Groundwork

Beauty and personal care · County · North Dakota

Salons, barbers and spas in Stark County, ND

How Stark County, ND compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #1,906 of 2,385 scored counties
#12 of 14 scored counties in North Dakota

Listings
65
8 chain locations (12%)
Official establishments
20
Businesses with payroll, 2023
Household spending a year
$13.5M
On personal care products and services · $1,000 a household
Spending per listing
$208K
2% below the U.S.
Listings per 10k households
48.0
2% above the U.S.
Population, 2025
34,013
+0.5% since 2020

See the salons, barbers and spas around any address in Stark County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Stark County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Stark County scores 36 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,906 of 2,385 scored counties and #12 of 14 scored counties in North Dakota. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 65 salons, barbers and spas in Stark County. 8 of them (12%) are chain locations, against 15% across the U.S. That is 48.0 per 10,000 households, 2% above the U.S. rate of 47.2.

Household spending on personal care products and services in Stark County comes to about $13.5M a year: $1,000 per household, in line with the U.S. average. That is about $208K of household spending for each business on map listings, 2% below the U.S. figure of $213K.

Official counts show 20 businesses with payroll classed as personal care services in Stark County in 2023. That is one for every 677 households, against one for every 804 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $328K has gone to businesses classed as personal care services in Stark County. Population estimates show Stark County grew 0.5% from 2020 to 2025, slower than the U.S. (+3.1%).

How Stark County compares

The same measures for North Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Stark County, ND compared with North Dakota and the U.S.
MeasureStark CountyNorth DakotaU.S.
Listings per 10k households48.042.447.2
Spending per listing$208K$236K$213K
Households per official establishment677802804
Official establishment growth, 2019–2023n/a+15.4%+14.1%
Population growth, 2020–2025+0.5%+2.5%+3.1%
Spending per household on personal care products and services$1,000$1,002$1,005
Median household income$84,449$76,657$80,734
Groundwork market score3647

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12 → 20
Employees, 2023
71
Annual payroll, 2023
$3M
One-person businesses, 2023
114Businesses with no payroll
Map listings, September 2026
658 chain locations
Listings at the U.S. rate for this spending
64The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$328K

SBA-backed loans to businesses classed as personal care services in Stark County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Stark County

Population, 2025 estimate
34,013+0.5% since 2020
Households
13,537
Median age
36.0
Homes lived in by their owners
67%
Vehicles per household
2.0
Land area
1,335 sq. mi.
People per square mile
25
Median household income
$84,449+17.2% vs. 2015–2019, before inflation
Average household income
$98,478
Median home value
$271,700
Jobs located here
17,400
Daytime population
33,106Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Stark County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Stark County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across North Dakota

Every North Dakota market ranked →

The highest-scoring counties in North Dakota for salons, barbers and spas, numbered among those based in North Dakota, with Stark County marked.

Top counties in North Dakota

Counties in North Dakota ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1McKenzie County, ND771728.3$409K+2.8%#120 of 2,385
2Richland County, ND692333.6$296K+1.2%#323 of 2,385
3Barnes County, ND571428.5$324K−2.7%#773 of 2,385
4Walsh County, ND52920.5$465K−3.3%#1,027 of 2,385
5Morton County, ND515640.2$252K+3.8%#1,109 of 2,385
6Ramsey County, ND491731.4$290K−0.4%#1,204 of 2,385
7Williams County, ND476643.6$248K+1.4%#1,334 of 2,385
8Grand Forks County, ND4513041.5$229K+1.9%#1,463 of 2,385
9Burleigh County, ND4520649.9$214K+4.7%#1,477 of 2,385
10Cass County, ND4245554.2$186K+9.1%#1,646 of 2,385
12Stark County, ND366548.0$208K+0.5%#1,906 of 2,385

Other business types in Stark County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Stark County, ND?

Stark County has 65 salons, barbers and spas on map listings as of September 2026. 8 of them (12%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 20 businesses with payroll classed as personal care services in 2023. Official counts also show 114 one-person businesses without payroll.

How much do households in Stark County, ND spend on personal care products and services?

About $13.5M a year, or $1,000 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 65 salons, barbers and spas on map listings, it comes to $208K per business. It is estimated from the incomes of the 13,537 households in Stark County and national spending patterns by income.

How does Stark County, ND compare with the U.S. for salons, barbers and spas?

Stark County has 48.0 salons, barbers and spas per 10,000 households, 2% above the U.S. rate of 47.2. Spending per business is $208K, 2% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Stark County would have about 64, against 65 on map listings. There is one business with payroll in the industry for every 677 households, against one for every 804 across the U.S.

How fast is Stark County, ND growing?

Population estimates put Stark County at 34,013 people in 2025, up 0.5% since 2020, slower than the U.S. (+3.1%). It has 13,537 households. Median household income in Stark County is $84,449, 5% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 17.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Stark County scores 36 for salons, barbers and spas (lower middle), #1,906 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Stark County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Stark County

Screening a site or an acquisition in Stark County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Stark County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.