Groundwork

Beauty and personal care · County · Texas

Salons, barbers and spas in Bastrop County, TX

Competitor counts, household spending and official business counts for salons, barbers and spas in Bastrop County, TX, set against other counties and the U.S.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #721 of 2,385 scored counties
#40 of 162 scored counties in Texas

Listings
155
22 chain locations (14%)
Official establishments
27
Businesses with payroll, 2023
Household spending a year
$35.1M
On personal care products and services · $953 a household
Spending per listing
$227K
7% above the U.S.
Listings per 10k households
42.0
11% below the U.S.
Population, 2025
118,908
+21.3% since 2020

See the salons, barbers and spas around any address in Bastrop County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bastrop County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $953 per household (5% below the U.S. average), households in Bastrop County spend about $35.1M a year on personal care products and services. That is about $227K of household spending for each business on map listings, 7% above the U.S. figure of $213K.

Bastrop County has 155 salons, barbers and spas on map listings as of September 2026. Chain locations make up 14% of them, against 15% across the U.S. That is 42.0 per 10,000 households, 11% below the U.S. rate of 47.2.

In 2023, official counts showed 27 businesses with payroll in Bastrop County classed as personal care services. That is one for every 1,365 households, against one for every 804 across the U.S. Official counts list 284 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $25K has gone to businesses classed as personal care services in Bastrop County.

Population estimates put the population change in Bastrop County from 2020 to 2025 at +21.3%, faster than the U.S. (+3.1%). For salons, barbers and spas, Bastrop County has a Groundwork market score of 59 (upper middle): #721 of 2,385 scored counties and #40 of 162 scored counties in Texas.

How Bastrop County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Bastrop County, TX compared with Texas and the U.S.
MeasureBastrop CountyTexasU.S.
Listings per 10k households42.055.047.2
Spending per listing$227K$170K$213K
Households per official establishment1,365990804
Official establishment growth, 2019–2023n/a+30.1%+14.1%
Population growth, 2020–2025+21.3%+8.5%+3.1%
Spending per household on personal care products and services$953$937$1,005
Median household income$86,226$78,476$80,734
Groundwork market score5940

Official counts and lending

Businesses

Official establishments, 2019 to 2023
18 → 27
Employees, 2023
146
Annual payroll, 2023
$4.1M
One-person businesses, 2023
284Businesses with no payroll
Map listings, September 2026
15522 chain locations
Listings at the U.S. rate for this spending
165The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$25K

SBA-backed loans to businesses classed as personal care services in Bastrop County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Bastrop County

Population, 2025 estimate
118,908+21.3% since 2020
Households
36,868
Median age
37.8
Homes lived in by their owners
76%
Vehicles per household
2.1
Land area
888 sq. mi.
People per square mile
120
Median household income
$86,226+33.5% vs. 2015–2019, before inflation
Average household income
$105,668
Median home value
$314,800
Jobs located here
20,875
Daytime population
80,305Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bastrop County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Bastrop County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for salons, barbers and spas, numbered among those based in Texas, with Bastrop County marked.

Top counties in Texas

Counties in Texas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX893519.1$510K+21.9%#15 of 2,385
2Blanco County, TX891121.3$456K+18.6%#16 of 2,385
3Clay County, TX81614.0$653K+5.0%#57 of 2,385
4Burleson County, TX801721.5$400K+16.2%#68 of 2,385
5Grimes County, TX792524.4$351K+16.3%#90 of 2,385
6San Jacinto County, TX7865.5$1.5M+7.1%#94 of 2,385
7Callahan County, TX77815.3$561K+5.4%#115 of 2,385
8Guadalupe County, TX7720431.2$316K+15.8%#127 of 2,385
9Upshur County, TX763824.4$339K+8.2%#150 of 2,385
10Gaines County, TX751724.5$368K+10.4%#171 of 2,385
40Bastrop County, TX5915542.0$227K+21.3%#721 of 2,385

Other business types in Bastrop County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Bastrop County, TX?

Map listings as of September 2026 show 155 salons, barbers and spas in Bastrop County. 22 of them (14%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 27 businesses with payroll classed as personal care services in 2023. Official counts also show 284 one-person businesses without payroll.

How much do households in Bastrop County, TX spend on personal care products and services?

About $35.1M a year, or $953 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 155 salons, barbers and spas on map listings, it comes to $227K per business. It is estimated from the incomes of the 36,868 households in Bastrop County and national spending patterns by income.

How does Bastrop County, TX compare with the U.S. for salons, barbers and spas?

Bastrop County has 42.0 salons, barbers and spas per 10,000 households, 11% below the U.S. rate of 47.2. Spending per business is $227K, 7% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Bastrop County would have about 165, against 155 on map listings. There is one business with payroll in the industry for every 1,365 households, against one for every 804 across the U.S.

How fast is Bastrop County, TX growing?

Population estimates put Bastrop County at 118,908 people in 2025, up 21.3% since 2020, faster than the U.S. (+3.1%). It has 36,868 households. The median household income in Bastrop County is $86,226 a year, 7% above the U.S. median of $80,734. That rose 33.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bastrop County scores 59 for salons, barbers and spas (upper middle), #721 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bastrop County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Bastrop County

Screening a site or an acquisition in Bastrop County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bastrop County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.