Groundwork

Beauty and personal care · County · North Dakota

Salons, barbers and spas in Barnes County, ND

The salons, barbers and spas in Barnes County, ND, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 57 out of 100: Upper middle

Ranked #773 of 2,385 scored counties
#3 of 14 scored counties in North Dakota

Listings
14
2 chain locations (14%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$4.5M
On personal care products and services · $925 a household
Spending per listing
$324K
52% above the U.S.
Listings per 10k households
28.5
40% below the U.S.
Population, 2025
10,573
−2.7% since 2020

See the salons, barbers and spas around any address in Barnes County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Barnes County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 14 salons, barbers and spas in Barnes County. Chain locations make up 14% of them, against 15% across the U.S. Per 10,000 households, that is 28.5, 40% below the U.S. rate of 47.2.

At $925 per household (8% below the U.S. average), households in Barnes County spend about $4.5M a year on personal care products and services. Spread across 14 salons, barbers and spas, that is $324K per business, 52% above the U.S. figure of $213K.

In 2023, official counts showed 3 businesses with payroll in Barnes County classed as personal care services. That is one for every 1,636 households, against one for every 804 across the U.S. Another 37 one-person businesses have no payroll, by official counts.

Between 2020 and 2025, the population of Barnes County declined 2.7%, against +3.1% for the U.S. Barnes County scores 57 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #773 of 2,385 scored counties and #3 of 14 scored counties in North Dakota.

How Barnes County compares

The same measures for North Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Barnes County, ND compared with North Dakota and the U.S.
MeasureBarnes CountyNorth DakotaU.S.
Listings per 10k households28.542.447.2
Spending per listing$324K$236K$213K
Households per official establishment1,636802804
Official establishment growth, 2019–2023n/a+15.4%+14.1%
Population growth, 2020–2025−2.7%+2.5%+3.1%
Spending per household on personal care products and services$925$1,002$1,005
Median household income$68,038$76,657$80,734
Groundwork market score5747

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 3
Employees, 2023
4
Annual payroll, 2023
$166K
One-person businesses, 2023
37Businesses with no payroll
Map listings, September 2026
142 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Barnes County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Barnes County

Population, 2025 estimate
10,573−2.7% since 2020
Households
4,908
Median age
43.1
Homes lived in by their owners
71%
Vehicles per household
2.2
Land area
1,492 sq. mi.
People per square mile
7
Median household income
$68,038+16.6% vs. 2015–2019, before inflation
Average household income
$92,055
Median home value
$173,700
Jobs located here
4,766
Daytime population
10,084Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Barnes County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Barnes County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Salons, barbers and spas across North Dakota

Every North Dakota market ranked →

The highest-scoring counties in North Dakota for salons, barbers and spas, numbered among those based in North Dakota, with Barnes County marked.

Top counties in North Dakota

Counties in North Dakota ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1McKenzie County, ND771728.3$409K+2.8%#120 of 2,385
2Richland County, ND692333.6$296K+1.2%#323 of 2,385
3Barnes County, ND571428.5$324K−2.7%#773 of 2,385
4Walsh County, ND52920.5$465K−3.3%#1,027 of 2,385
5Morton County, ND515640.2$252K+3.8%#1,109 of 2,385
6Ramsey County, ND491731.4$290K−0.4%#1,204 of 2,385
7Williams County, ND476643.6$248K+1.4%#1,334 of 2,385
8Grand Forks County, ND4513041.5$229K+1.9%#1,463 of 2,385
9Burleigh County, ND4520649.9$214K+4.7%#1,477 of 2,385
10Cass County, ND4245554.2$186K+9.1%#1,646 of 2,385

Other business types in Barnes County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Barnes County, ND?

There are 14 salons, barbers and spas on map listings in Barnes County as of September 2026. 2 of them (14%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 3 businesses with payroll classed as personal care services in 2023. Official counts list 37 one-person businesses without payroll.

How much do households in Barnes County, ND spend on personal care products and services?

About $4.5M a year, or $925 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 14 salons, barbers and spas on map listings, it comes to $324K per business. It is estimated from the incomes of the 4,908 households in Barnes County and national spending patterns by income.

How does Barnes County, ND compare with the U.S. for salons, barbers and spas?

Barnes County has 28.5 salons, barbers and spas per 10,000 households, 40% below the U.S. rate of 47.2. Spending per business is $324K, 52% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Barnes County would have about 21, against 14 on map listings. There is one business with payroll in the industry for every 1,636 households, against one for every 804 across the U.S.

How fast is Barnes County, ND growing?

Population estimates put Barnes County at 10,573 people in 2025, down 2.7% since 2020, against +3.1% for the U.S. It has 4,908 households. Median household income in Barnes County is $68,038, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 16.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Barnes County scores 57 for salons, barbers and spas (upper middle), #773 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Barnes County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Barnes County

Screening a site or an acquisition in Barnes County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Barnes County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.