Groundwork

Beauty and personal care · County · Texas

Salons, barbers and spas in Cherokee County, TX

Competitor counts, household spending and official business counts for salons, barbers and spas in Cherokee County, TX, set against other counties and the U.S.

Groundwork market score · out of 100

Score 73 out of 100: Upper middle

Ranked #217 of 2,385 scored counties
#13 of 162 scored counties in Texas

Listings
45
5 chain locations (11%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$14.8M
On personal care products and services · $813 a household
Spending per listing
$328K
54% above the U.S.
Listings per 10k households
24.7
48% below the U.S.
Population, 2025
53,337
+5.4% since 2020

See the salons, barbers and spas around any address in Cherokee County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cherokee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Cherokee County scores 73 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #217 of 2,385 scored counties and #13 of 162 scored counties in Texas. That puts it in the top 10% of counties for salons, barbers and spas.

As of September 2026, map listings count 45 salons, barbers and spas in Cherokee County. 5 of them (11%) are chain locations, against 15% across the U.S. That comes to 24.7 for every 10,000 households, 48% below the U.S. rate of 47.2.

At $813 per household (19% below the U.S. average), households in Cherokee County spend about $14.8M a year on personal care products and services. That is about $328K of household spending for each business on map listings, 54% above the U.S. figure of $213K.

The official count of businesses with payroll classed as personal care services in Cherokee County was 3 in 2023. That is one for every 6,062 households, against one for every 804 across the U.S. Population estimates show Cherokee County grew 5.4% from 2020 to 2025, faster than the U.S. (+3.1%).

How Cherokee County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Cherokee County, TX compared with Texas and the U.S.
MeasureCherokee CountyTexasU.S.
Listings per 10k households24.755.047.2
Spending per listing$328K$170K$213K
Households per official establishment6,062990804
Official establishment growth, 2019–2023n/a+30.1%+14.1%
Population growth, 2020–2025+5.4%+8.5%+3.1%
Spending per household on personal care products and services$813$937$1,005
Median household income$61,261$78,476$80,734
Groundwork market score7340

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 3
Employees, 2023
6
Annual payroll, 2023
$73K
One-person businesses, 2023
185Businesses with no payroll
Map listings, September 2026
455 chain locations
Listings at the U.S. rate for this spending
70The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Cherokee County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cherokee County

Population, 2025 estimate
53,337+5.4% since 2020
Households
18,185
Median age
39.4
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
1,053 sq. mi.
People per square mile
49
Median household income
$61,261+27.1% vs. 2015–2019, before inflation
Average household income
$81,667
Median home value
$169,300
Jobs located here
14,759
Daytime population
45,430Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cherokee County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Cherokee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for salons, barbers and spas, numbered among those based in Texas, with Cherokee County marked.

Top counties in Texas

Counties in Texas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX893519.1$510K+21.9%#15 of 2,385
2Blanco County, TX891121.3$456K+18.6%#16 of 2,385
3Clay County, TX81614.0$653K+5.0%#57 of 2,385
4Burleson County, TX801721.5$400K+16.2%#68 of 2,385
5Grimes County, TX792524.4$351K+16.3%#90 of 2,385
6San Jacinto County, TX7865.5$1.5M+7.1%#94 of 2,385
7Callahan County, TX77815.3$561K+5.4%#115 of 2,385
8Guadalupe County, TX7720431.2$316K+15.8%#127 of 2,385
9Upshur County, TX763824.4$339K+8.2%#150 of 2,385
10Gaines County, TX751724.5$368K+10.4%#171 of 2,385
13Cherokee County, TX734524.7$328K+5.4%#217 of 2,385

Other business types in Cherokee County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Cherokee County, TX?

Cherokee County has 45 salons, barbers and spas on map listings as of September 2026. 5 of them (11%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 3 businesses with payroll classed as personal care services in 2023. Official counts list 185 one-person businesses without payroll.

How much do households in Cherokee County, TX spend on personal care products and services?

About $14.8M a year, or $813 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 45 salons, barbers and spas on map listings, it comes to $328K per business. It is estimated from the incomes of the 18,185 households in Cherokee County and national spending patterns by income.

How does Cherokee County, TX compare with the U.S. for salons, barbers and spas?

Cherokee County has 24.7 salons, barbers and spas per 10,000 households, 48% below the U.S. rate of 47.2. Spending per business is $328K, 54% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Cherokee County would have about 70, against 45 on map listings. There is one business with payroll in the industry for every 6,062 households, against one for every 804 across the U.S.

How fast is Cherokee County, TX growing?

Population estimates put Cherokee County at 53,337 people in 2025, up 5.4% since 2020, faster than the U.S. (+3.1%). It has 18,185 households. Median household income in Cherokee County is $61,261, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cherokee County scores 73 for salons, barbers and spas (upper middle), #217 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cherokee County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Cherokee County

Screening a site or an acquisition in Cherokee County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cherokee County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.