Groundwork

Auto · County · North Carolina

Tire shops in Wilson County, NC

How Wilson County, NC compares with other counties and the U.S. for tire shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 20 out of 100: Low

Ranked #1,398 of 1,530 scored counties
#67 of 71 scored counties in North Carolina

Listings
25
11 chain locations (44%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$29.7M
On vehicle maintenance and repairs · $898 a household
Spending per listing
$1.2M
53% below the U.S.
Listings per 10k households
7.6
Twice the U.S.
Population, 2025
81,150
+1.7% since 2020

See the tire shops around any address in Wilson County

The site report maps the tire shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Wilson County scores 20 (low) on the Groundwork market score for tire shops, ranking #1,398 of 1,530 scored counties and #67 of 71 scored counties in North Carolina. That puts it in the bottom quarter of counties.

Household spending on vehicle maintenance and repairs in Wilson County comes to about $29.7M a year: $898 per household, 6% below the U.S. average. Spread across 25 tire shops, that is $1.2M per shop, 53% below the U.S. figure of $2.5M. The spending figure covers all vehicle maintenance and repairs, not only tire shops.

Wilson County has 25 tire shops on map listings as of September 2026. Of those, 11 are chain locations, or 44%, against 39% across the U.S. That is 7.6 per 10,000 households, twice the U.S. rate of 3.8.

The official count of businesses with payroll classed as tire dealers in Wilson County was 13 in 2023. That is one for every 2,544 households, against one for every 6,381 across the U.S. Population estimates put the population change in Wilson County from 2020 to 2025 at +1.7%, slower than the U.S. (+3.1%).

How Wilson County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the tire shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Tire shops in Wilson County, NC compared with North Carolina and the U.S.
MeasureWilson CountyNorth CarolinaU.S.
Listings per 10k households7.64.73.8
Spending per listing$1.2M$2M$2.5M
Households per official establishment2,5445,2746,381
Official establishment growth, 2019–2023n/a−1.7%−0.4%
Population growth, 2020–2025+1.7%+7.2%+3.1%
Spending per household on vehicle maintenance and repairs$898$939$958
Median household income$56,423$72,388$80,734
Groundwork market score2040

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15 → 13
Employees, 2023
86
Annual payroll, 2023
$4.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
2511 chain locations
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as tire dealers in Wilson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Wilson County

Population, 2025 estimate
81,150+1.7% since 2020
Households
33,068
Median age
40.9
Homes lived in by their owners
60%
Vehicles per household
1.9
Land area
368 sq. mi.
People per square mile
216
Median household income
$56,423+28.6% vs. 2015–2019, before inflation
Average household income
$76,415
Median home value
$186,000
Jobs located here
36,414
Daytime population
81,523Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wilson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the tire shops on map listings by name and distance.

Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Tire shops across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for tire shops, numbered among those based in North Carolina, with Wilson County marked.

Top counties in North Carolina

Counties in North Carolina ranked for tire shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brunswick County, NC84162.3$4.1M+26.5%#53 of 1,530
2Lincoln County, NC83133.5$3.1M+13.2%#66 of 1,530
3Moore County, NC82122.7$3.5M+10.3%#79 of 1,530
4Chatham County, NC70113.3$3.2M+11.0%#275 of 1,530
5Union County, NC69354.2$2.8M+11.7%#310 of 1,530
6Franklin County, NC69124.2$2.4M+18.8%#317 of 1,530
7Wake County, NC661653.6$2.6M+11.2%#381 of 1,530
8Cabarrus County, NC63354.2$2.4M+9.9%#450 of 1,530
9Johnston County, NC63435.0$2.1M+17.9%#457 of 1,530
10Pender County, NC60124.7$2.2M+19.0%#531 of 1,530
67Wilson County, NC20257.6$1.2M+1.7%#1,398 of 1,530

Other business types in Wilson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many tire shops are in Wilson County, NC?

Map listings as of September 2026 show 25 tire shops in Wilson County. 11 of them (44%) are chain locations. The listings count tire shops and tire dealers. Official counts show 13 businesses with payroll classed as tire dealers in 2023.

How much do households in Wilson County, NC spend on vehicle maintenance and repairs?

About $29.7M a year, or $898 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 25 tire shops on map listings, it comes to $1.2M per shop. That spending covers all vehicle maintenance and repairs, which tire shops share with other businesses in the trade. It is estimated from the incomes of the 33,068 households in Wilson County and national spending patterns by income.

How does Wilson County, NC compare with the U.S. for tire shops?

Wilson County has 7.6 tire shops per 10,000 households, twice the U.S. rate of 3.8. Spending per shop is $1.2M, 53% below the U.S. figure of $2.5M. At the U.S. ratio of tire shops to household spending, Wilson County would have about 12, against 25 on map listings. There is one business with payroll in the industry for every 2,544 households, against one for every 6,381 across the U.S.

How fast is Wilson County, NC growing?

Population estimates put Wilson County at 81,150 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 33,068 households. The median household income in Wilson County is $56,423 a year, 30% below the U.S. median of $80,734. That rose 28.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wilson County scores 20 for tire shops (low), #1,398 of 1,530 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wilson County. It maps the tire shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for tire shops · All 56 business types in Wilson County

Screening a site or an acquisition in Wilson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.