County profile · Texas
Milam County, TX market data
Population, household spending and competition for 56 business types in Milam County, each scored against other counties.
- Population, 2025
- 26,258
- +6.0% since 2020
- Households
- 10,152
- Median household income
- $66,141
- +38.1% vs. 2015–2019, before inflation
- Median home value
- $189,800
- Jobs located here
- 5,807
- Highest market score
- 82
- Doctors, dentists and clinics, #69 of 2,394 scored counties
A site report maps the competitors on map listings around any address in Milam County by name and distance, and the households and spending within reach. Or open the report at the center of Milam County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 26,258 people live in Milam County, in 10,152 households. Population estimates show Milam County grew 6.0% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Milam County is $66,141 a year, 18% below the U.S. median of $80,734. That rose 38.1% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Milam County spend the most on vehicle insurance (an index of 139, where 100 is the U.S. average) and the least on memberships, classes and admissions (64).
The highest Groundwork market scores in Milam County are for medical and dental practices (82); pet businesses (81); and lawn care, cleaning and pest control companies (79). Milam County ranks #69 of 2,394 scored counties for medical and dental practices.
For its number of households, Milam County has the most map listings, relative to the U.S., for convenience stores (2.2 times the U.S. rate) and the fewest for medical and dental practices (84% below the U.S. rate).
All 56 business types in Milam County
Highest Groundwork market score first. Each score compares Milam County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Doctors, dentists and clinics | 82 | #69 of 2,394 | 14 | 13.8 | $757K | 496 | 4 |
| Pet businesses | 81 | #58 of 2,200 | 7 | 6.9 | $1.2M | 136 | Under 3 |
| Lawn, cleaning and pest control | 79 | #80 of 1,771 | 6 | 5.9 | $2.3M | 139 | Under 3 |
| Dentists and orthodontists | 76 | #126 of 1,886 | 5 | 4.9 | $2.1M | 215 | 4 |
| Real estate | 74 | #133 of 2,229 | 16 | 15.8 | Index only | 209 | 5 |
| Salons, barbers and spas | 74 | #188 of 2,385 | 25 | 24.6 | $338K | 159 | 3 |
| Pizza | 72 | #244 of 2,090 | 5 | 4.9 | $7.1M | 139 | 17 |
| Insurance agencies | 71 | #427 of 2,272 | 11 | 10.8 | $2.5M | 199 | 12 |
| Landscaping and lawn care | 70 | #254 of 1,493 | 5 | 4.9 | $2.8M | 96 | Under 3 |
| Gas stations | 70 | #411 of 2,358 | 14 | 13.8 | $2.3M | 96 | 11 |
| Hair salons | 69 | #318 of 2,339 | 14 | 13.8 | $604K | 140 | Under 3 |
| Real estate agents and brokers | 66 | #335 of 2,176 | 16 | 15.8 | Index only | 166 | 5 |
| Coffee shops and cafes | 61 | #568 of 2,063 | 8 | 7.9 | $4.4M | 119 | Under 3 |
| Gyms, studios and classes | 58 | #685 of 2,088 | 9 | 8.9 | $706K | 107 | Under 3 |
| HVAC and plumbing | 57 | #599 of 1,707 | 5 | 4.9 | $5.4M | 114 | 12 |
| Clothing and shoe stores | 56 | #827 of 2,087 | 12 | 11.8 | $1.5M | 117 | Under 3 |
| Fast food and sandwich shops | 56 | #922 of 2,222 | 13 | 12.8 | $2.7M | 89 | 17 |
| Clothing, shoes and laundry | 55 | #917 of 2,210 | 17 | 16.7 | $1M | 119 | Under 3 |
| Sit-down restaurants | 53 | #1,059 of 2,405 | 56 | 55.2 | $631K | 95 | 14 |
| Restaurants and cafes | 53 | #1,078 of 2,405 | 106 | 104.4 | $333K | 90 | 34 |
| Nail salons | 48 | #756 of 1,328 | 5 | 4.9 | $1.7M | 101 | Under 3 |
| Veterinarians | 48 | #799 of 1,485 | 5 | 4.9 | $1.7M | 61 | Under 3 |
| Gyms | 48 | #996 of 1,792 | 6 | 5.9 | $1.1M | 81 | Under 3 |
| Child care and preschools | 47 | #901 of 1,611 | 5 | 4.9 | $791K | 79 | 7 |
| Home repair trades | 47 | #1,198 of 2,057 | 14 | 13.8 | $1.9M | 80 | 18 |
| Roofing and gutters | 41 | #798 of 1,177 | 5 | 4.9 | $5.4M | 64 | Under 3 |
| Bakeries and dessert shops | 41 | #1,269 of 1,889 | 11 | 10.8 | $3.2M | 78 | Under 3 |
| Grocery stores | 41 | #1,340 of 2,070 | 11 | 10.8 | $5.3M | 57 | 5 |
| Auto repair and car care | 41 | #1,619 of 2,401 | 44 | 43.3 | $224K | 84 | 19 |
| Convenience stores | 39 | #1,534 of 2,261 | 18 | 17.7 | $3.3M | 41 | 4 |
| Auto repair shops | 39 | #1,709 of 2,378 | 28 | 27.6 | $353K | 79 | 14 |
| Grocery and convenience stores | 37 | #1,727 of 2,402 | 33 | 32.5 | $1.8M | 52 | 9 |
| Tire shops | 34 | #1,180 of 1,530 | 8 | 7.9 | $1.2M | 49 | 3 |
| Barbershops | Not scored | Not scored | 4 | 3.9 | $2.1M | 112 | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 4 | 3.9 | $2.5M | 80 | 7 |
| Electricians | Not scored | Not scored | 4 | 3.9 | $6.8M | 57 | 6 |
| Funeral homes | Not scored | Not scored | 4 | 3.9 | $395K | 58 | 4 |
| Martial arts and dance studios | Not scored | Not scored | 3 | 3.0 | $2.1M | 105 | Under 3 |
| Car washes and detailing | Not scored | Not scored | 2 | 2.0 | $4.9M | Too few | Under 3 |
| Chiropractors | Not scored | Not scored | 2 | 2.0 | $5.3M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 2 | 2.0 | $8.9M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 2 | 2.0 | $4.2M | Too few | Under 3 |
| Spas and skin care | Not scored | Not scored | 2 | 2.0 | $4.2M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 1.0 | $17.8M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 1.0 | $10.6M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 1.0 | $14M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 1 | 1.0 | $10.6M | Too few | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 1 | 1.0 | $10.6M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Milam County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $9.9M | $973 | 102 |
| Gasoline and other fuels | $32.1M | $3,167 | 122 |
| Food away from home | $35.3M | $3,480 | 86 |
| Groceries | $58.5M | $5,765 | 91 |
| Personal care products and services | $8.5M | $833 | 83 |
| Child care and other personal services | $4M | $389 | 67 |
| Memberships, classes and admissions | $6.4M | $626 | 64 |
| Medical and dental services | $10.6M | $1,043 | 81 |
| Pets | $8.4M | $824 | 91 |
| Clothing, shoes and related services | $17.8M | $1,750 | 85 |
| Vehicle insurance | $27.5M | $2,712 | 139 |
| Home repairs, maintenance and insurance | $27.2M | $2,676 | 89 |
| Lawn care, cleaning and other household services | $14M | $1,380 | 98 |
| Rent and homeowner costs | $144.9M | $14,269 | 86 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Milam County
- Population, 2025 estimate
- 26,258+6.0% since 2020
- Households
- 10,152
- Median age
- 42.7
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.0
- Land area
- 1,016 sq. mi.
- People per square mile
- 25
- Median household income
- $66,141+38.1% vs. 2015–2019, before inflation
- Average household income
- $88,925
- Median home value
- $189,800
- Jobs located here
- 5,807
- Daytime population
- 19,537Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Milam County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Milam County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Milam County, TX growing?
Population estimates put Milam County at 26,258 people in 2025, up 6.0% since 2020, faster than the U.S. (+3.1%). It has 10,152 households. Against the 2015–2019 survey, median household income rose 38.1%, before inflation.
How much do households in Milam County, TX spend?
Households in Milam County spend about $144.9M a year on rent and homeowner costs, $58.5M on groceries and $35.3M on food away from home. Relative to the U.S., household spending in Milam County runs highest on vehicle insurance (an index of 139, where 100 is the U.S. average) and lowest on memberships, classes and admissions (64).
Which business types have the highest market scores in Milam County, TX?
Of the business types scored in Milam County, medical and dental practices (82); pet businesses (81); and lawn care, cleaning and pest control companies (79) have the highest Groundwork market scores. For medical and dental practices, that ranks #69 of 2,394 scored counties.
How does Milam County, TX compare with the U.S.?
Median household income in Milam County is $66,141, 18% below the U.S. median of $80,734. The population rose 6.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $189,800, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (2.2 times the U.S. rate) and lowest for medical and dental practices (84% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 33 of the 56 business types have a score in Milam County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Milam County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Milam County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Milam County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.