Groundwork

Beauty and personal care · Metro area · Tennessee

Salons, barbers and spas in the Memphis, TN-MS-AR metro area

The salons, barbers and spas in the Memphis, TN-MS-AR metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 33 out of 100: Lower middle

Ranked #349 of 387 scored metro areas
#10 of 10 scored metro areas based in Tennessee

Listings
2,549
388 chain locations (15%)
Official establishments
424
+19.8% since 2019
Household spending a year
$451.1M
On personal care products and services · $863 a household
Spending per listing
$177K
17% below the U.S.
Listings per 10k households
48.7
3% above the U.S.
Population, 2025
1,341,412
−0.3% since 2020

See the salons, barbers and spas around any address in the Memphis metro area

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Memphis metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Memphis metro area scores 33 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #349 of 387 scored metro areas and #10 of 10 scored metro areas based in Tennessee. That puts it in the bottom quarter of metro areas.

As of September 2026, map listings count 2,549 salons, barbers and spas in the Memphis metro area. 388 of them (15%) are chain locations, against 15% across the U.S. That is 48.7 per 10,000 households, 3% above the U.S. rate of 47.2.

At $863 per household (14% below the U.S. average), households in the Memphis metro area spend about $451.1M a year on personal care products and services. That works out to $177K per business, 17% below the U.S. figure of $213K.

Official counts show 424 businesses with payroll classed as personal care services in the Memphis metro area in 2023, up 19.8% from 2019. That is one for every 1,233 households, against one for every 804 across the U.S. Since fiscal 2022, 22 SBA-backed loans worth $8.3M have gone to businesses classed as personal care services in the Memphis metro area. Population estimates show the Memphis metro area declined 0.3% from 2020 to 2025, against +3.1% for the U.S.

How the Memphis metro area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Memphis, TN-MS-AR metro area compared with Tennessee and the U.S.
MeasureMemphis metro areaTennesseeU.S.
Listings per 10k households48.745.547.2
Spending per listing$177K$192K$213K
Households per official establishment1,2331,328804
Official establishment growth, 2019–2023+19.8%+21.1%+14.1%
Population growth, 2020–2025−0.3%+5.6%+3.1%
Spending per household on personal care products and services$863$874$1,005
Median household income$66,401$69,595$80,734
Groundwork market score3349

Official counts and lending

Businesses

Official establishments, 2019 to 2023
424+19.8% over the period
Employees, 2023
2,532
Annual payroll, 2023
$76.9M
One-person businesses, 2023
16,147Businesses with no payroll
Map listings, September 2026
2,549388 chain locations
Listings at the U.S. rate for this spending
2,121The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
22
Amount
$8.3M

SBA-backed loans to businesses classed as personal care services in the Memphis metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Memphis metro area

Population, 2025 estimate
1,341,412−0.3% since 2020
Households
522,879
Median age
37.6
Homes lived in by their owners
61%
Vehicles per household
1.8
Land area
4,972 sq. mi.
People per square mile
270
Median household income
$66,401
Average household income
$95,119
Median home value
$245,900
Jobs located here
640,441
Daytime population
1,368,538Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Memphis metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of the Memphis metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Tennessee

Every Tennessee market ranked →

The highest-scoring metro areas in Tennessee for salons, barbers and spas, numbered among those based in Tennessee, with the Memphis metro area marked.

Top metro areas in Tennessee

Metro areas in Tennessee ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Morristown, TN6017636.7$219K+7.9%#90 of 387
2Cleveland, TN5919238.4$215K+6.1%#98 of 387
3Knoxville, TN551,57441.6$213K+6.9%#144 of 387
4Nashville-Davidson–Murfreesboro–Franklin, TN534,06549.0$198K+8.7%#163 of 387
5Kingsport-Bristol, TN-VA5048437.0$215K+2.3%#197 of 387
6Chattanooga, TN-GA501,12948.8$182K+5.3%#200 of 387
7Clarksville, TN-KY4664751.8$163K+8.5%#243 of 387
8Johnson City, TN4238643.4$183K+4.3%#280 of 387
9Jackson, TN3834247.2$169K+2.2%#316 of 387
10Memphis, TN-MS-AR332,54948.7$177K−0.3%#349 of 387

Other business types in the Memphis metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in the Memphis, TN-MS-AR metro area?

The Memphis metro area has 2,549 salons, barbers and spas on map listings as of September 2026. 388 of them (15%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 424 businesses with payroll classed as personal care services in 2023, up 19.8% from 2019. Official counts list 16,147 one-person businesses without payroll.

How much do households in the Memphis, TN-MS-AR metro area spend on personal care products and services?

About $451.1M a year, or $863 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 2,549 salons, barbers and spas on map listings, it comes to $177K per business. It is estimated from the incomes of the 522,879 households in the Memphis metro area and national spending patterns by income.

How does the Memphis, TN-MS-AR metro area compare with the U.S. for salons, barbers and spas?

The Memphis metro area has 48.7 salons, barbers and spas per 10,000 households, 3% above the U.S. rate of 47.2. Spending per business is $177K, 17% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, the Memphis metro area would have about 2,121, against 2,549 on map listings. There is one business with payroll in the industry for every 1,233 households, against one for every 804 across the U.S. The official count rose 19.8% from 2019 to 2023, against +14.1% for the U.S.

How fast is the Memphis, TN-MS-AR metro area growing?

Population estimates put the Memphis metro area at 1,341,412 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 522,879 households. Median household income in the Memphis metro area is $66,401, 18% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Memphis metro area scores 33 for salons, barbers and spas (lower middle), #349 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Memphis metro area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in the Memphis metro area

Screening a site or an acquisition in the Memphis metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Memphis metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.