Groundwork

Beauty and personal care · County · Tennessee

Hair salons in Union County, TN

The hair salons in Union County, TN, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #231 of 2,339 scored counties
#11 of 85 scored counties in Tennessee

Listings
9
3 chain locations (33%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.3M
On personal care products and services · $795 a household
Spending per listing
$701K
63% above the U.S.
Listings per 10k households
11.3
52% below the U.S.
Population, 2025
21,450
+8.1% since 2020

See the hair salons around any address in Union County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For hair salons, Union County has a Groundwork market score of 72 (upper middle): #231 of 2,339 scored counties and #11 of 85 scored counties in Tennessee. That puts it in the top 10% of counties for hair salons.

Household spending on personal care products and services in Union County comes to about $6.3M a year: $795 per household, 21% below the U.S. average. That is about $701K of household spending for each salon on map listings, 63% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 9 hair salons on map listings in Union County as of September 2026. 3 of them (33%) are chain locations, against 14% across the U.S. Per 10,000 households, that is 11.3, 52% below the U.S. rate of 23.4.

Official counts don’t publish a figure for beauty salons in Union County, since they leave out counts under 3. Population estimates put the population change in Union County from 2020 to 2025 at +8.1%, faster than the U.S. (+3.1%).

How Union County compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Union County, TN compared with Tennessee and the U.S.
MeasureUnion CountyTennesseeU.S.
Listings per 10k households11.323.123.4
Spending per listing$701K$379K$430K
Households per official establishmentn/a2,6591,535
Official establishment growth, 2019–2023n/a+1.9%+6.0%
Population growth, 2020–2025+8.1%+5.6%+3.1%
Spending per household on personal care products and services$795$874$1,005
Median household income$62,727$69,595$80,734
Groundwork market score7251

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
52Businesses with no payroll
Map listings, September 2026
93 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Union County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Union County

Population, 2025 estimate
21,450+8.1% since 2020
Households
7,931
Median age
42.9
Homes lived in by their owners
80%
Vehicles per household
2.4
Land area
224 sq. mi.
People per square mile
91
Median household income
$62,727+40.4% vs. 2015–2019, before inflation
Average household income
$75,767
Median home value
$204,000
Jobs located here
2,637
Daytime population
14,910Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Union County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Tennessee

Every Tennessee market ranked →

The highest-scoring counties in Tennessee for hair salons, numbered among those based in Tennessee, with Union County marked.

Top counties in Tennessee

Counties in Tennessee ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayette County, TN89148.1$1.2M+7.7%#13 of 2,339
2Loudon County, TN853213.3$707K+15.6%#39 of 2,339
3Cheatham County, TN762414.7$636K+4.1%#140 of 2,339
4Maury County, TN767116.8$531K+16.0%#147 of 2,339
5Robertson County, TN754415.6$590K+9.9%#157 of 2,339
6Hickman County, TN7499.5$867K+5.0%#166 of 2,339
7Blount County, TN749116.4$554K+6.0%#190 of 2,339
8Roane County, TN733214.0$616K+7.0%#207 of 2,339
9Jefferson County, TN733516.0$520K+9.3%#215 of 2,339
10Morgan County, TN7279.7$827K+5.3%#225 of 2,339
11Union County, TN72911.3$701K+8.1%#231 of 2,339

Other business types in Union County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Union County, TN?

As of September 2026, map listings count 9 hair salons in Union County. 3 of them (33%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Union County: counts under 3 are left out. Official counts also show 52 one-person businesses without payroll.

How much do households in Union County, TN spend on personal care products and services?

About $6.3M a year, or $795 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 9 hair salons on map listings, it comes to $701K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 7,931 households in Union County and national spending patterns by income.

How does Union County, TN compare with the U.S. for hair salons?

Union County has 11.3 hair salons per 10,000 households, 52% below the U.S. rate of 23.4. Spending per salon is $701K, 63% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Union County would have about 15, against 9 on map listings.

How fast is Union County, TN growing?

Population estimates put Union County at 21,450 people in 2025, up 8.1% since 2020, faster than the U.S. (+3.1%). It has 7,931 households. Median household income in Union County is $62,727, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 40.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Union County scores 72 for hair salons (upper middle), #231 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Union County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Union County

Screening a site or an acquisition in Union County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.