Groundwork

Beauty and personal care · Metro area · Tennessee

Salons, barbers and spas in the Jackson, TN metro area

How the Jackson, TN metro area compares with other metro areas and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #316 of 387 scored metro areas
#9 of 10 scored metro areas based in Tennessee

Listings
342
62 chain locations (18%)
Official establishments
43
+24.2% since 2019
Household spending a year
$57.7M
On personal care products and services · $797 a household
Spending per listing
$169K
21% below the U.S.
Listings per 10k households
47.2
In line with the U.S.
Population, 2025
184,569
+2.2% since 2020

See the salons, barbers and spas around any address in the Jackson metro area

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Jackson metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in the Jackson metro area is 38 (lower middle), #316 of 387 scored metro areas and #9 of 10 scored metro areas based in Tennessee. That puts it in the bottom quarter of metro areas.

Household spending on personal care products and services in the Jackson metro area comes to about $57.7M a year: $797 per household, 21% below the U.S. average. That is about $169K of household spending for each business on map listings, 21% below the U.S. figure of $213K.

The Jackson metro area has 342 salons, barbers and spas on map listings as of September 2026. Chain locations make up 18% of them, against 15% across the U.S. That comes to 47.2 for every 10,000 households, in line with the U.S. rate of 47.2.

The official count of businesses with payroll classed as personal care services in the Jackson metro area was 43 in 2023, up 24.2% from 2019. That is one for every 1,685 households, against one for every 804 across the U.S. Population estimates show the Jackson metro area grew 2.2% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Jackson metro area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Jackson, TN metro area compared with Tennessee and the U.S.
MeasureJackson metro areaTennesseeU.S.
Listings per 10k households47.245.547.2
Spending per listing$169K$192K$213K
Households per official establishment1,6851,328804
Official establishment growth, 2019–2023+24.2%+21.1%+14.1%
Population growth, 2020–2025+2.2%+5.6%+3.1%
Spending per household on personal care products and services$797$874$1,005
Median household income$61,177$69,595$80,734
Groundwork market score3849

Official counts and lending

Businesses

Official establishments, 2019 to 2023
43+24.2% over the period
Employees, 2023
340
Annual payroll, 2023
$9.1M
One-person businesses, 2023
1,092Businesses with no payroll
Map listings, September 2026
34262 chain locations
Listings at the U.S. rate for this spending
271The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in the Jackson metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Jackson metro area

Population, 2025 estimate
184,569+2.2% since 2020
Households
72,451
Median age
39.4
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
1,711 sq. mi.
People per square mile
106
Median household income
$61,177+30.5% vs. 2015–2019, before inflation
Average household income
$79,447
Median home value
$185,300
Jobs located here
84,298
Daytime population
188,381Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Jackson metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of the Jackson metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Tennessee

Every Tennessee market ranked →

The highest-scoring metro areas in Tennessee for salons, barbers and spas, numbered among those based in Tennessee, with the Jackson metro area marked.

Top metro areas in Tennessee

Metro areas in Tennessee ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Morristown, TN6017636.7$219K+7.9%#90 of 387
2Cleveland, TN5919238.4$215K+6.1%#98 of 387
3Knoxville, TN551,57441.6$213K+6.9%#144 of 387
4Nashville-Davidson–Murfreesboro–Franklin, TN534,06549.0$198K+8.7%#163 of 387
5Kingsport-Bristol, TN-VA5048437.0$215K+2.3%#197 of 387
6Chattanooga, TN-GA501,12948.8$182K+5.3%#200 of 387
7Clarksville, TN-KY4664751.8$163K+8.5%#243 of 387
8Johnson City, TN4238643.4$183K+4.3%#280 of 387
9Jackson, TN3834247.2$169K+2.2%#316 of 387
10Memphis, TN-MS-AR332,54948.7$177K−0.3%#349 of 387

Other business types in the Jackson metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in the Jackson, TN metro area?

Map listings as of September 2026 show 342 salons, barbers and spas in the Jackson metro area. 62 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 43 businesses with payroll classed as personal care services in 2023, up 24.2% from 2019. Another 1,092 one-person businesses have no payroll, by official counts.

How much do households in the Jackson, TN metro area spend on personal care products and services?

About $57.7M a year, or $797 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 342 salons, barbers and spas on map listings, it comes to $169K per business. It is estimated from the incomes of the 72,451 households in the Jackson metro area and national spending patterns by income.

How does the Jackson, TN metro area compare with the U.S. for salons, barbers and spas?

The Jackson metro area has 47.2 salons, barbers and spas per 10,000 households, in line with the U.S. rate of 47.2. Spending per business is $169K, 21% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, the Jackson metro area would have about 271, against 342 on map listings. There is one business with payroll in the industry for every 1,685 households, against one for every 804 across the U.S. The official count rose 24.2% from 2019 to 2023, against +14.1% for the U.S.

How fast is the Jackson, TN metro area growing?

Population estimates put the Jackson metro area at 184,569 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 72,451 households. The median household income in the Jackson metro area is $61,177 a year, 24% below the U.S. median of $80,734. That rose 30.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Jackson metro area scores 38 for salons, barbers and spas (lower middle), #316 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Jackson metro area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in the Jackson metro area

Screening a site or an acquisition in the Jackson metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Jackson metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.