1,405 a household
Spending per listing
$6.2M
75% below the U.S.
Listings per 10k households
2.3
4.6 times the U.S.
Population, 2025
77,908
+1.7% since 2020

See the urgent care and walk-in clinics around any address in Cole County

The site report maps the urgent care and walk-in clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cole County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Cole County scores 26 (lower middle) on the Groundwork market score for urgent care and walk-in clinics, ranking #298 of 325 scored counties and #7 of 7 scored counties in Missouri. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 7 urgent care and walk-in clinics in Cole County. One of them (14%) is a chain location, against 24% across the U.S. That comes to 2.3 for every 10,000 households, 4.6 times the U.S. rate of 0.5.

At $1,405 per household (9% above the U.S. average), households in Cole County spend about $43.7M a year on medical and dental services. That works out to $6.2M per clinic, 75% below the U.S. figure of $24.5M. That spending covers all medical and dental services, which urgent care and walk-in clinics share with other businesses in the trade.

In 2023, official counts showed 4 businesses with payroll in Cole County classed as freestanding emergency and urgent care centers. That is one for every 7,772 households, against one for every 12,867 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $180K has gone to businesses classed as freestanding emergency and urgent care centers in Cole County. Population estimates put the population change in Cole County from 2020 to 2025 at +1.7%, slower than the U.S. (+3.1%).

How Cole County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the urgent care and walk-in clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Urgent care and walk-in clinics in Cole County, MO compared with Missouri and the U.S.
MeasureCole CountyMissouriU.S.
Listings per 10k households2.30.50.5
Spending per listing$6.2M$29.5M$24.5M
Households per official establishment7,77215,87512,867
Official establishment growth, 2019–2023n/a+21.5%+32.0%
Population growth, 2020–2025+1.7%+1.9%+3.1%
Spending per household on medical and dental services$1,405$1,389$1,288
Median household income$74,876$70,702$80,734
Groundwork market score2661

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 4
Employees, 2023
137
Annual payroll, 2023
$10.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
71 chain location
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$180K

SBA-backed loans to businesses classed as freestanding emergency and urgent care centers in Cole County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cole County

Population, 2025 estimate
77,908+1.7% since 2020
Households
31,086
Median age
40.1
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
392 sq. mi.
People per square mile
197
Median household income
$74,876+24.7% vs. 2015–2019, before inflation
Average household income
$95,025
Median home value
$229,600
Jobs located here
56,757
Daytime population
96,838Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cole County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the urgent care and walk-in clinics on map listings by name and distance.

Or open the report at the center of Cole County. Signed out, you see a blurred preview; on an account, each report is one action.

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Urgent care and walk-in clinics across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for urgent care and walk-in clinics, numbered among those based in Missouri, with Cole County marked.

Top counties in Missouri

Counties in Missouri ranked for urgent care and walk-in clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1St. Charles County, MO8860.4$44.5M+4.9%#2 of 325
2Jackson County, MO63160.5$26.3M+2.1%#78 of 325
3St. Louis County, MO56250.6$25.5M−1.2%#127 of 325
4Clay County, MO5670.7$22M+4.3%#130 of 325
5St. Louis city, MO5550.3$37M−7.4%#132 of 325
6Greene County, MO28161.2$10.6M+3.3%#286 of 325
7Cole County, MO2672.3$6.2M+1.7%#298 of 325

Other business types in Cole County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many urgent care and walk-in clinics are in Cole County, MO?

Cole County has 7 urgent care and walk-in clinics on map listings as of September 2026. One of them (14%) is a chain location. The listings count urgent care and walk-in clinics. Official counts show 4 businesses with payroll classed as freestanding emergency and urgent care centers in 2023.

How much do households in Cole County, MO spend on medical and dental services?

About $43.7M a year, or $1,405 per household. That is 9% above the U.S. average (an index of 109, where 100 is the U.S. average). Spread across the 7 urgent care and walk-in clinics on map listings, it comes to $6.2M per clinic. The spending figure covers all medical and dental services, not only urgent care and walk-in clinics. It is estimated from the incomes of the 31,086 households in Cole County and national spending patterns by income.

How does Cole County, MO compare with the U.S. for urgent care and walk-in clinics?

Cole County has 2.3 urgent care and walk-in clinics per 10,000 households, 4.6 times the U.S. rate of 0.5. Spending per clinic is $6.2M, 75% below the U.S. figure of $24.5M. At the national ratio of urgent care and walk-in clinics to household spending, Cole County would have about 2, against 7 on map listings. There is one business with payroll in the industry for every 7,772 households, against one for every 12,867 across the U.S.

How fast is Cole County, MO growing?

Population estimates put Cole County at 77,908 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 31,086 households. The median household income in Cole County is $74,876 a year, 7% below the U.S. median of $80,734. That rose 24.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cole County scores 26 for urgent care and walk-in clinics (lower middle), #298 of 325 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cole County. It maps the urgent care and walk-in clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for urgent care and walk-in clinics · All 56 business types in Cole County

Screening a site or an acquisition in Cole County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cole County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.