Groundwork

Beauty and personal care · County · Virginia

Salons, barbers and spas in Falls Church city, VA

Competitor counts, household spending and official business counts for salons, barbers and spas in Falls Church city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 33 out of 100: Lower middle

Ranked #2,050 of 2,385 scored counties
#88 of 113 scored counties in Virginia

Listings
82
6 chain locations (7%)
Official establishments
40
−18.4% since 2019
Household spending a year
$8.1M
On personal care products and services · $1,291 a household
Spending per listing
$99K
54% below the U.S.
Listings per 10k households
130.7
2.8 times the U.S.
Population, 2025
15,159
+3.3% since 2020

See the salons, barbers and spas around any address in Falls Church city

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Falls Church city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in Falls Church city is 33 (lower middle), #2,050 of 2,385 scored counties and #88 of 113 scored counties in Virginia. That puts it in the bottom quarter of counties.

Households in Falls Church city spend about $8.1M a year on personal care products and services, or $1,291 per household, 28% above the U.S. average. That works out to $99K per business, 54% below the U.S. figure of $213K.

Falls Church city has 82 salons, barbers and spas on map listings as of September 2026. 6 of them (7%) are chain locations, against 15% across the U.S. That comes to 130.7 for every 10,000 households, 2.8 times the U.S. rate of 47.2.

The official count of businesses with payroll classed as personal care services in Falls Church city was 40 in 2023, down 18.4% from 2019. That is one for every 157 households, against one for every 804 across the U.S. Population estimates show Falls Church city grew 3.3% from 2020 to 2025, in step with the U.S. (+3.1%).

How Falls Church city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Falls Church city, VA compared with Virginia and the U.S.
MeasureFalls Church cityVirginiaU.S.
Listings per 10k households130.743.547.2
Spending per listing$99K$235K$213K
Households per official establishment157708804
Official establishment growth, 2019–2023−18.4%+13.1%+14.1%
Population growth, 2020–2025+3.3%+2.8%+3.1%
Spending per household on personal care products and services$1,291$1,023$1,005
Median household income$143,262$93,170$80,734
Groundwork market score3349

Official counts and lending

Businesses

Official establishments, 2019 to 2023
49 → 40−18.4% over the period
Employees, 2023
224
Annual payroll, 2023
$7.4M
One-person businesses, 2023
24Businesses with no payroll
Map listings, September 2026
826 chain locations
Listings at the U.S. rate for this spending
38The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Falls Church city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Falls Church city

Population, 2025 estimate
15,159+3.3% since 2020
Households
6,273
Median age
40.1
Homes lived in by their owners
53%
Vehicles per household
1.6
Land area
2 sq. mi.
People per square mile
7,193
Median household income
$143,262+12.3% vs. 2015–2019, before inflation
Average household income
$204,594
Median home value
$1,055,600
Jobs located here
10,691
Daytime population
18,801Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Falls Church city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Falls Church city. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for salons, barbers and spas, numbered among those based in Virginia, with Falls Church city marked.

Top counties in Virginia

Counties in Virginia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Goochland County, VA97109.7$1.2M+17.4%#1 of 2,385
2Caroline County, VA902117.5$547K+11.3%#10 of 2,385
3Fluvanna County, VA891413.6$742K+6.2%#14 of 2,385
4Rockingham County, VA864614.1$653K+6.6%#26 of 2,385
5Louisa County, VA852717.4$552K+13.6%#31 of 2,385
6Clarke County, VA851423.8$458K+5.4%#35 of 2,385
7New Kent County, VA852425.9$430K+21.2%#37 of 2,385
8King George County, VA802322.7$486K+10.5%#63 of 2,385
9Northumberland County, VA7958.9$969K+6.1%#73 of 2,385
10Madison County, VA79916.4$573K+2.7%#79 of 2,385
88Falls Church city, VA3382130.7$99K+3.3%#2,050 of 2,385

Other business types in Falls Church city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Falls Church city, VA?

Map listings as of September 2026 show 82 salons, barbers and spas in Falls Church city. 6 of them (7%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 40 businesses with payroll classed as personal care services in 2023, down 18.4% from 2019. Another 24 one-person businesses have no payroll, by official counts.

How much do households in Falls Church city, VA spend on personal care products and services?

About $8.1M a year, or $1,291 per household. That is 28% above the U.S. average (an index of 128, where 100 is the U.S. average). Spread across the 82 salons, barbers and spas on map listings, it comes to $99K per business. It is estimated from the incomes of the 6,273 households in Falls Church city and national spending patterns by income.

How does Falls Church city, VA compare with the U.S. for salons, barbers and spas?

Falls Church city has 130.7 salons, barbers and spas per 10,000 households, 2.8 times the U.S. rate of 47.2. Spending per business is $99K, 54% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Falls Church city would have about 38, against 82 on map listings. There is one business with payroll in the industry for every 157 households, against one for every 804 across the U.S. The official count fell 18.4% from 2019 to 2023, against +14.1% for the U.S.

How fast is Falls Church city, VA growing?

Population estimates put Falls Church city at 15,159 people in 2025, up 3.3% since 2020, in step with the U.S. (+3.1%). It has 6,273 households. The median household income in Falls Church city is $143,262 a year, 77% above the U.S. median of $80,734. That rose 12.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Falls Church city scores 33 for salons, barbers and spas (lower middle), #2,050 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Falls Church city. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Falls Church city

Screening a site or an acquisition in Falls Church city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Falls Church city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.