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Fitness and classes · Metro area · North Carolina

Martial arts and dance studios in the Charlotte-Concord-Gastonia, NC-SC metro area

How the Charlotte-Concord-Gastonia, NC-SC metro area compares with other metro areas and the U.S. for martial arts and dance studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #268 of 387 scored metro areas
#7 of 15 scored metro areas based in North Carolina

Listings
591
41 chain locations (7%)
Official establishments
345
+10.3% since 2019
Household spending a year
$923.4M
On memberships, classes and admissions · $858 a household
Spending per listing
$1.6M
23% below the U.S.
Listings per 10k households
5.5
12% above the U.S.
Population, 2025
2,938,830
+10.1% since 2020

See the martial arts and dance studios around any address in the Charlotte-Concord-Gastonia metro area

The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Charlotte-Concord-Gastonia metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $858 per household (13% below the U.S. average), households in the Charlotte-Concord-Gastonia metro area spend about $923.4M a year on memberships, classes and admissions. That is about $1.6M of household spending for each studio on map listings, 23% below the U.S. figure of $2M. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios.

The Charlotte-Concord-Gastonia metro area has 591 martial arts and dance studios on map listings as of September 2026. Of those, 41 are chain locations, or 7%, against 7% across the U.S. That comes to 5.5 for every 10,000 households, 12% above the U.S. rate of 4.9.

In 2023, official counts showed 345 businesses with payroll in the Charlotte-Concord-Gastonia metro area classed as sports, recreation and fine arts instruction, up 10.3% from 2019. That is one for every 3,120 households, against one for every 3,473 across the U.S. Since fiscal 2022, 20 SBA-backed loans worth $6.4M have gone to businesses classed as sports, recreation and fine arts instruction in the Charlotte-Concord-Gastonia metro area.

Between 2020 and 2025, the population of the Charlotte-Concord-Gastonia metro area grew 10.1%, faster than the U.S. (+3.1%). The Groundwork market score for martial arts and dance studios in the Charlotte-Concord-Gastonia metro area is 42 (lower middle), #268 of 387 scored metro areas and #7 of 15 scored metro areas based in North Carolina.

How the Charlotte-Concord-Gastonia metro area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Martial arts and dance studios in Charlotte-Concord-Gastonia, NC-SC metro area compared with North Carolina and the U.S.
MeasureCharlotte-Concord-Gastonia metro areaNorth CarolinaU.S.
Listings per 10k households5.54.74.9
Spending per listing$1.6M$1.6M$2M
Households per official establishment3,1203,7533,473
Official establishment growth, 2019–2023+10.3%+9.1%+11.1%
Population growth, 2020–2025+10.1%+7.2%+3.1%
Spending per household on memberships, classes and admissions$858$743$983
Median household income$83,304$72,388$80,734
Groundwork market score4238

Official counts and lending

Businesses

Official establishments, 2019 to 2023
345+10.3% over the period
Employees, 2023
2,422
Annual payroll, 2023
$50.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
59141 chain locations
Listings at the U.S. rate for this spending
458The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
20
Amount
$6.4M

SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in the Charlotte-Concord-Gastonia metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Charlotte-Concord-Gastonia metro area

Population, 2025 estimate
2,938,830+10.1% since 2020
Households
1,076,260
Median age
39.0
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
5,598 sq. mi.
People per square mile
495
Median household income
$83,304+31.8% vs. 2015–2019, before inflation
Average household income
$117,495
Median home value
$356,400
Jobs located here
1,400,944
Daytime population
2,846,416Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Charlotte-Concord-Gastonia metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.

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Martial arts and dance studios across North Carolina

Every North Carolina market ranked →

The highest-scoring metro areas in North Carolina for martial arts and dance studios, numbered among those based in North Carolina, with the Charlotte-Concord-Gastonia metro area marked.

Top metro areas in North Carolina

Metro areas in North Carolina ranked for martial arts and dance studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Greenville, NC53212.8$2.1M+5.4%#155 of 387
2Durham-Chapel Hill, NC501114.5$2M+7.5%#182 of 387
3Winston-Salem, NC501103.9$1.7M+5.3%#189 of 387
4Pinehurst-Southern Pines, NC45225.0$1.6M+10.3%#248 of 387
5Raleigh-Cary, NC453556.2$1.6M+12.6%#249 of 387
6Hickory-Lenoir-Morganton, NC44593.9$1.5M+3.2%#256 of 387
7Charlotte-Concord-Gastonia, NC-SC425915.5$1.6M+10.1%#268 of 387
8Wilmington, NC42974.9$1.5M+15.9%#269 of 387
9Burlington, NC42324.6$1.4M+8.5%#272 of 387
10Rocky Mount, NC41172.9$2M+2.8%#274 of 387

Other business types in the Charlotte-Concord-Gastonia metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many martial arts and dance studios are in the Charlotte-Concord-Gastonia, NC-SC metro area?

Map listings as of September 2026 show 591 martial arts and dance studios in the Charlotte-Concord-Gastonia metro area. 41 of them (7%) are chain locations. The listings count martial arts and dance studios. Official counts show 345 businesses with payroll classed as sports, recreation and fine arts instruction in 2023, up 10.3% from 2019.

How much do households in the Charlotte-Concord-Gastonia, NC-SC metro area spend on memberships, classes and admissions?

About $923.4M a year, or $858 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 591 martial arts and dance studios on map listings, it comes to $1.6M per studio. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade. It is estimated from the incomes of the 1,076,260 households in the Charlotte-Concord-Gastonia metro area and national spending patterns by income.

How does the Charlotte-Concord-Gastonia, NC-SC metro area compare with the U.S. for martial arts and dance studios?

The Charlotte-Concord-Gastonia metro area has 5.5 martial arts and dance studios per 10,000 households, 12% above the U.S. rate of 4.9. Spending per studio is $1.6M, 23% below the U.S. figure of $2M. At the U.S. ratio of martial arts and dance studios to household spending, the Charlotte-Concord-Gastonia metro area would have about 458, against 591 on map listings. There is one business with payroll in the industry for every 3,120 households, against one for every 3,473 across the U.S. The official count rose 10.3% from 2019 to 2023, against +11.1% for the U.S.

How fast is the Charlotte-Concord-Gastonia, NC-SC metro area growing?

Population estimates put the Charlotte-Concord-Gastonia metro area at 2,938,830 people in 2025, up 10.1% since 2020, faster than the U.S. (+3.1%). It has 1,076,260 households. The median household income in the Charlotte-Concord-Gastonia metro area is $83,304 a year, 3% above the U.S. median of $80,734. That rose 31.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Charlotte-Concord-Gastonia metro area scores 42 for martial arts and dance studios (lower middle), #268 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Charlotte-Concord-Gastonia metro area. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for martial arts and dance studios · All 56 business types in the Charlotte-Concord-Gastonia metro area

Screening a site or an acquisition in the Charlotte-Concord-Gastonia metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Charlotte-Concord-Gastonia metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.