Auto · County · North Carolina
Collision repair and body shops in Wilson County, NC
How Wilson County, NC compares with other counties and the U.S. for collision repair and body shops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 31 out of 100: Lower middle
Ranked #1,081 of 1,327 scored counties
#57 of 59 scored counties in North Carolina
- Listings
- 13
- 3 chain locations (23%)
- Official establishments
- 12
- Businesses with payroll, 2023
- Household spending a year
- $29.7M
- On vehicle maintenance and repairs · $898 a household
- Spending per listing
- $2.3M
- 26% below the U.S.
- Listings per 10k households
- 3.9
- 26% above the U.S.
- Population, 2025
- 81,150
- +1.7% since 2020
See the collision repair and body shops around any address in Wilson County
The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For collision repair and body shops, Wilson County has a Groundwork market score of 31 (lower middle): #1,081 of 1,327 scored counties and #57 of 59 scored counties in North Carolina. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 13 collision repair and body shops in Wilson County. 3 of them (23%) are chain locations, against 14% across the U.S. Per 10,000 households, that is 3.9, 26% above the U.S. rate of 3.1.
Household spending on vehicle maintenance and repairs in Wilson County comes to about $29.7M a year: $898 per household, 6% below the U.S. average. Spread across 13 collision repair and body shops, that is $2.3M per shop, 26% below the U.S. figure of $3.1M. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.
The official count of businesses with payroll classed as automotive body, paint and interior repair in Wilson County was 12 in 2023. That is one for every 2,756 households, against one for every 3,689 across the U.S. Between 2020 and 2025, the population of Wilson County grew 1.7%, slower than the U.S. (+3.1%).
How Wilson County compares
The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Wilson County | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.9 | 2.7 | 3.1 |
| Spending per listing | $2.3M | $3.4M | $3.1M |
| Households per official establishment | 2,756 | 4,240 | 3,689 |
| Official establishment growth, 2019–2023 | n/a | +0.9% | −0.8% |
| Population growth, 2020–2025 | +1.7% | +7.2% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $898 | $939 | $958 |
| Median household income | $56,423 | $72,388 | $80,734 |
| Groundwork market score | 31 | 68 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 14 → 12
- Employees, 2023
- 45
- Annual payroll, 2023
- $1.8M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 133 chain locations
- Listings at the U.S. rate for this spending
- 10The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as automotive body, paint and interior repair in Wilson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Wilson County
- Population, 2025 estimate
- 81,150+1.7% since 2020
- Households
- 33,068
- Median age
- 40.9
- Homes lived in by their owners
- 60%
- Vehicles per household
- 1.9
- Land area
- 368 sq. mi.
- People per square mile
- 216
- Median household income
- $56,423+28.6% vs. 2015–2019, before inflation
- Average household income
- $76,415
- Median home value
- $186,000
- Jobs located here
- 36,414
- Daytime population
- 81,523Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Wilson County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.
Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCollision repair and body shops across North Carolina
Every North Carolina market ranked →The highest-scoring counties in North Carolina for collision repair and body shops, numbered among those based in North Carolina, with Wilson County marked.
Top counties in North Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Chatham County, NC | 89 | 6 | 1.8 | $5.9M | +11.0% | #13 of 1,327 |
| 2Brunswick County, NC | 87 | 11 | 1.6 | $6M | +26.5% | #22 of 1,327 |
| 3Moore County, NC | 82 | 5 | 1.1 | $8.5M | +10.3% | #45 of 1,327 |
| 4Granville County, NC | 79 | 5 | 2.2 | $4.8M | +2.1% | #76 of 1,327 |
| 5Orange County, NC | 79 | 12 | 2.1 | $4.5M | +6.1% | #79 of 1,327 |
| 6Johnston County, NC | 77 | 21 | 2.5 | $4.3M | +17.9% | #104 of 1,327 |
| 7Harnett County, NC | 75 | 12 | 2.4 | $4.2M | +12.3% | #130 of 1,327 |
| 8Nash County, NC | 75 | 9 | 2.3 | $4.1M | +3.9% | #132 of 1,327 |
| 9Alamance County, NC | 73 | 15 | 2.1 | $4.4M | +8.5% | #155 of 1,327 |
| 10Carteret County, NC | 72 | 7 | 2.2 | $4.3M | +4.1% | #172 of 1,327 |
| 57Wilson County, NC | 31 | 13 | 3.9 | $2.3M | +1.7% | #1,081 of 1,327 |
Other business types in Wilson County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
- Auto repair and car care31
- Auto repair shops38
- Collision repair and body shops31
- Car washes and detailing33
- Tire shops20
- Oil change and quick lube
- Gas stations51
- Insurance agencies58
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many collision repair and body shops are in Wilson County, NC?
There are 13 collision repair and body shops on map listings in Wilson County as of September 2026. 3 of them (23%) are chain locations. The listings count collision repair and auto body shops. Official counts show 12 businesses with payroll classed as automotive body, paint and interior repair in 2023.
How much do households in Wilson County, NC spend on vehicle maintenance and repairs?
About $29.7M a year, or $898 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 13 collision repair and body shops on map listings, it comes to $2.3M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 33,068 households in Wilson County and national spending patterns by income.
How does Wilson County, NC compare with the U.S. for collision repair and body shops?
Wilson County has 3.9 collision repair and body shops per 10,000 households, 26% above the U.S. rate of 3.1. Spending per shop is $2.3M, 26% below the U.S. figure of $3.1M. At the national ratio of collision repair and body shops to household spending, Wilson County would have about 10, against 13 on map listings. There is one business with payroll in the industry for every 2,756 households, against one for every 3,689 across the U.S.
How fast is Wilson County, NC growing?
Population estimates put Wilson County at 81,150 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 33,068 households. The median household income in Wilson County is $56,423 a year, 30% below the U.S. median of $80,734. That rose 28.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wilson County scores 31 for collision repair and body shops (lower middle), #1,081 of 1,327 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Wilson County. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for collision repair and body shops · All 56 business types in Wilson County
Screening a site or an acquisition in Wilson County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.