Beauty and personal care · Metro area · North Carolina
Salons, barbers and spas in the Charlotte-Concord-Gastonia, NC-SC metro area
Competitor counts, household spending and official business counts for salons, barbers and spas in the Charlotte-Concord-Gastonia, NC-SC metro area, set against other metro areas and the U.S.
Groundwork market score · out of 100
Score 40 out of 100: Lower middle
Ranked #300 of 387 scored metro areas
#9 of 15 scored metro areas based in North Carolina
- Listings
- 6,323
- 922 chain locations (15%)
- Official establishments
- 1,359
- +32.1% since 2019
- Household spending a year
- $1B
- On personal care products and services · $969 a household
- Spending per listing
- $165K
- 22% below the U.S.
- Listings per 10k households
- 58.7
- 24% above the U.S.
- Population, 2025
- 2,938,830
- +10.1% since 2020
See the salons, barbers and spas around any address in the Charlotte-Concord-Gastonia metro area
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Charlotte-Concord-Gastonia metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Charlotte-Concord-Gastonia metro area scores 40 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #300 of 387 scored metro areas and #9 of 15 scored metro areas based in North Carolina. That puts it in the bottom quarter of metro areas.
At $969 per household (4% below the U.S. average), households in the Charlotte-Concord-Gastonia metro area spend about $1B a year on personal care products and services. That works out to $165K per business, 22% below the U.S. figure of $213K.
There are 6,323 salons, barbers and spas on map listings in the Charlotte-Concord-Gastonia metro area as of September 2026. 922 of them (15%) are chain locations, against 15% across the U.S. That comes to 58.7 for every 10,000 households, 24% above the U.S. rate of 47.2.
Official counts show 1,359 businesses with payroll classed as personal care services in the Charlotte-Concord-Gastonia metro area in 2023, up 32.1% from 2019. That is one for every 792 households, against one for every 804 across the U.S. Since fiscal 2022, 86 SBA-backed loans worth $32M have gone to businesses classed as personal care services in the Charlotte-Concord-Gastonia metro area. Between 2020 and 2025, the population of the Charlotte-Concord-Gastonia metro area grew 10.1%, faster than the U.S. (+3.1%).
How the Charlotte-Concord-Gastonia metro area compares
The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Charlotte-Concord-Gastonia metro area | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 58.7 | 50.1 | 47.2 |
| Spending per listing | $165K | $179K | $213K |
| Households per official establishment | 792 | 1,058 | 804 |
| Official establishment growth, 2019–2023 | +32.1% | +25.4% | +14.1% |
| Population growth, 2020–2025 | +10.1% | +7.2% | +3.1% |
| Spending per household on personal care products and services | $969 | $897 | $1,005 |
| Median household income | $83,304 | $72,388 | $80,734 |
| Groundwork market score | 40 | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 1,359+32.1% over the period
- Employees, 2023
- 6,676
- Annual payroll, 2023
- $229M
- One-person businesses, 2023
- 15,484Businesses with no payroll
- Map listings, September 2026
- 6,323922 chain locations
- Listings at the U.S. rate for this spending
- 4,901The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 86
- Amount
- $32M
SBA-backed loans to businesses classed as personal care services in the Charlotte-Concord-Gastonia metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Charlotte-Concord-Gastonia metro area
- Population, 2025 estimate
- 2,938,830+10.1% since 2020
- Households
- 1,076,260
- Median age
- 39.0
- Homes lived in by their owners
- 66%
- Vehicles per household
- 1.9
- Land area
- 5,598 sq. mi.
- People per square mile
- 495
- Median household income
- $83,304+31.8% vs. 2015–2019, before inflation
- Average household income
- $117,495
- Median home value
- $356,400
- Jobs located here
- 1,400,944
- Daytime population
- 2,846,416Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Charlotte-Concord-Gastonia metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of the Charlotte-Concord-Gastonia metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across North Carolina
Every North Carolina market ranked →The highest-scoring metro areas in North Carolina for salons, barbers and spas, numbered among those based in North Carolina, with the Charlotte-Concord-Gastonia metro area marked.
Top metro areas in North Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Durham-Chapel Hill, NC | 72 | 981 | 39.5 | $249K | +7.5% | #18 of 387 |
| 2Pinehurst-Southern Pines, NC | 54 | 213 | 48.4 | $195K | +10.3% | #154 of 387 |
| 3Hickory-Lenoir-Morganton, NC | 51 | 578 | 38.6 | $211K | +3.2% | #187 of 387 |
| 4Winston-Salem, NC | 51 | 1,232 | 43.8 | $194K | +5.3% | #189 of 387 |
| 5Raleigh-Cary, NC | 49 | 3,292 | 57.3 | $184K | +12.6% | #211 of 387 |
| 6Burlington, NC | 49 | 345 | 49.2 | $170K | +8.5% | #212 of 387 |
| 7Rocky Mount, NC | 46 | 256 | 43.8 | $182K | +2.8% | #241 of 387 |
| 8Wilmington, NC | 44 | 1,014 | 50.9 | $179K | +15.9% | #265 of 387 |
| 9Charlotte-Concord-Gastonia, NC-SC | 40 | 6,323 | 58.7 | $165K | +10.1% | #300 of 387 |
| 10Asheville, NC | 38 | 728 | 45.1 | $197K | +3.6% | #312 of 387 |
Other business types in the Charlotte-Concord-Gastonia metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas40
- Hair salons39
- Barbershops47
- Nail salons48
- Spas and skin care40
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in the Charlotte-Concord-Gastonia, NC-SC metro area?
As of September 2026, map listings count 6,323 salons, barbers and spas in the Charlotte-Concord-Gastonia metro area. 922 of them (15%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 1,359 businesses with payroll classed as personal care services in 2023, up 32.1% from 2019. Official counts also show 15,484 one-person businesses without payroll.
How much do households in the Charlotte-Concord-Gastonia, NC-SC metro area spend on personal care products and services?
About $1B a year, or $969 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 6,323 salons, barbers and spas on map listings, it comes to $165K per business. It is estimated from the incomes of the 1,076,260 households in the Charlotte-Concord-Gastonia metro area and national spending patterns by income.
How does the Charlotte-Concord-Gastonia, NC-SC metro area compare with the U.S. for salons, barbers and spas?
The Charlotte-Concord-Gastonia metro area has 58.7 salons, barbers and spas per 10,000 households, 24% above the U.S. rate of 47.2. Spending per business is $165K, 22% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, the Charlotte-Concord-Gastonia metro area would have about 4,901, against 6,323 on map listings. There is one business with payroll in the industry for every 792 households, against one for every 804 across the U.S. The official count rose 32.1% from 2019 to 2023, against +14.1% for the U.S.
How fast is the Charlotte-Concord-Gastonia, NC-SC metro area growing?
Population estimates put the Charlotte-Concord-Gastonia metro area at 2,938,830 people in 2025, up 10.1% since 2020, faster than the U.S. (+3.1%). It has 1,076,260 households. The median household income in the Charlotte-Concord-Gastonia metro area is $83,304 a year, 3% above the U.S. median of $80,734. That rose 31.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Charlotte-Concord-Gastonia metro area scores 40 for salons, barbers and spas (lower middle), #300 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Charlotte-Concord-Gastonia metro area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in the Charlotte-Concord-Gastonia metro area
Screening a site or an acquisition in the Charlotte-Concord-Gastonia metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Charlotte-Concord-Gastonia metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.