Groundwork

County profile · Texas

Bowie County, TX market data

How Bowie County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
92,696
−0.2% since 2020
Households
35,073
Median household income
$59,803
+19.2% vs. 2015–2019, before inflation
Median home value
$173,000
Jobs located here
39,161
Highest market score
60
Landscaping and lawn care, #459 of 1,493 scored counties

A site report maps the competitors on map listings around any address in Bowie County by name and distance, and the households and spending within reach. Or open the report at the center of Bowie County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Bowie County has an estimated 92,696 people and 35,073 households. Between 2020 and 2025, the population of Bowie County declined 0.2%, against +3.1% for the U.S. Median household income in Bowie County is $59,803, 26% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.2%, before inflation.

Relative to the U.S., household spending in Bowie County runs highest on vehicle insurance (an index of 121, where 100 is the U.S. average) and lowest on memberships, classes and admissions (62).

Of the business types scored in Bowie County, landscaping and lawn care companies (60); house cleaning businesses (51); and lawn care, cleaning and pest control companies (49) have the highest Groundwork market scores. For landscaping and lawn care companies, that ranks #459 of 1,493 scored counties.

Bowie County is part of the Texarkana metro area. Against the U.S., map listings per household run highest for tire shops (2.8 times the U.S. rate) and lowest for coffee shops and cafes (27% below the U.S. rate).

All 56 business types in Bowie County

Highest Groundwork market score first. Each score compares Bowie County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Bowie County, TX, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Landscaping and lawn care60#459 of 1,493154.3$3.1M10728
House cleaning51#384 of 84761.7$7.8M12323
Lawn, cleaning and pest control49#895 of 1,771288.0$1.7M10055
Coffee shops and cafes49#1,038 of 2,063288.0$4.2M11414
Physical therapy44#869 of 1,422154.3$2.4M9810
Property management43#568 of 91051.4Index only17627
Funeral homes41#943 of 1,472113.1$454K677
Pest control40#484 of 69972.0$6.7M664
Pet grooming and boarding40#965 of 1,461174.8$1.6M647
Pet stores39#656 of 97472.0$4M88Under 3
Electricians39#841 of 1,160102.9$9.1M7622
Roofing and gutters38#854 of 1,177144.0$6.5M777
Veterinarians38#1,013 of 1,485133.7$2.1M7913
Pet businesses38#1,602 of 2,2004613.1$606K6920
Chiropractors37#1,090 of 1,490174.8$2.1M8710
Convenience stores37#1,598 of 2,2615214.8$3.8M488
Gas stations37#1,716 of 2,3586518.5$1.5M6238
Yoga, Pilates and fitness studios36#609 of 77761.7$3.5M8710
HVAC and plumbing32#1,459 of 1,707329.1$2.8M6028
Insurance agencies32#1,756 of 2,2728022.8$1M8243
Real estate agents and brokers32#1,962 of 2,1768624.5Index only10433
Pizza31#1,753 of 2,090277.7$4.4M86109
Home repair trades31#1,826 of 2,0575616.0$1.6M6757
Spas and skin care30#1,538 of 1,7696418.2$441K505
Bakeries and dessert shops30#1,628 of 1,8895916.8$2M4814
Laundromats29#629 of 78561.7$10M80Under 3
Real estate29#2,090 of 2,22910730.5Index only10572
Mortgage brokers and lenders28#806 of 887144.0Index only898
Grocery and convenience stores28#2,023 of 2,40211532.8$1.7M5125
Hair salons28#2,091 of 2,33914842.2$191K4414
Nail salons27#1,182 of 1,3283810.8$743K445
Grocery stores27#1,731 of 2,0703911.1$5.1M5417
Sit-down restaurants27#2,156 of 2,40523366.4$505K7664
Gyms26#1,579 of 1,792298.3$733K5610
Child care and preschools25#1,416 of 1,611236.6$583K5828
Salons, barbers and spas25#2,236 of 2,38529082.7$97K4625
Optometrists and eye care24#1,156 of 1,302185.1$2M637
Martial arts and dance studios22#1,232 of 1,334195.4$1.1M559
Gyms, studios and classes22#1,953 of 2,0885415.4$393K5919
Primary care and pediatrics21#1,529 of 1,656308.6$1.2M6673
Restaurants and cafes19#2,308 of 2,405430122.6$274K74191
Collision repair and body shops18#1,276 of 1,327164.6$1.9M6015
Clothing and shoe stores18#1,988 of 2,08710630.2$566K4536
Clothing, shoes and laundry18#2,120 of 2,21014340.8$420K4843
Doctors, dentists and clinics18#2,313 of 2,39429885.0$119K78145
Auto repair shops17#2,310 of 2,37813137.4$227K5146
Dentists and orthodontists15#1,855 of 1,8865214.8$680K6938
Oil change and quick lube14#465 of 47972.0$4.2M314
Barbershops14#1,281 of 1,356349.7$830K44Under 3
Fast food and sandwich shops14#2,158 of 2,2228825.1$1.3M44109
Tire shops13#1,475 of 1,5303710.5$804K3211
Auto repair and car care12#2,373 of 2,40122062.7$135K5076
Car washes and detailing10#1,427 of 1,451277.7$1.1M4414
Dry cleaners9#503 of 507113.1$5.5M357
Home inspectorsNot scoredNot scored20.6Index onlyToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored10.3$35.4MToo few7

Household spending in Bowie County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Bowie County, TX by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$29.7M$84889
Gasoline and other fuels$96.9M$2,762106
Food away from home$117.7M$3,35782
Groceries$197.1M$5,62189
Personal care products and services$28.2M$80580
Child care and other personal services$13.4M$38366
Memberships, classes and admissions$21.2M$60662
Medical and dental services$35.4M$1,00978
Pets$27.9M$79587
Clothing, shoes and related services$60M$1,71183
Vehicle insurance$82.7M$2,358121
Home repairs, maintenance and insurance$91M$2,59686
Lawn care, cleaning and other household services$47.1M$1,34295
Rent and homeowner costs$488.6M$13,93084

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Bowie County

Population, 2025 estimate
92,696−0.2% since 2020
Households
35,073
Median age
39.3
Homes lived in by their owners
63%
Vehicles per household
1.8
Land area
885 sq. mi.
People per square mile
104
Median household income
$59,803+19.2% vs. 2015–2019, before inflation
Average household income
$80,943
Median home value
$173,000
Jobs located here
39,161
Daytime population
93,908Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bowie County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Bowie County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Bowie County is part of the Texarkana, TX-AR metro area.

Questions

How fast is Bowie County, TX growing?

Population estimates put Bowie County at 92,696 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 35,073 households. Median household income rose 19.2% from the 2015–2019 survey, before inflation.

How much do households in Bowie County, TX spend?

Households in Bowie County spend about $488.6M a year on rent and homeowner costs, $197.1M on groceries and $117.7M on food away from home. Set against the U.S., households in Bowie County spend the most on vehicle insurance (an index of 121, where 100 is the U.S. average) and the least on memberships, classes and admissions (62).

Which business types have the highest market scores in Bowie County, TX?

The highest Groundwork market scores in Bowie County are for landscaping and lawn care companies (60); house cleaning businesses (51); and lawn care, cleaning and pest control companies (49). Bowie County ranks #459 of 1,493 scored counties for landscaping and lawn care companies.

How does Bowie County, TX compare with the U.S.?

The median household income in Bowie County is $59,803 a year, 26% below the U.S. median of $80,734. The population fell 0.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $173,000, against $332,700 for the U.S. For its number of households, Bowie County has the most map listings, relative to the U.S., for tire shops (2.8 times the U.S. rate) and the fewest for coffee shops and cafes (27% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 54 of the 56 business types have a score in Bowie County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bowie County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Bowie County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bowie County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.