County profile · Texas
Bastrop County, TX market data
Population, household spending and competition for 56 business types in Bastrop County, each scored against other counties.
- Population, 2025
- 118,908
- +21.3% since 2020
- Households
- 36,868
- Median household income
- $86,226
- +33.5% vs. 2015–2019, before inflation
- Median home value
- $314,800
- Jobs located here
- 20,875
- Highest market score
- 92
- Insurance agencies, #39 of 2,272 scored counties
A site report maps the competitors on map listings around any address in Bastrop County by name and distance, and the households and spending within reach. Or open the report at the center of Bastrop County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 118,908 people live in Bastrop County, in 36,868 households. Population estimates put the population change in Bastrop County from 2020 to 2025 at +21.3%, faster than the U.S. (+3.1%). The median household income in Bastrop County is $86,226 a year, 7% above the U.S. median of $80,734. That rose 33.5% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Bastrop County spend the most on vehicle insurance (an index of 142, where 100 is the U.S. average) and the least on memberships, classes and admissions (82).
The highest Groundwork market scores in Bastrop County are for insurance agencies (92), pizza places (90) and landscaping and lawn care companies (87). Bastrop County ranks #39 of 2,272 scored counties for insurance agencies.
Bastrop County is part of the Austin-Round Rock-San Marcos metro area. For its number of households, Bastrop County has the most map listings, relative to the U.S., for gas stations (84% above the U.S. rate) and the fewest for pizza places (52% below the U.S. rate).
All 56 business types in Bastrop County
Highest Groundwork market score first. Each score compares Bastrop County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Insurance agencies | 92 | #39 of 2,272 | 40 | 10.8 | $2.6M | 205 | 17 |
| Pizza | 90 | #10 of 2,090 | 14 | 3.8 | $10.6M | 209 | 52 |
| Landscaping and lawn care | 87 | #20 of 1,493 | 9 | 2.4 | $6.4M | 218 | 30 |
| Physical therapy | 86 | #16 of 1,422 | 10 | 2.7 | $4.4M | 181 | 5 |
| Veterinarians | 86 | #37 of 1,485 | 11 | 3.0 | $3.2M | 119 | 8 |
| Lawn, cleaning and pest control | 84 | #26 of 1,771 | 21 | 5.7 | $2.7M | 163 | 49 |
| Grocery stores | 83 | #144 of 2,070 | 22 | 6.0 | $10.5M | 113 | 10 |
| House cleaning | 82 | #31 of 847 | 8 | 2.2 | $7.2M | 112 | 14 |
| Pet grooming and boarding | 82 | #40 of 1,461 | 9 | 2.4 | $4M | 155 | 8 |
| Clothing and shoe stores | 81 | #145 of 2,087 | 35 | 9.5 | $2.1M | 165 | 13 |
| Optometrists and eye care | 79 | #58 of 1,302 | 6 | 1.6 | $7.3M | 232 | 6 |
| Martial arts and dance studios | 78 | #63 of 1,334 | 14 | 3.8 | $2.1M | 105 | 3 |
| Bakeries and dessert shops | 78 | #118 of 1,889 | 27 | 7.3 | $5.5M | 133 | 17 |
| Electricians | 77 | #68 of 1,160 | 5 | 1.4 | $22.4M | 186 | 29 |
| Primary care and pediatrics | 77 | #123 of 1,656 | 14 | 3.8 | $3.1M | 175 | 37 |
| Pet businesses | 77 | #128 of 2,200 | 45 | 12.2 | $791K | 90 | 16 |
| Clothing, shoes and laundry | 77 | #195 of 2,210 | 55 | 14.9 | $1.3M | 152 | 16 |
| Spas and skin care | 71 | #199 of 1,769 | 33 | 9.0 | $1.1M | 122 | 5 |
| Chiropractors | 71 | #222 of 1,490 | 18 | 4.9 | $2.4M | 101 | 4 |
| Fast food and sandwich shops | 71 | #345 of 2,222 | 57 | 15.5 | $2.6M | 86 | 52 |
| Nail salons | 70 | #156 of 1,328 | 20 | 5.4 | $1.8M | 105 | 4 |
| Real estate | 70 | #217 of 2,229 | 84 | 22.8 | Index only | 160 | 33 |
| Child care and preschools | 70 | #269 of 1,611 | 20 | 5.4 | $918K | 92 | 18 |
| Tire shops | 66 | #383 of 1,530 | 19 | 5.2 | $2M | 80 | 5 |
| Dentists and orthodontists | 66 | #390 of 1,886 | 34 | 9.2 | $1.3M | 130 | 22 |
| Restaurants and cafes | 66 | #529 of 2,405 | 422 | 114.5 | $353K | 95 | 129 |
| Grocery and convenience stores | 66 | #572 of 2,402 | 81 | 22.0 | $2.9M | 84 | 27 |
| Funeral homes | 65 | #365 of 1,472 | 8 | 2.2 | $616K | 91 | 4 |
| Hair salons | 65 | #468 of 2,339 | 81 | 22.0 | $434K | 101 | 16 |
| Real estate agents and brokers | 64 | #401 of 2,176 | 78 | 21.2 | Index only | 137 | 26 |
| Barbershops | 63 | #394 of 1,356 | 19 | 5.2 | $1.8M | 98 | Under 3 |
| Coffee shops and cafes | 63 | #515 of 2,063 | 45 | 12.2 | $3.3M | 89 | 17 |
| Gas stations | 63 | #638 of 2,358 | 74 | 20.1 | $1.6M | 68 | 42 |
| Sit-down restaurants | 63 | #642 of 2,405 | 227 | 61.6 | $656K | 99 | 58 |
| Doctors, dentists and clinics | 62 | #679 of 2,394 | 216 | 58.6 | $202K | 132 | 74 |
| Roofing and gutters | 61 | #349 of 1,177 | 15 | 4.1 | $7.5M | 88 | 10 |
| Pet stores | 60 | #328 of 974 | 12 | 3.3 | $3M | 66 | Under 3 |
| Gyms, studios and classes | 60 | #612 of 2,088 | 50 | 13.6 | $593K | 90 | 14 |
| Salons, barbers and spas | 59 | #721 of 2,385 | 155 | 42.0 | $227K | 107 | 27 |
| Auto repair and car care | 59 | #814 of 2,401 | 149 | 40.4 | $254K | 95 | 55 |
| Laundromats | 58 | #298 of 785 | 7 | 1.9 | $10.5M | 84 | 3 |
| Car washes and detailing | 58 | #529 of 1,451 | 19 | 5.2 | $2M | 79 | Under 3 |
| Auto repair shops | 56 | #917 of 2,378 | 90 | 24.4 | $421K | 95 | 43 |
| Convenience stores | 55 | #959 of 2,261 | 48 | 13.0 | $4.8M | 61 | 17 |
| Gyms | 53 | #822 of 1,792 | 32 | 8.7 | $927K | 71 | 11 |
| Home repair trades | 53 | #909 of 2,057 | 54 | 14.6 | $2.1M | 85 | 96 |
| Collision repair and body shops | 50 | #665 of 1,327 | 17 | 4.6 | $2.2M | 72 | 12 |
| HVAC and plumbing | 46 | #1,007 of 1,707 | 34 | 9.2 | $3.3M | 69 | 57 |
| Pest control | Not scored | Not scored | 4 | 1.1 | $14.4M | 141 | 5 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 4 | 1.1 | $7.4M | 183 | 11 |
| Dry cleaners | Not scored | Not scored | 3 | 0.8 | $24.5M | 156 | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 3 | 0.8 | Index only | 498 | Under 3 |
| Home inspectors | Not scored | Not scored | 2 | 0.5 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.3 | $37.9M | Too few | 3 |
| Property management | Not scored | Not scored | 1 | 0.3 | Index only | Too few | 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.3 | $43.5M | Too few | Under 3 |
Household spending in Bastrop County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $37.9M | $1,029 | 107 |
| Gasoline and other fuels | $120.4M | $3,266 | 126 |
| Food away from home | $148.9M | $4,039 | 99 |
| Groceries | $231.6M | $6,281 | 99 |
| Personal care products and services | $35.1M | $953 | 95 |
| Child care and other personal services | $18.4M | $498 | 86 |
| Memberships, classes and admissions | $29.7M | $804 | 82 |
| Medical and dental services | $43.5M | $1,181 | 92 |
| Pets | $35.6M | $966 | 106 |
| Clothing, shoes and related services | $73.4M | $1,991 | 97 |
| Vehicle insurance | $102.7M | $2,786 | 142 |
| Home repairs, maintenance and insurance | $111.9M | $3,036 | 101 |
| Lawn care, cleaning and other household services | $57.5M | $1,559 | 110 |
| Rent and homeowner costs | $583.4M | $15,823 | 95 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Bastrop County
- Population, 2025 estimate
- 118,908+21.3% since 2020
- Households
- 36,868
- Median age
- 37.8
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.1
- Land area
- 888 sq. mi.
- People per square mile
- 120
- Median household income
- $86,226+33.5% vs. 2015–2019, before inflation
- Average household income
- $105,668
- Median home value
- $314,800
- Jobs located here
- 20,875
- Daytime population
- 80,305Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Bastrop County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Bastrop County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Bastrop County, TX growing?
Population estimates put Bastrop County at 118,908 people in 2025, up 21.3% since 2020, faster than the U.S. (+3.1%). It has 36,868 households. Against the 2015–2019 survey, median household income rose 33.5%, before inflation.
How much do households in Bastrop County, TX spend?
Households in Bastrop County spend about $583.4M a year on rent and homeowner costs, $231.6M on groceries and $148.9M on food away from home. Relative to the U.S., household spending in Bastrop County runs highest on vehicle insurance (an index of 142, where 100 is the U.S. average) and lowest on memberships, classes and admissions (82).
Which business types have the highest market scores in Bastrop County, TX?
Of the business types scored in Bastrop County, insurance agencies (92), pizza places (90) and landscaping and lawn care companies (87) have the highest Groundwork market scores. For insurance agencies, that ranks #39 of 2,272 scored counties.
How does Bastrop County, TX compare with the U.S.?
Median household income in Bastrop County is $86,226, 7% above the U.S. median of $80,734. The population rose 21.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $314,800, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (84% above the U.S. rate) and lowest for pizza places (52% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 48 of the 56 business types have a score in Bastrop County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Bastrop County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Bastrop County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Bastrop County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.