Groundwork

Health care · County · North Carolina

Chiropractors in Wilson County, NC

Competitor counts, household spending and official business counts for chiropractors in Wilson County, NC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #614 of 1,490 scored counties
#38 of 54 scored counties in North Carolina

Listings
10
0 chain locations (0%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$32.2M
On medical and dental services · $974 a household
Spending per listing
$3.2M
35% above the U.S.
Listings per 10k households
3.0
44% below the U.S.
Population, 2025
81,150
+1.7% since 2020

See the chiropractors around any address in Wilson County

The site report maps the chiropractors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Wilson County spend about $32.2M a year on medical and dental services, or $974 per household, 24% below the U.S. average. That works out to $3.2M per practice, 35% above the U.S. figure of $2.4M. The spending figure covers all medical and dental services, not only chiropractors.

There are 10 chiropractors on map listings in Wilson County as of September 2026. None of them are chain locations, against 8% across the U.S. Per 10,000 households, that is 3.0, 44% below the U.S. rate of 5.4.

In 2023, official counts showed 9 businesses with payroll in Wilson County classed as offices of chiropractors. That is one for every 3,674 households, against one for every 3,237 across the U.S.

Between 2020 and 2025, the population of Wilson County grew 1.7%, slower than the U.S. (+3.1%). For chiropractors, Wilson County has a Groundwork market score of 54 (upper middle): #614 of 1,490 scored counties and #38 of 54 scored counties in North Carolina.

How Wilson County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the chiropractors counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Chiropractors in Wilson County, NC compared with North Carolina and the U.S.
MeasureWilson CountyNorth CarolinaU.S.
Listings per 10k households3.04.15.4
Spending per listing$3.2M$2.7M$2.4M
Households per official establishment3,6744,0903,237
Official establishment growth, 2019–2023n/a+5.4%+0.8%
Population growth, 2020–2025+1.7%+7.2%+3.1%
Spending per household on medical and dental services$974$1,116$1,288
Median household income$56,423$72,388$80,734
Groundwork market score5464

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 9
Employees, 2023
28
Annual payroll, 2023
$795K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
100 chain locations
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of chiropractors in Wilson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Wilson County

Population, 2025 estimate
81,150+1.7% since 2020
Households
33,068
Median age
40.9
Homes lived in by their owners
60%
Vehicles per household
1.9
Land area
368 sq. mi.
People per square mile
216
Median household income
$56,423+28.6% vs. 2015–2019, before inflation
Average household income
$76,415
Median home value
$186,000
Jobs located here
36,414
Daytime population
81,523Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wilson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the chiropractors on map listings by name and distance.

Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Chiropractors across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for chiropractors, numbered among those based in North Carolina, with Wilson County marked.

Top counties in North Carolina

Counties in North Carolina ranked for chiropractors by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC8882.4$5.3M+11.0%#9 of 1,490
2Harnett County, NC8371.4$7.6M+12.3%#28 of 1,490
3Orange County, NC81213.7$3.5M+6.1%#54 of 1,490
4Johnston County, NC80273.2$3.6M+17.9%#57 of 1,490
5Onslow County, NC78152.0$5.2M+6.0%#76 of 1,490
6Davidson County, NC77152.1$4.8M+6.6%#90 of 1,490
7Durham County, NC77473.3$3.6M+7.7%#101 of 1,490
8Pender County, NC7783.2$3.6M+19.0%#102 of 1,490
9Lincoln County, NC77133.5$3.3M+13.2%#104 of 1,490
10Randolph County, NC75101.7$5.8M+3.5%#126 of 1,490
38Wilson County, NC54103.0$3.2M+1.7%#614 of 1,490

Other business types in Wilson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many chiropractors are in Wilson County, NC?

As of September 2026, map listings count 10 chiropractors in Wilson County. None of them are chain locations. The listings count chiropractors. Official counts show 9 businesses with payroll classed as offices of chiropractors in 2023.

How much do households in Wilson County, NC spend on medical and dental services?

About $32.2M a year, or $974 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 10 chiropractors on map listings, it comes to $3.2M per practice. That spending covers all medical and dental services, which chiropractors share with other businesses in the trade. It is estimated from the incomes of the 33,068 households in Wilson County and national spending patterns by income.

How does Wilson County, NC compare with the U.S. for chiropractors?

Wilson County has 3.0 chiropractors per 10,000 households, 44% below the U.S. rate of 5.4. Spending per practice is $3.2M, 35% above the U.S. figure of $2.4M. At the U.S. ratio of chiropractors to household spending, Wilson County would have about 14, against 10 on map listings. There is one business with payroll in the industry for every 3,674 households, against one for every 3,237 across the U.S.

How fast is Wilson County, NC growing?

Population estimates put Wilson County at 81,150 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 33,068 households. The median household income in Wilson County is $56,423 a year, 30% below the U.S. median of $80,734. That rose 28.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wilson County scores 54 for chiropractors (upper middle), #614 of 1,490 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wilson County. It maps the chiropractors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for chiropractors · All 56 business types in Wilson County

Screening a site or an acquisition in Wilson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.