County profile · South Carolina
Pickens County, SC market data
Population, household spending and competition for 56 business types in Pickens County, each scored against other counties.
- Population, 2025
- 139,198
- +5.7% since 2020
- Households
- 52,414
- Median household income
- $61,064
- +23.2% vs. 2015–2019, before inflation
- Median home value
- $231,900
- Jobs located here
- 40,063
- Highest market score
- 82
- Gas stations, #110 of 2,358 scored counties
A site report maps the competitors on map listings around any address in Pickens County by name and distance, and the households and spending within reach. Or open the report at the center of Pickens County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 139,198 people live in Pickens County, in 52,414 households. Population estimates show Pickens County grew 5.7% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Pickens County is $61,064 a year, 24% below the U.S. median of $80,734. That rose 23.2% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Pickens County spend the most on vehicle insurance (an index of 137, where 100 is the U.S. average) and the least on memberships, classes and admissions (63).
The highest Groundwork market scores in Pickens County are for gas stations (82), insurance agencies (81) and child care centers and preschools (79). Pickens County ranks #110 of 2,358 scored counties for gas stations.
Pickens County is part of the Greenville-Anderson-Greer metro area. For its number of households, Pickens County has the most map listings, relative to the U.S., for pet grooming and boarding businesses (39% above the U.S. rate) and the fewest for child care centers and preschools (60% below the U.S. rate).
All 56 business types in Pickens County
Highest Groundwork market score first. Each score compares Pickens County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Gas stations | 82 | #110 of 2,358 | 41 | 7.8 | $4M | 167 | 51 |
| Insurance agencies | 81 | #201 of 2,272 | 51 | 9.7 | $2.7M | 219 | 42 |
| Child care and preschools | 79 | #92 of 1,611 | 12 | 2.3 | $1.7M | 167 | 17 |
| Collision repair and body shops | 77 | #105 of 1,327 | 12 | 2.3 | $4.2M | 136 | 7 |
| Electricians | 74 | #106 of 1,160 | 9 | 1.7 | $15.3M | 127 | 19 |
| Grocery stores | 72 | #357 of 2,070 | 27 | 5.2 | $11M | 118 | 14 |
| Lawn, cleaning and pest control | 70 | #234 of 1,771 | 34 | 6.5 | $2.1M | 124 | 68 |
| Home repair trades | 69 | #239 of 2,057 | 44 | 8.4 | $3.1M | 129 | 76 |
| Landscaping and lawn care | 68 | #287 of 1,493 | 24 | 4.6 | $3M | 101 | 44 |
| Funeral homes | 68 | #288 of 1,472 | 10 | 1.9 | $748K | 110 | 6 |
| Veterinarians | 67 | #342 of 1,485 | 16 | 3.1 | $2.6M | 96 | 12 |
| HVAC and plumbing | 65 | #333 of 1,707 | 24 | 4.6 | $5.7M | 121 | 45 |
| Mortgage brokers and lenders | 64 | #186 of 887 | 11 | 2.1 | Index only | 172 | Under 3 |
| Car washes and detailing | 64 | #375 of 1,451 | 20 | 3.8 | $2.5M | 100 | 7 |
| Tire shops | 64 | #431 of 1,530 | 24 | 4.6 | $2.1M | 83 | 5 |
| Roofing and gutters | 63 | #301 of 1,177 | 11 | 2.1 | $12.5M | 148 | 12 |
| Primary care and pediatrics | 63 | #439 of 1,656 | 27 | 5.2 | $2M | 111 | 33 |
| Clothing, shoes and laundry | 63 | #603 of 2,210 | 76 | 14.5 | $1.2M | 135 | 20 |
| Pet businesses | 62 | #598 of 2,200 | 66 | 12.6 | $634K | 72 | 17 |
| Grocery and convenience stores | 62 | #718 of 2,402 | 96 | 18.3 | $3.1M | 91 | 30 |
| Hair salons | 61 | #652 of 2,339 | 96 | 18.3 | $444K | 103 | 13 |
| Clothing and shoe stores | 61 | #655 of 2,087 | 58 | 11.1 | $1.6M | 122 | 20 |
| Pet grooming and boarding | 60 | #499 of 1,461 | 26 | 5.0 | $1.6M | 63 | 5 |
| Pest control | 59 | #237 of 699 | 6 | 1.1 | $11.8M | 116 | 9 |
| Bakeries and dessert shops | 59 | #590 of 1,889 | 41 | 7.8 | $4.3M | 105 | 20 |
| Laundromats | 58 | #289 of 785 | 6 | 1.1 | $15M | 120 | Under 3 |
| Real estate agents and brokers | 58 | #650 of 2,176 | 81 | 15.5 | Index only | 167 | 43 |
| Optometrists and eye care | 56 | #536 of 1,302 | 20 | 3.8 | $2.7M | 85 | 4 |
| Convenience stores | 55 | #940 of 2,261 | 48 | 9.2 | $6.2M | 78 | 16 |
| Auto repair and car care | 55 | #1,010 of 2,401 | 203 | 38.7 | $247K | 92 | 68 |
| Nail salons | 52 | #631 of 1,328 | 27 | 5.2 | $1.6M | 95 | 7 |
| Real estate | 52 | #988 of 2,229 | 113 | 21.6 | Index only | 150 | 82 |
| Spas and skin care | 50 | #897 of 1,769 | 51 | 9.7 | $836K | 95 | 7 |
| Auto repair shops | 50 | #1,199 of 2,378 | 132 | 25.2 | $380K | 85 | 49 |
| Martial arts and dance studios | 49 | #717 of 1,334 | 20 | 3.8 | $1.6M | 80 | 9 |
| Coffee shops and cafes | 48 | #1,118 of 2,063 | 63 | 12.0 | $2.8M | 76 | 20 |
| Salons, barbers and spas | 47 | #1,362 of 2,385 | 206 | 39.3 | $207K | 97 | 30 |
| Pet stores | 45 | #575 of 974 | 13 | 2.5 | $3.2M | 71 | Under 3 |
| Dentists and orthodontists | 43 | #1,203 of 1,886 | 56 | 10.7 | $952K | 97 | 36 |
| Doctors, dentists and clinics | 43 | #1,548 of 2,394 | 368 | 70.2 | $145K | 95 | 109 |
| Yoga, Pilates and fitness studios | 42 | #532 of 777 | 10 | 1.9 | $3.2M | 79 | 16 |
| Sit-down restaurants | 42 | #1,556 of 2,405 | 296 | 56.5 | $600K | 90 | 95 |
| Property management | 41 | #611 of 910 | 20 | 3.8 | Index only | 66 | 23 |
| Chiropractors | 41 | #995 of 1,490 | 30 | 5.7 | $1.8M | 74 | 16 |
| Barbershops | 40 | #931 of 1,356 | 28 | 5.3 | $1.5M | 81 | Under 3 |
| Physical therapy | 40 | #992 of 1,422 | 29 | 5.5 | $1.8M | 77 | 20 |
| Restaurants and cafes | 40 | #1,623 of 2,405 | 537 | 102.5 | $331K | 89 | 236 |
| Oil change and quick lube | 38 | #352 of 479 | 7 | 1.3 | $7.2M | 52 | 5 |
| Pizza | 38 | #1,518 of 2,090 | 53 | 10.1 | $3.4M | 66 | 117 |
| Fast food and sandwich shops | 38 | #1,569 of 2,222 | 77 | 14.7 | $2.3M | 76 | 117 |
| Gyms | 37 | #1,335 of 1,792 | 40 | 7.6 | $807K | 62 | 16 |
| Gyms, studios and classes | 37 | #1,596 of 2,088 | 70 | 13.4 | $461K | 70 | 25 |
| House cleaning | Not scored | Not scored | 4 | 0.8 | $17.7M | 277 | 15 |
| Dry cleaners | Not scored | Not scored | 3 | 0.6 | $30M | 192 | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 3 | 0.6 | $17.8M | 72 | Under 3 |
| Home inspectors | Not scored | Not scored | 1 | 0.2 | Index only | Too few | Under 3 |
Household spending in Pickens County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $50.2M | $957 | 100 |
| Gasoline and other fuels | $163.3M | $3,116 | 120 |
| Food away from home | $177.7M | $3,391 | 83 |
| Groceries | $296.8M | $5,662 | 90 |
| Personal care products and services | $42.6M | $814 | 81 |
| Child care and other personal services | $20M | $382 | 66 |
| Memberships, classes and admissions | $32.3M | $616 | 63 |
| Medical and dental services | $53.3M | $1,017 | 79 |
| Pets | $41.8M | $798 | 88 |
| Clothing, shoes and related services | $90.1M | $1,719 | 84 |
| Vehicle insurance | $140.1M | $2,672 | 137 |
| Home repairs, maintenance and insurance | $137.6M | $2,625 | 87 |
| Lawn care, cleaning and other household services | $71M | $1,354 | 96 |
| Rent and homeowner costs | $736.2M | $14,046 | 84 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Pickens County
- Population, 2025 estimate
- 139,198+5.7% since 2020
- Households
- 52,414
- Median age
- 39.0
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.0
- Land area
- 497 sq. mi.
- People per square mile
- 271
- Median household income
- $61,064+23.2% vs. 2015–2019, before inflation
- Average household income
- $86,979
- Median home value
- $231,900
- Jobs located here
- 40,063
- Daytime population
- 119,682Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Pickens County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Pickens County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in South Carolina 8
- Anderson County, SC210,478 people
- Oconee County, SC80,469 people
- Greenville County, SC548,166 people
- Spartanburg County, SC347,852 people
- Abbeville County, SC24,420 people
- Laurens County, SC68,666 people
- Greenwood County, SC69,489 people
- Union County, SC26,885 people
Questions
How fast is Pickens County, SC growing?
Population estimates put Pickens County at 139,198 people in 2025, up 5.7% since 2020, faster than the U.S. (+3.1%). It has 52,414 households. Against the 2015–2019 survey, median household income rose 23.2%, before inflation.
How much do households in Pickens County, SC spend?
Households in Pickens County spend about $736.2M a year on rent and homeowner costs, $296.8M on groceries and $177.7M on food away from home. Relative to the U.S., household spending in Pickens County runs highest on vehicle insurance (an index of 137, where 100 is the U.S. average) and lowest on memberships, classes and admissions (63).
Which business types have the highest market scores in Pickens County, SC?
Of the business types scored in Pickens County, gas stations (82), insurance agencies (81) and child care centers and preschools (79) have the highest Groundwork market scores. For gas stations, that ranks #110 of 2,358 scored counties.
How does Pickens County, SC compare with the U.S.?
Median household income in Pickens County is $61,064, 24% below the U.S. median of $80,734. The population rose 5.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $231,900, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pet grooming and boarding businesses (39% above the U.S. rate) and lowest for child care centers and preschools (60% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 52 of the 56 business types have a score in Pickens County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Pickens County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Pickens County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Pickens County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.