County profile · South Carolina
Greenwood County, SC market data
How Greenwood County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 70,379
- +1.5% since 2020
- Households
- 27,884
- Median household income
- $52,830
- +24.8% vs. 2015–2019, before inflation
- Median home value
- $180,500
- Jobs located here
- 29,140
- Highest market score
- 71
- Landscaping and lawn care, #216 of 1,493 scored counties
A site report maps the competitors on map listings around any address in Greenwood County by name and distance, and the households and spending within reach. Or open the report at the center of Greenwood County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Greenwood County has an estimated 70,379 people and 27,884 households. Population estimates show Greenwood County grew 1.5% from 2020 to 2025, slower than the U.S. (+3.1%). Median household income in Greenwood County is $52,830, 35% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.8%, before inflation.
Relative to the U.S., household spending in Greenwood County runs highest on vehicle insurance (an index of 119, where 100 is the U.S. average) and lowest on memberships, classes and admissions (54).
Of the business types scored in Greenwood County, landscaping and lawn care companies (71); lawn care, cleaning and pest control companies (62); and funeral homes (61) have the highest Groundwork market scores. For landscaping and lawn care companies, that ranks #216 of 1,493 scored counties.
Greenwood County is part of the Greenwood area. Against the U.S., map listings per household run highest for grocery stores (59% above the U.S. rate) and lowest for coffee shops and cafes (35% below the U.S. rate).
All 56 business types in Greenwood County
Highest Groundwork market score first. Each score compares Greenwood County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Landscaping and lawn care | 71 | #216 of 1,493 | 6 | 2.2 | $5.9M | 202 | 16 |
| Lawn, cleaning and pest control | 62 | #423 of 1,771 | 17 | 6.1 | $2.1M | 124 | 33 |
| Funeral homes | 61 | #456 of 1,472 | 6 | 2.2 | $726K | 107 | 5 |
| Physical therapy | 59 | #471 of 1,422 | 9 | 3.2 | $3M | 124 | 5 |
| Chiropractors | 58 | #509 of 1,490 | 9 | 3.2 | $3M | 124 | 5 |
| Coffee shops and cafes | 57 | #729 of 2,063 | 20 | 7.2 | $4.4M | 119 | 7 |
| Insurance agencies | 56 | #919 of 2,272 | 41 | 14.7 | $1.6M | 127 | 24 |
| Electricians | 54 | #500 of 1,160 | 6 | 2.2 | $11.5M | 95 | 12 |
| House cleaning | 53 | #350 of 847 | 6 | 2.2 | $5.9M | 93 | 10 |
| Bakeries and dessert shops | 53 | #820 of 1,889 | 20 | 7.2 | $4.4M | 106 | 7 |
| Pet grooming and boarding | 52 | #675 of 1,461 | 8 | 2.9 | $2.6M | 101 | 6 |
| Veterinarians | 51 | #722 of 1,485 | 10 | 3.6 | $2.1M | 75 | 5 |
| Property management | 50 | #442 of 910 | 6 | 2.2 | Index only | 112 | 7 |
| Pet businesses | 47 | #1,246 of 2,200 | 33 | 11.8 | $622K | 71 | 11 |
| Optometrists and eye care | 46 | #771 of 1,302 | 9 | 3.2 | $3M | 95 | 4 |
| Car washes and detailing | 46 | #824 of 1,451 | 10 | 3.6 | $2.3M | 91 | 4 |
| HVAC and plumbing | 44 | #1,058 of 1,707 | 18 | 6.5 | $3.8M | 80 | 19 |
| Child care and preschools | 43 | #1,007 of 1,611 | 12 | 4.3 | $776K | 77 | 14 |
| Pet stores | 42 | #616 of 974 | 5 | 1.8 | $4.1M | 91 | Under 3 |
| Gyms | 42 | #1,188 of 1,792 | 14 | 5.0 | $1.1M | 82 | 7 |
| Real estate agents and brokers | 41 | #1,525 of 2,176 | 64 | 23.0 | Index only | 107 | 14 |
| Auto repair shops | 41 | #1,612 of 2,378 | 61 | 21.9 | $375K | 84 | 21 |
| Gyms, studios and classes | 40 | #1,494 of 2,088 | 29 | 10.4 | $513K | 78 | 7 |
| Collision repair and body shops | 39 | #923 of 1,327 | 9 | 3.2 | $2.5M | 82 | 7 |
| Primary care and pediatrics | 39 | #1,190 of 1,656 | 21 | 7.5 | $1.3M | 72 | 22 |
| Home repair trades | 39 | #1,540 of 2,057 | 38 | 13.6 | $1.8M | 75 | 36 |
| Gas stations | 38 | #1,658 of 2,358 | 42 | 15.1 | $1.8M | 76 | 44 |
| Hair salons | 37 | #1,813 of 2,339 | 78 | 28.0 | $272K | 63 | 6 |
| Real estate | 36 | #1,839 of 2,229 | 82 | 29.4 | Index only | 105 | 33 |
| Spas and skin care | 35 | #1,418 of 1,769 | 28 | 10.0 | $757K | 86 | 5 |
| Convenience stores | 35 | #1,648 of 2,261 | 34 | 12.2 | $4.4M | 56 | 9 |
| Auto repair and car care | 34 | #1,898 of 2,401 | 115 | 41.2 | $199K | 74 | 35 |
| Doctors, dentists and clinics | 34 | #1,938 of 2,394 | 189 | 67.8 | $141K | 93 | 60 |
| Sit-down restaurants | 33 | #1,922 of 2,405 | 143 | 51.3 | $614K | 93 | 50 |
| Restaurants and cafes | 32 | #1,945 of 2,405 | 263 | 94.3 | $334K | 90 | 120 |
| Roofing and gutters | 31 | #980 of 1,177 | 14 | 5.0 | $4.9M | 58 | 5 |
| Barbershops | 31 | #1,081 of 1,356 | 13 | 4.7 | $1.6M | 86 | Under 3 |
| Tire shops | 31 | #1,226 of 1,530 | 16 | 5.7 | $1.4M | 57 | 5 |
| Mortgage brokers and lenders | 30 | #777 of 887 | 10 | 3.6 | Index only | 95 | 7 |
| Pizza | 30 | #1,789 of 2,090 | 24 | 8.6 | $3.7M | 72 | 62 |
| Pest control | 29 | #612 of 699 | 5 | 1.8 | $7.1M | 69 | 7 |
| Salons, barbers and spas | 29 | #2,163 of 2,385 | 143 | 51.3 | $148K | 70 | 18 |
| Dentists and orthodontists | 28 | #1,687 of 1,886 | 29 | 10.4 | $922K | 94 | 24 |
| Clothing and shoe stores | 27 | #1,792 of 2,087 | 47 | 16.9 | $958K | 75 | 25 |
| Clothing, shoes and laundry | 26 | #1,945 of 2,210 | 63 | 22.6 | $714K | 81 | 28 |
| Grocery and convenience stores | 25 | #2,104 of 2,402 | 77 | 27.6 | $2M | 58 | 27 |
| Nail salons | 24 | #1,205 of 1,328 | 22 | 7.9 | $963K | 58 | 6 |
| Grocery stores | 22 | #1,842 of 2,070 | 30 | 10.8 | $5M | 54 | 18 |
| Fast food and sandwich shops | 20 | #2,059 of 2,222 | 53 | 19.0 | $1.7M | 54 | 62 |
| Martial arts and dance studios | 16 | #1,284 of 1,334 | 14 | 5.0 | $1.1M | 53 | Under 3 |
| Oil change and quick lube | 12 | #471 of 479 | 6 | 2.2 | $3.8M | 28 | 4 |
| Laundromats | Not scored | Not scored | 4 | 1.4 | $11.3M | 90 | Under 3 |
| Dry cleaners | Not scored | Not scored | 2 | 0.7 | $22.5M | Too few | 3 |
| Home inspectors | Not scored | Not scored | 2 | 0.7 | Index only | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 2 | 0.7 | $13.4M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.4 | $14.9M | Too few | 7 |
Household spending in Greenwood County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $22.9M | $821 | 86 |
| Gasoline and other fuels | $76M | $2,724 | 105 |
| Food away from home | $87.8M | $3,148 | 77 |
| Groceries | $151.3M | $5,425 | 86 |
| Personal care products and services | $21.2M | $760 | 76 |
| Child care and other personal services | $9.3M | $334 | 57 |
| Memberships, classes and admissions | $14.9M | $534 | 54 |
| Medical and dental services | $26.7M | $959 | 74 |
| Pets | $20.5M | $736 | 81 |
| Clothing, shoes and related services | $45M | $1,614 | 79 |
| Vehicle insurance | $65.2M | $2,338 | 119 |
| Home repairs, maintenance and insurance | $68.8M | $2,466 | 82 |
| Lawn care, cleaning and other household services | $35.5M | $1,274 | 90 |
| Rent and homeowner costs | $371.9M | $13,336 | 80 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Greenwood County
- Population, 2025 estimate
- 70,379+1.5% since 2020
- Households
- 27,884
- Median age
- 40.5
- Homes lived in by their owners
- 67%
- Vehicles per household
- 1.7
- Land area
- 456 sq. mi.
- People per square mile
- 153
- Median household income
- $52,830+24.8% vs. 2015–2019, before inflation
- Average household income
- $74,042
- Median home value
- $180,500
- Jobs located here
- 29,140
- Daytime population
- 68,312Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Greenwood County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Greenwood County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in South Carolina 8
- Abbeville County, SC24,420 people
- Laurens County, SC68,666 people
- McCormick County, SC9,760 people
- Saluda County, SC19,131 people
- Newberry County, SC38,435 people
- Edgefield County, SC27,476 people
- Anderson County, SC210,478 people
- Greenville County, SC548,166 people
Questions
How fast is Greenwood County, SC growing?
Population estimates put Greenwood County at 70,379 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 27,884 households. Median household income rose 24.8% from the 2015–2019 survey, before inflation.
How much do households in Greenwood County, SC spend?
Households in Greenwood County spend about $371.9M a year on rent and homeowner costs, $151.3M on groceries and $87.8M on food away from home. Set against the U.S., households in Greenwood County spend the most on vehicle insurance (an index of 119, where 100 is the U.S. average) and the least on memberships, classes and admissions (54).
Which business types have the highest market scores in Greenwood County, SC?
The highest Groundwork market scores in Greenwood County are for landscaping and lawn care companies (71); lawn care, cleaning and pest control companies (62); and funeral homes (61). Greenwood County ranks #216 of 1,493 scored counties for landscaping and lawn care companies.
How does Greenwood County, SC compare with the U.S.?
The median household income in Greenwood County is $52,830 a year, 35% below the U.S. median of $80,734. The population rose 1.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $180,500, against $332,700 for the U.S. For its number of households, Greenwood County has the most map listings, relative to the U.S., for grocery stores (59% above the U.S. rate) and the fewest for coffee shops and cafes (35% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 51 of the 56 business types have a score in Greenwood County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Greenwood County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Greenwood County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Greenwood County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.